openPR Logo
Press release

Global Market Study on Breakfast Cereals: Hot Cereals to Witness Highest Growth by 2019

08-14-2017 03:24 PM CET | Associations & Organizations

Press release from: is

Global Market Study on Breakfast Cereals: Hot Cereals to Witness

MarketResearchReports.Biz presents this most up-to-date research on "Global Market Study on Breakfast Cereals: Hot Cereals to Witness Highest Growth by 2019"

View Full Report at:


The need for convenience and busy schedules of people has been propelling the processed food industry, which includes breakfast cereals. Developed nations already have breakfast cereals as part of their regular course of meals. Increasing per capita income in developing countries is further giving the breakfast cereal industry a new dimension to look for. However, the breakfast cereals market in developed economies tends to saturate mainly due to the search for other traditional breakfast as well as some on-the-go breakfast alternatives such as cereal bars.

The saturating market is compensated with growing breakfast cereals markets in Asia as well as some of the countries in Latin America. Some of the markets such as China and India offer high growth potential due to their large population. People in these countries are including breakfast cereals in their regular meals due to changing food habits. Breakfast cereals are broadly marketed under two segments: RTE cereals and Hot cereals. The market for RTE cereals is much bigger as compared to that of Hot breakfast cereals.

The major restraint for the breakfast cereals market is manufacturers facing the issue of raw material procurement due to environment-related concerns. This includes the procurement of palm oil, one of the basic ingredients used in the processing of breakfast cereals. While increasing numbers of convenience stores in developing economies is accelerating the breakfast cereals market, rising commodity and energy prices are emerging as key concerns. The shift in consumer trend towards various alternatives, such as fruits, toasts and eggs and time saver snacks such as cereal bars, is emerging as yet another restraint for the breakfast cereals market.

Special emphasis on healthy living has prompted market players to introduce new products, which suit all age groups and lifestyles. International players in breakfast cereals market are also focusing on reformulating their products by replacing harmful hydrogenated fat and oils with healthier ingredients such as fiber and fruits. Demand for gluten-free cereals has increased in the market, especially in North America and Europe. There also has been an increase in demand for whole-grain cereals worldwide.

Kelloggs is the global market leader in breakfast cereals market, while General Mills and PepsiCo are the other key players. The breakfast cereals market is dominated by top three players that control over 50% of the market. Their influence in the global breakfast cereals market is increasing due to established brands, knowledge for innovation and economies of scale. Among other players, Cereal Partners Worldwide (CPW), a joint venture company between General Mills and Nestle, has grown multifold and is expanding at a faster rate.

Request Sample Copy of This Report at:

The report is a study of the global breakfast cereals market, its present and forecast positions. It discusses factors affecting market movements, changing consumer tastes and trends. It also elaborates companies planning and strategies for growth, including their investment plans and new product launches.

The report includes a competitive landscape section to map the competitive position of companies based on maturity and growth of the breakfast cereals market in several regions. Company profiles are included at the end of the report. These cover company overview, product and services, financial overview and the latest strategic developments of the company

Table of Contents

Chapter 1 Preface 11
1.1 Report Description 11
1.2 Scope and Definition 11
1.2.1 Product segments covered in the report 11
1.2.2 Regions covered in the report 11
1.3 Research Methodology 11

Chapter 2 Market Synopsis 13

Chapter 3 Porters Five Forces Analysis 16
3.1.1 Bargaining power of suppliers 16
3.1.2 Bargaining power of buyers 17
3.1.3 Threat of new entrants 17
3.1.4 Threat from substitutes 17
3.1.5 Degree of competition 17

Chapter 4 Industry Overview 18
4.1 Introduction 18
4.2 Market Drivers 19
4.2.1 Fast growth in Asia Pacific breakfast cereal market to drive the global market 19
4.2.2 Growing number of convenience stores are increasing brand visibility and changing breakfast habits in emerging markets 19
4.3 Market Restraints 20
4.3.1 Sourcing of palm oil is developing into big threat for cereals manufacturers 20
4.3.2 Availability of alternative breakfast options undermines market growth 20
4.4 Opportunities 21
4.4.1 New tastes and new consumer groups offer market growth opportunities 21
4.5 Key Challenges 21
4.5.1 Expensive production of gluten-free products is expected to increase production cost 21
4.5.2 Rising energy and commodity prices pose a big challenge for the market 22

Chapter 5 Market Size and Forecast by Product 24

Enquiry Form :

Chapter 6 Market Size and Forecast by Region 27
6.1 North America 28
6.1.1 The U.S. 30 Market Overview 30 Competitive Landscape 32
6.1.2 Canada 35 Market Overview 35 Competitive Landscape 36
6.1.3 Mexico 39 Market Overview 39 Competitive Landscape 41
6.2 Europe 43
6.2.1 The U.K. 45 Market Overview 45 Competitive Landscape 47
6.2.2 Germany 49 Market Overview 49 Competitive Landscape 52
6.2.3 France 53 Market Overview 53 Competitive Landscape 55
6.2.4 Italy 57 Market Overview 57 Competitive Landscape 59
6.2.5 Spain 61 Market Overview 61 Competitive Landscape 64
6.3 Asia Pacific 65
6.3.1 Australia 68 Market Overview 68 Competitive Landscape 69
6.3.2 Japan 72 Market Overview 72 Competitive Landscape 74
6.3.3 South Korea 76 Market Overview 76 Competitive Landscape 79
6.3.4 China 80 Market Overview 80 Competitive Landscape 83
6.3.5 India 85 Market Overview 85 Competitive Landscape 87
6.4 Rest of the World 89
6.4.1 Brazil 89 Market Overview 89 Competitive Landscape 92
6.4.2 Russia 93 Market Overview 93 Competitive Landscape 96
6.4.3 Turkey 97 Market Overview 97

Browse Latest Industry Press Release at:

About us is the most comprehensive collection of market research reports.
MarketResearchReports.Biz services are specially designed to save time and money for our clients.
We are a one stop solution for all your research needs, our main offerings are syndicated research
reports, custom research, subscription access and consulting services. We serve all sizes and types
of companies spanning across various industries.

