Global Sports Nutrition Product Market to Touch US$52.5 bn by 2020, Increasing Interest of Youth in Sports Drives Growth

ResearchMoz added Latest Research Report titled " Sports Nutrition Products Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2014 - 2020 " to it's Large Report database.

Sports nutrition products refer to energy bars and drinks, protein bars and dietary supplements. These products are manufactured using ingredients like creatine, linoleic acid, caffeine and taurine among others. Health issues like obesity have increased globally over the years. Consumers are looking to maintain a healthy and active lifestyle in their busy schedule. Sports nutrition products are mostly used by sports persons such as athletes and bodybuilders. Recreational users who are engaged in weekend sports also use sports nutrition products in order to keep themselves active.

Increasing health awareness among the consumers, rapid urbanization and rise in disposable income of the consumers are some of the major factors driving the demand for sports nutrition products globally. The market share of sports nutrition products is expected to increase over the forecast period. Developing countries such as India, China, Brazil and Japan among others have huge untapped potential for sports nutrition products. Manufacturers of sports nutrition products are aiming to penetrate the developing countries in order to boost their presence at the global level.

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However, availability of counterfeit products is one of the major factors restraining the demand for sports nutrition products globally. North America held the largest market share at globally and is expected to maintain its position throughout the forecast period. Europe is the second largest market for sports nutrition products, owing to increasing health awareness. However, increase in the consumption sports nutrition products over the years has made Asia Pacific as the fastest growing market for sports nutrition products. The manufacturers of sports nutrition products are aiming to explore the developing countries such as Brazil, India and Argentina among others in order to boost their market presence.

Owing to the large number of upcoming industries in the developing nations, the per capita income is expected to increase over the forecast period. Owing to these factors, there is considerable increase in disposable income of the consumers in the emerging economies. This is expected to have a high impact on the demand for sports nutrition products in the long run.

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Table of Content

Chapter 1 Preface
1.1 Report description
1.2 Research scope
1.3 Research methodology

Chapter 2 Executive Summary

Chapter 3 Market Overview
3.1 Introduction
3.2 Market drivers
3.2.1 Increasing health awareness among the consumers
3.2.2 Introduction of new ingredients in sports nutrition products
3.2.3 Rapid urbanization and increasing disposable income
3.3 Market restraints
3.3.1 Expanding distribution channels posing as a threat
3.3.2 Availability of counterfeit products posing as a threat
3.4 Market opportunities
3.4.1 Developing markets offer expansion opportunities
3.5 Porter’s five force analysis
3.5.1 Bargaining power of suppliers
3.5.2 Bargaining power of buyers
3.5.3 Threat of substitutes
3.5.4 Competitive rivalry
3.5.5 Threat of new entrants
3.6 Market Attractiveness Analysis
3.7 Market Share by Key Players

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