APAC secondary alkane sulfonate (SAS) market to embark on a highly profitable path over 2016-2024 in view of the robustly developing manufacturing sector in the region

Reputed Swiss firm Clariant’s recent announcement of acquiring Mumbai-based Galaxy Surfactants depicts the regional escalation in SAS market. The deal between the Switzerland-based specialty chemicals manufacturer and the Indian specialty chemicals maker specializing in surfactant manufacturing, as reported by authorities, is approximately worth INR 1,300 crores to INR 1,500 crores, and is touted to be one of the most lucrative deals witnessed at the onset of the new year. The partnership marks the further expansion of Clariant in India secondary alkane sulfonate industry.

Clariant, with its phenomenal range of specialty chemicals including SAS, is likely to not only expand its consumer reach through this agreement, but is also likely to find a highly pertinent business partner in Galaxy, which is endowed with an appreciable product range of surfactants, coating additives, and emulsifiers. As per experts, secondary alkane sulfonate market is slated to witness many such collaborations ahead, which may be a major contributing factor that may propel this business to generate a valuation of more than USD 1.3 billion by 2024.

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Secondary alkane sulfonate industry trends in household detergents and cleaners
SAS, manufactured by means of n-paraffin sulfoxidation, boasts of extensive usage in household detergents, subject to the fact that it is a prominent anionic surfactant. The product possesses excellent foaming properties, superior wetting action, high-grade water solubility, and remarkable soil and grease eliminating features, making it one of most go-to products for dish washing and household cleaning. The vast utilization expanse of SAS is evidenced by the fact that in 2016, the household detergents & cleaners held the tag of the dominating segment, having accounted for more than 40% of the overall SAS market share.

Reliable estimates claim global household detergents market size to exceed 50 million tons by 2024, with a CAGR projection of more than 6% over 2017-2024. This figure in itself, is ample proof depicting the extensive growth path of SAS industry across the household detergents and cleaners sector.

Secondary alkane sulfonate market trends in personal care products
The demand for SAS across personal care ingredients market is extensive, given the widespread usage of the product in numerous hair and skin care products. The massive target valuation of personal care ingredients market – viz., USD 12 billion by 2024, provides tangible evidence to the fact that SAS industry is slated to gain considerable traction across the personal care sector.

With growing consumer awareness toward personal cleaning, it would be prudent to mention that investors planning to pour in their monetary coffers into SAS market would experience appreciable profits in the years to come. A recent instance supporting this fact is Clariant’s personal care sector expansion, post its acquisition of the personal care business of Vivimed Labs. As per reports, the SAS industry player introduced multi-functional skin and hair care products within its personal care portfolio. Considering that the global cosmetic business was worth USD 220 billion in 2016, it should come as no surprise that SAS market is anticipated to garner benefits from the sales of personal care products.

With the dynamically improving consumer habits with regards to spending and changing product preferences, SAS industry is likely to experience commendable gains ahead. Despite being slightly constrained by governmental regulations, SAS market stands to achieve immense popularity in the ensuing years, essentially due to the rising consumer awareness toward personal health & hygiene and toward household cleanliness and maintenance.

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