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Sine Qua Non joins Sue Ryder Care for Chiltern Challenge Walk

03-26-2009 07:19 PM CET | Associations & Organizations

Press release from: Sine Qua Non International

/ PR Agency: Sine Qua Non
Henley-based marketing and public relations company Sine Qua Non International has joined forces with Sue Ryder Care’s Nettlebed Hospice to help promote their annual Chiltern Challenge Walk, which will take place on Sunday 7 June.

Participants will be able to enjoy a leisurely ramble through some of Britain’s finest countryside, taking in the views around the historic Henley Chilterns, all in the name of local charity. A new route has been developed especially for this year’s walk with two layouts to choose from – a shorter 5 mile or the longer 13 mile walk.

All proceeds from the event will go directly to the Nettlebed Hospice which needs £1.4 million each year in voluntary donations to continue to care in the local area. Sue Ryder Care Nettlebed Hospice provides specialist palliative care to people with life-limiting conditions. Last year over 400 patients and their families from Berkshire, Buckinghamshire and Oxfordshire were cared for.

Chris Hughes – Sine Qua Non Communications Manager
“It is a pleasure for all of us here at Sine Qua Non to work together with Sue Ryder Care Nettlebed Hospice to help promote this year’s Chiltern Challenge Walk. As a Henley-based marketing and PR company, we are honoured to donate our time to support such an important local charity which gives a profound benefit to our region. The Chiltern Challenge Walk is a truly family event and promises to be a day well spent in great company and picturesque surroundings all for the good of an extremely worthy charity.”

Anyone interested in taking part should register online at www.suerydercare.org/chilternchallengewalk, or call Sarah Smith on 01491 641070.

About Sue Ryder Care
Sue Ryder Care is a charity providing compassionate care to people living with long-term and end of life conditions. Each year they provide 4 million hours of care to people with cancer, brain injury, multiple sclerosis, motor neurone disease, Huntington's and Parkinson's disease, stroke and dementia. They deliver specialist caring services in people's own homes, in the community and in hospices and care centres enabling people to manage their treatment and live their lives to the full.

ENDS

Sine Qua Non International is a technology marketing company specialising in supporting technology companies who are looking to make the most of their marketing investments.

Sine Qua Non creates opportunities. Whether for a brand looking to develop revenues and relationships or a rights holder looking for exposure or vice versa, Sine Qua Non can help by providing outstanding experiences with exceptional returns.

From strategy to activation and implementation, Sine Qua Non creates and manages brand connection for our clients in a range of sports and other sponsorship areas which create equity and add value.

The company recently enhanced its growing business with the introduction of a fully integrated Public Relations and Communications arm to bolster its established sponsorship, hospitality and event capabilities.

Chris Hughes
Communications Manager
Sine Qua Non International

Tel: +44 1491 845 426
Email: chris.hughes@sinequanon-intl.com
www.sinequanon-intl.com

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