Press release
Goldmedia sets up Goldmedia-Holding
Dr. Klaus Goldhammer, Managing Director Goldmedia-Holding
Today, Goldmedia-Holding GmbH consists of Goldmedia GmbH Media Consulting & Research, Goldmedia Sales & Services GmbH, Goldmedia Custom Research GmbH and shareholdings of blaetterwald gmbh. (http://www.blaetterwald.org)
“We have founded the new holding for strategic reasons", says Dr. Klaus Goldhammer, managing director of Goldmedia-Holding. “On the one hand side, we want to synergize activities but on the other hand, we want to expand by taking shares in other companies.” One example is blaetterwald gmbH, a start-up company in Berlin, which specializes in analyzing media coverage of business.
The history of Goldmedia GmbH began in 1998 with Dr. Klaus Goldhammer as the first founder of the company branch Goldmedia GmbH Media Consulting & Research. The organization offers in-depth analyses of markets and corresponding competitors, creates forecasts and provides strategic consulting services. In 2004, Goldmedia Sales & Services GmbH was established to support media companies by analyzing their complex sales processes and developing marketing and distribution concepts. The third company of the group, Goldmedia Custom Research GmbH (founded in 2007), combines the wide spectrum of expertise in the field of usability research as well as market and opinion research. In 2008, Goldmedia became a member of the European Media Consulting Association (EMCA), which is an international consulting network (www.emca.tv).
Goldmedia-Holding’s head office is in Berlin, Germany. Other departments of Goldmedia are situated around Germany in Hamburg, Frankfurt, Munich and Dusseldorf. Dr. Klaus Goldhammer, the founder of Goldmedia, is also the managing director of the new holding. The operational business remains in the hands of individual companies.
Goldmedia regularly publishes multi-client reports in the digital and interactive media field. Current examples are the studies TV Shopping in Europe, Mobile TV 2012, Mobile Life 2012, IPTV 2012 and Digital Signage in Europe.
Goldmedia GmbH Media Consulting & Research
Since 1998 Goldmedia has provided national and international clients with high quality consulting and research services in the fields of media, entertainment and telecommunications. Goldmedia offers: in-depth analysis of markets and competitors; forecasts and strategic consulting services; the implementation of new business models; and consulting for restructuring whole companies, including M&A processes in the field of corporate finance. Goldmedia-Group: Goldmedia GmbH Media Consulting & Research, Goldmedia Sales & Services GmbH and Goldmedia Custom Research GmbH. The company's head office is in Berlin, Germany. Goldmedia is a member of the international network European Media Consulting Association – EMCA. www.emca.tv www.goldmedia.com
Goldmedia GmbH Media Consulting & Research
Oranienburgerstr. 27
10117 Berlin
Tel.: +49-30-246 266-0
Fax: +49-30-246 266-66
info(at)Goldmedia.de
Goldmedia: Dr. Katrin Penzel, Communications Director
Katrin.Penzel@Goldmedia.de
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