Press release
Develop business strategies Of Fuel Cards In Germany 2016
Fuel Cards in Germany 2016 is invaluable for issuers of fleet cards, fuel retailers, fleet leasing companies and other suppliers to the sector. Based on research with issuers and fuel retailers it provides commercial (B2B) fuel card volume (split by fleet and CRT), value and market share forecasts to 2021, key data on independent and oil company card issuers and an analysis of fuel card competition in Germany.
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Key Findings
Fuel card volumes across the Top five fuel card markets will rise by 11.3% between 2016 and 2021 as small domestic fleets increasingly turn to fuel cards to meet their growing needs over this period. The total number of service stations in Germany rose by 1.2% in 2015 totaling 14,378 service stations. Over 64,000 new fuel cards will be issued between 2016 and 2021, totaling to 5,383,323 cards in the market. Total fleet card volumes rose by 1.1% in 2015 to total 5,527m litres continuing the upward trend started in 2013. Shell managed to maintain its market share in 2015 and continued to be the fuel card market leader accounting for 20.6% in 2015, as clients were drawn to its large card international card network and large range of services such as toll payments offered by the company.
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Synopsis
Fuel card volumes will increase 10.8% over the next five years to 14.7 billion litres, as CRT vehicles use fuel cards rather than company depots due to longer transport routes and to benefit from the added services that comes from fuel card usage
ReasonsToBuy
Plan effective market entry strategies by uncovering current and future volumes and values of the German fuel card market. Assess whether you should increase network acceptance of your card and identify potential new merchants by uncovering the position of competitors. Whether you are an issuer, a processor, a leasing company or a fuel retailer, make informed pitches to partners by understanding their business. Enhance fuel sales at your service stations by identifying which fuel cards you should accept based on their market shares and network acceptance.
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