Cincom's Expert Access Garners 93% Excellent/Good Rating in Global Survey

Mix of Content and B2B Humor Scores With Readers

Cincom's award-winning Expert Access e-zine received a 93% excellent/good overall rating from readers around the globe during a six-month survey compiled by InternetVIZ, a custom e-journal publisher.

A Little Humor Goes a Long Way... But Even Around the World?

"Cincom's Expert Access mix of helpful business articles and irreverent humor really hits the mark," said Hank Stroll, publisher, InternetVIZ.

The survey included readers' responses from all over the world including: China, the UK, Latvia, Brazil, Belgium, Scotland, India, the Philippines, France, Italy, Canada, the Netherlands, New Zealand, Zambia, the Middle East, Finland, Columbia, Eastern Europe, Germany, Indonesia, Malaysia, and the United States.

Readers were asked to rate story selection, usefulness to their daily jobs, content categories, graphic look, responsiveness, professionalism and overall impression.

4/10 of one percent is a REALLY BIG NUMBER

"One important measurement of a successful e-zine is the amount of opt-outs. Expert Access has an incredibly low opt-out rate of just 4/10 of one percent," said Jack Scharff, editor, InternetVIZ.

What Is Cincom's Expert Access?

Cincom's Expert Access is a free, award-winning, biweekly e-publication with 135,000 subscribers from around the world. Expert Access provides relevant, concise, objective information, sometimes in an irreverent, humorous manner, to help readers do their jobs better, become aware of new ideas, products, and services or to occasionally have a B2B laugh.

Why Is Cincom's Expert Access E-zine Different?

Cincom has partnered with some truly brilliant and forward-thinking business leaders to participate in its "Ask the Expert" program. Readers can submit questions to this roster of "experts" for feedback/answers to questions about innovative business strategies and technologies.

But What's Most important? The Voice of the Readers:

"Inspiring business and customer-focused articles mixed with true leadership qualities."

"Articles are insightful and useful. The humor is a welcome change from many other industry newsletters. Excellent job!"

"I like the stories with motivational content, the interactive nature, the humorous writing style of the editor, and the varied selection of content from diverse sources."

"[Expert Access] provides up-to-date information on a multitude of levels; one-stop shopping for information from business management to technology."

"I really enjoy the 'Ask the Experts' feature."

"For an academic, Expert Access is of great value as a snapshot of current business trends and demands. The well-selected articles guarantee that your publication is always welcome in my inbox!"

"From all the newsletters I receive, this is the only one I keep for future reading."

"Lots of knowledge, which we can use to profit from instantly."

"I've really enjoyed and found most valuable the 'Shoot the Donkey' interviews I've read lately. They have lots of insights and humor, and the way they're presented is great (broken up with the insight summary and a donkey graphic)."

About Cincom

For nearly 40 years, Cincom has delivered innovative software and services that enable thousands of clients worldwide to simplify the management of complex business processes. We empower our clients to outperform their competition by providing ways to increase revenue, control cost, minimize risk and achieve rapid ROI.

CINCOM, and Simplification Through Innovation are trademarks or registered trademarks of Cincom Systems, Inc.

© 2006 Cincom Systems, Inc.

All Rights Reserved


Media Contact:

Steve Kayser
Public Relations Manager
Cincom Systems, Inc.
513-612-2348
Email Contact

SOURCE: Cincom Systems

This release was published on openPR.