Press release
Natural Branding of Fruits & Vegetables in on the rise
Natural Branding by Hitachi
More and more customers base their buying choices on how a product is packed, and retailers need to find alternative marking solutions for their fruits and vegetables.
Instead of using stickers or even packaging products in trays and cellophane wrap, the products were marked directly on their skin using a C02 Laser Coder. The laser only alters the pigment of the skin of the product, there is no effect on the fruit or vegetable itself.
Using laser marking will help to get better marking from an environmental perspective, the laser technology can save enormous packaging material.
Hitachi Coding Solutions offers a wide range of C02 Laser Coders which are perfectly suitable for such kind applications.
For more information about our coding solutions please visit:
https://www.codingsolutions.hitachi-industrial.eu/index.html
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About Hitachi Europe GmbH
Hitachi, Ltd. (TSE: 6501), headquartered in Tokyo, Japan, delivers innovations that answer society’s challenges with our talented team and proven experience in global markets. The company’s consolidated revenues for fiscal 2013 (ended March 31, 2014) totaled 9,616 billion yen ($93.4 billion). Hitachi is focusing more than ever on the Social Innovation Business, which includes infrastructure systems, information & telecommunication systems, power systems, construction machinery, high functional materials & components, automotive systems, healthcare and others. For more information on Hitachi, please visit the company's website at
https://www.codingsolutions.hitachi-industrial.eu/index.html
Hitachi Europe GmbH
Marketing
Am Seestern 18
40547 Düsseldorf
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