openPR Logo
Press release

SEO in China will never be the same as Google’s James Mi, Adverted’s Stephen Noton and IBM’s Bill Hunt teamed up at Ad-Tech Shanghai

For the first time in China both SEO experts and the industry leader, Google, came together for a combined presentation on Search Engine Optimization (SEO)

SHANGHIA, CHINA -- Those people who were fortunate enough to attend Ad-Tech Shanghai all agreed that the presentations by Google’s Senior Product Manager James Mi, Adverted’s Senior SEO Consultant Stephen Noton and IBM’s SEO Advisor Bill Hunt were insightful, dynamic and instructive.

The session was considered one of the highlighted sessions at Ad-Tech Shanghai and was rated by many as being one of the more useful sessions at the event. Hank Horkoff from said “It was nice to actually get useful information rather then just having to sit though a boring sales pitch.” Added to this the praise is the fact that part of the marketing team from MSN was so impressed by Noton’s speech that they have requested his presentation to use it internally at MSN.

The session was moderated by Mike Grehan and it marks his 32nd event this year that he’s spoken at. Making him one of most well known speakers in regards to Search Engine Optimization and Marketing. Having Mike Grehan lead this elite group of individuals made this session the who’s who of the industry and something that those who attended will never forget.

The session started off with Mike Grehan introducing the speakers and, as he often does, giving a lighter side of himself by thanking the wonderful people in Shanghai for being so kind as to always offer him Rolex watches and massages wherever he went. Brummell had the audience laughing in not time before he handed the floor over to Mi, the Senior Product Manager at Google.

Mi provided a quick overview on Google’s workings in regard to how it crawls and indexes web pages with some focus on the Google PageRank system. He then highlighted the Google webmaster section which ties really nicely with simultaneous official launch of the new features at Google SiteMaps which allows you a peek behind the scenes at Google in how they understand, rank and access your web pages.

The next speaker was Noton who is the Senior SEO Consultant for Adverted. His speech was on an overview of Search Engine Optimization. His presentation went into things like until 2000 SEO was the only way to get a website found at Google and that 76% of all the Google users use the SEO results. “Many people don’t understand the value behind proper SEO as SEM has become so easy to accomplish many simply don’t care that they are losing 76% of their business to someone else” said Noton in post commentary. He also discussed how SEO is geo-targeted and how companies like Yahoo! and MSN are making search more relevant by giving geo-targeted search results to many of its international users.

The finial speaker, Hunt, might just be the most experienced SEO person on this panel because unlike Noton (who headed to Asia to work with more startups and the upcoming corporate elite) is based in the US and works with the current corporate elite including being the man behind IBM’s Search Engine Optimization success. Hunt’s talk involved him showing some of the work he’s done with IBM, which really complimented the other speakers. Hunt showed how changing text in images into pure text and how proper navigation and title tags can make a clients site like IBM grow from being in the top 100 to being #1 within 3 short weeks.

Sadly this talk had to come to an end but there were many off stage talks including one with eBay who is looking for professionals to aid in its expansion into China. eBay states that they need to tie in with China SEO experts like Noton and hopefully try to whew experts like Hunt to relocate into China, “I can’t do this alone, China needs more SEO professionals,” said Noton.

For those interested in the materials presented at Ad-Tech Shanghai but were unable to attend the conference, Stephen Noton and Bill Hunt are always available for personal meetings. Additionally, Ad-Tech will be coming back to Shanghai, China, next year.

To get more information on Ad-Tech Shanghai visit

To get more on what James Mi from Google spoke on visit

To get more information on Stephen Noton and the Adverted agency in Asia visit

To get more information on Bill Hunt and his corporate services visit

This release was published on openPR.

