The UK Entertainment Market Estimated to Slow down During the Period 2017 – 2022
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This report majorly focuses on hot issues in the entertainment industry along with consumer analysis which details how, where and why consumers are buying entertainment products. It has been analyzed that fast broadband connections have opened up a whole new way of getting content, producing a plethora of streaming services. As per the recent analyst’s findings, the U.K. retail entertainment market, which excludes streaming services, is forecast to decline over the next five years. Also, all subcategories within the market are expected to decline by double digits between 2017 and 2022. Major categories include live entertainment, broadcasting television, internet streaming, music, movies, new media, radio, animation, gaming and others.
The study further identifies that consumers are increasingly content with streaming music rather than owning it - over a quarter of consumers surveyed felt there was no point in owning music anymore. Furthermore almost a third stated they felt subscription services (such as Spotify) are the future of buying music. Though the market decline is slackening, consumers continue to shy away from purchasing physical music as using subscription services becomes the standard with more retailers investing in this service. With 89m smartphones in the UK in 2021 advertisers continue to channel their spending online and especially in mobile. Mobile advertising will be one of the largest and rapid growing sectors in the coming years.
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In terms of revenue, video is the largest category within the retail entertainment market, contributing around 60% of the total revenue. The success of the video market depend on the popularity of new releases, however in the last year a number of titles performed poorly in the cinema, leading to weak DVD and Blu-ray sales. With a limited number of MP3 players available, as well as the consumer movement towards music streaming services, the download music market will become almost redundant within the next five years. The report also adds that throughout this forecast period, the market will perform worst as its principal retailer ‘Apple’ continued to shift focus away from this category, demonstrated by the continuation of its iPod Classic in 2014, followed by Nano and Shuffle in 2017. Apart from that, the research finds discounters share of the entertainment market is forecast to grow over the next five years.
Later, an in-depth analysis of the key market players is also presented. Top U.K. entertainment retailers are Amazon, iTunes, Netflix, Spotify and others.
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