India Hair Care Market 2017 - Industry Analysis, Size, Share, Strategies and Forecast to 2021

The Hair care market is considered one of the mature markets in India. Due to increase hair regarding issues, the demand for hair care products like usual and expert shampoo, conditioners, hair colors and hair oils are increasing rapidly, thereby providing high impetus to the India hair care market. The wealthy class as a beauty treatment and hair colorants has now become a lifestyle need. Hair care has become an exciting legroom for new product developments and manufacturers are trying to convince consumers that they should adopt a hair care regimen by various product launches and aggressive marketing strategies. However, the availability of counterfeit hair care products is one of the major challenges in the market.

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India Hair Care Market is growing with a CAGR of 16.95% from last five years and is projected to increase further by the year 2021 due to rising personal care, brand awareness, increasing disposable income, growing demand in middle class people and affordable price of hair care products in the form of mass shampoo, hair oil and hair colours. The unorganized market in this industry is not able to keep pace with organized market. Keeping in point of individuality and personal grooming & care, the youngsters, women, men, etc. majorly fuelled the sales in the hair care market.
According to “India Hair Care Market Outlook, 2021”, HUL, P&G, Dabur, Marico and Godrej are the market leaders in the organized hair care market. India hair care market is segmented into four categories such as hair oil, hair shampoo, hair colours and hair styling products. Hair oil dominates the market followed by hair shampoo along with its various variants. Marico is leading in hair oil category while HUL and P&G have the top brands in shampoo market. Urban India accounts for a considerable market share in the sales of premium hair care products, with hair colours and hair styling products growing rapidly among middle and higher middle class consumers.

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Key points in table of content

1. Executive Summary
2. Global Hair Care Market Outlook
2.1. Market Size By Value
2.2. Market Share
2.2.1. By Company
2.2.2. By Region
2.2.3. By Segment
2.2.4. By Sales Channel
3. India Hair Care Market Outlook
3.1. Market Size By Value
3.1.1. Overall Market
3.1.2. By End User
3.2. Market Share
3.2.1. By Company
3.2.2. By Segment
3.3. India Hair Oil Market Outlook
3.3.1. Market Size By Value
3.3.1.1. Overall Market
3.3.1.2. Coconut Hair Oil Market
3.3.1.3. Perfumed Hair Oil Market
3.3.2. Market Share
3.3.2.1. By Segment
3.3.2.2. By Perfumed Hair Oil Segment
3.3.3. Pricing Analysis
3.4. India Hair Shampoo Market Outlook
3.4.1. Market Size By Value
3.4.2. Market Share
3.4.2.1. By Company
3.4.2.2. By Brands
3.4.2.3. By Segment
3.4.2.4. By Packaging Types
3.4.3. Pricing Analysis
3.5. India Hair Colour Market Outlook
3.5.1. Market Size By Value
3.5.2. Market Share
3.5.2.1. By Company (Cream Based Colour)
3.5.2.2. By Brands
3.5.2.3. By Segment
3.5.3. Pricing Analysis
3.6. India Hair Styling Products Market Outlook
3.6.1. Market Size By Value
4. Market Penetration
5. Raw Material
6. Policy & Regulatory Framework
7. PEST Analysis
8. India Hair Care Market Trade Dynamics
8.1. Import
8.2. Export
9. Channel Partner Analysis
10. Market Dynamics
10.1. Key Drivers
10.2. Key Challenges
11. Market Trends & Developments
11.1. The Natural Hair Movement
11.2. Anti-aging In Hair Care
11.3. Individualism
11.4. Rising Professional Hair care Salons
11.5. Developing Future Hair-Loss Treatments
12. Competitive Landscape
12.1. Porters Five Forces
12.2. Company Profiles
12.2.1. Hindustan Unilever Limited
12.2.2. Dabur India Limited
12.2.3. ITC Limited
12.2.4. Procter & Gamble (P&G)
12.2.5. Marico Limited
12.2.6. CavinKare Pvt. Ltd.
12.2.7. Godrej Consumer Product Limited
12.2.8. L’Oreal India
12.2.9. Emami Limited
12.2.10. Bajaj Corporation Limited
13. Strategic Recommendations
14. Disclaimer

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