Permanent link to this press release:

Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release SEO in China will never be the same as Google’s James Mi, Adverted’s Stephen Noton and IBM’s Bill Hunt teamed up at Ad-Tech Shanghai here

News-ID: 525 • Views: 2336

More Releases from Internet Advertising Agency

Easter Courses for Juniors
The British Study Centres/ICH Easter camp for juniors got under way this week in brilliant spring sunshine. The camp is taking place at Ardingly College in the glorious Sussex countryside near Brighton. Students aged 10-15 years are enjoying a packed programme of morning English classes followed by afternoon activities. This week students have enjoyed table tennis, bench ball, swimming, sailing, bowling, badminton, tennis, basketball, dance, a quiz night, a disco,
SES China secures Stephen Noton to speak on SEO for Google, Yahoo & MSN
Successful Site Architecture Track at SES China will feature both David Temple and Stephen Noton, who will talk on Search Engine Optimization for Google, Yahoo and MSN This year's Search Engine Strategies China will mark the first time that this event has entered Asia and will give the Asian website owners their first chance to hear industry experts like David Temple and Stephen Noton speak. Those who attend this year's
Search Engine Strategies China, SES Nanjing, Selects SEO Expert Stephen Noton as …
Nanjing China’s Search Engine Strategies conference has gone live with their website and their official local listing of professional networkers. NANJING, CHINA -- During the recent Ad-Tech Shanghai there was a lot of behind the scenes meetings discussing how to make the upcoming Search Engine Strategies session in Nanjing, China a great success. One of those meetings was between Inway Ni, the event organizer and Stephen Noton, a leading

All 4 Releases

More Releases for SEO

Vigilant SEO Offers SEO Services
Vigilant SEO is an SEO company based in Oklahoma City that has over 12 years of digital marketing experience that helps take their clients’ businesses to the next level. They are dedicated to offering results that generate revenue. The company also comprehends that dedicating resources to marketing is an immense pledge for a lot of small businesses hence they have an in-house team that helps these businesses advance solutions specifically
Pittsburgh SEO Firm Launches Comprehensive SEO Index
Pittsburgh SEO firm ProFromGo Internet Marketing announced the initial launch of a comprehensive SEO index that is offered to the public at no cost. The index serves as a detailed glossary of industry jargon and terms that the general public is largely unfamiliar with, but describes processes that affect all internet users. The SEO index, which has been produced in installments for the past 4 weeks, is available on the
Introduction to Multilingual SEO: International SEO Campaigns
At Language Connect, we understand the growing importance of an international SEO strategy and, as a language services provider, we have the ability to provide effective multilingual SEO campaigns for our clients. The recent launch of our Multilingual SEO service is a part of our planned expansion to diversify the company’s service range. SEO services have been primarily English language-specific due to the prominence of native English speakers online and low
SEO Outsourcing India Professional SEO Outsourcing India SEO Chennai
We are one of the leading Web Design Company in Chennai,Our services are Web Design,Web hosting,Domain Name Registrations,Software develpments,Email marketing,Seo ,Sem services ,Data mining softwares,open source softwares,etc Web Design Chennai:The Spider India is a web design company based in Chennai City and dedicated to serving the local region. Most of our clients are located in Chennai, Mumbai, Bangalore, USA, UK, Australia and UAE. In order to provide the best quality services,
SEO Company India Provides Quality SEO Services
SEO Service providers in India continue to be known for the quality they put into their services, which never gets compromised upon under any circumstances. Indian optimization establishments have built up a reputation of being highly qualitative service providers, organizations never compromising on quality service. They by no means will squander that cutting edge advantage of being known as fidgety about quality. Clients come to them in bulk with their
SEO Services India: Choose an Expert SEO for SEO Services
IDS Logic continues to retain its position as one of the most rapidly rising enterprises in India providing exceptional and inclusive SEO Services. The company has established itself as a niche SEO Services provider that specializes in optimizing various websites. Through its services, IDS Logic Pvt. Ltd. has time and again stressed on the importance of hiring an expert service provider whose forte is SEO Services. The company lives