State Tower
90 State Street, Suite 700
Albany, NY 12207
United States
Tel: +1-518-621-2074
Follow us on LinkedIn:

This release was published on openPR.

Permanent link to this press release:

Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release Global Market Study on Breakfast Cereals: Hot Cereals to Witness Highest Growth by 2019 here

News-ID: 668392 • Views:

More Releases from is

Global Airport Kiosk Market Professional Survey Report 2018
Global Airport Kiosk Market Professional Survey Report 2018
MarketResearchReports.Biz has recently announced the Latest industry research report on: "Global Airport Kiosk Market Professional Survey Report 2018". This report studies the global Airport Kiosk market status and forecast, categorizes the global Airport Kiosk market size (value & volume) by manufacturers, type, application, and region. This report focuses on the top manufacturers in North America, Europe, Japan, China, India, Southeast Asia and other regions (Central & South America, and Middle East
China In Vitro Diagnostics (IVD) Market sizes and predictions for growth
China In Vitro Diagnostics (IVD) Market sizes and predictions for growth
MarketResearchReports.Biz adds “China Vitro Diagnostics (IVD) Market Share, Size, Trends and Forecast Market Research Report” reports to its database. This report provides a strategic analysis of the Vitro Diagnostics (IVD) and the growth estimates for the forecasted period. China in vitro diagnostics(IVD) market is anticipated to grow over US$ 11 Billion by 2025 with an impressive double-digit growth rate in the forecast period 2018 - 2025. The market is driven by number
Surge in Utility to Boost 3D Printing and Additive Manufacturing Market
Surge in Utility to Boost 3D Printing and Additive Manufacturing Market
"The Report Asia-Pacific 3D Printing & Additive Market by Manufacturers, Regions, Type and Application, Forecast to 2022 provides information on pricing, market analysis, shares, forecast, and company profiles for key industry participants. -" An intelligence report on the Asia Pacific 3D printing and additive manufacturing market has been added to the swiftly accumulating portfolio of Titled, “Asia-Pacific 3D Printing & Additive Market by Manufacturers, Regions, Type and Application, Forecast
Advanced Driver Assistance Market Size, Share - Industry Trend and Forecast 2013 - 2020
Advanced Driver Assistance Market Size, Share - Industry Trend and Forecast 2013 …
Latest industry research report on: Global Advanced Driver Assistance Market | Industry Size, Share, Research, Reviews, Analysis, Strategies, Demand, Growth, Segmentation, Parameters, Forecasts This market research study analyzes the Advanced Driver Assistance System market on a global level, and provides estimates in terms of revenue (USD billion) from 2014 to 2020. It also covers the drivers and restraints affecting the industry and analyzes their impact over the forecast period. Moreover, it

All 5 Releases

More Releases for Overview

Global Front Loading Wheel Dumper Market Overview, Product Overview, Segmentatio …
Global Front Loading Wheel Dumper Market Overview: The global Front Loading Wheel Dumper market is expected to grow at a significant pace, reports QY Research. Its latest research report, titled [name of the report], offers a unique point of view about the global market. Analysts believe that the changing consumption patterns are expected to have a great influence on the overall market. For a brief overview of the global Front
Perfumes Market Overview, Product Overview and Market Segmentation (Edition 2020 …
Global Perfumes Market, delivering a must-read report for industry stakeholders wanting to understand the strategic landscape of this increasing sector. Readers will find an in-depth analysis of the market and how it will impact existing traditional markets, as well as insights into future development and opportunities across the globe. The global perfumes market was worth $30.6 billion in 2019. It is expected to grow at a compound annual growth rate (CAGR) of
Telehandlers Market 2017-2027 | Drivers and Restraints, Segmentation, Overview, …
The telehandlers also known as telescopic handlers are revolutionary machineries in the 20th century that are proven to be beneficial in varied range of industries across the world. With the innovations taking place coupled with the growing industrialization, the telehandlers market find wide applications in construction, agricultures and especially in transfer station, rib handler and etc. The telehandlers market offers various products based on the end users requirement where telehandlers are
Digital X-Ray Machine Market Overview, Product Overview, Segmentation, Overview …
The Digital X-Ray Machine market revenue was xx.xx Million USD in 2013, grew to xx.xx Million USD in 2017, and will reach xx.xx Million USD in 2023, with a CAGR of x.x% during 2018-2023. Based on the Digital X-Ray Machine industrial chain, this report mainly elaborate the definition, types, applications and major players of Digital X-Ray Machine market in details. Deep analysis about market status (2013-2018), enterprise competition pattern, advantages
Global Chromite Market Overview, Industry Analysis, Demand, Overview & Forecast …
An up-to-date research report 2018 has been disclosed by Market Research Hub highlighting the title “Global Chromite Market Report 2018” which provides an outlook for current market value as well as the expected forecast including Rate on Investment (ROI) together with the growing CAGR near XX% during 2018-2025. The report studies the Chromite market worldwide, especially in North America, China, Europe, Southeast Asia, Japan and India, with production, size, growth,
Strutfast Company Overview
Established in Johannesburg, South Africa in 2001, STRUTFAST designs, manufactures and supplies cost effective cable management systems for all industries. The focus of the company is to provide high quality solutions to meet and exceed even the most arduous project requirements, especially for mining and power applications. With an emphasis on innovation & full project lifecycle support, Strutfast has the technical design skills, manufacturing capability and logistics expertise to ensure