Analysis of Opportunities in the Global Prepared Meals Sector Offered by High Growth Economies - MRH

GlobalDatas Consumer and Market Insights report on the Global Prepared Meals sector provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands shares.

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The global Prepared Meals sector was valued at US$83.4 billion in 2016 and is forecast to record a CAGR of 3.5% during 2016-2021 to reach US$99.1 billion by 2021. Western Europe represented the largest regional market with a value share of 39.5% in the global Prepared Meals sector in 2016, while Asia-Pacific is forecast to record the fastest CAGR of 6.5% during 2016-2021. The global Prepared Meals sector is witnessing increased competition from other food sectors, particularly Dairy Foods and Savory Snacks, as consumers become busier and choose a quick, healthy alternative over Prepared Meals, especially when consuming food out-of-home.

What else is contained?
- Sector data: Overall value and volume data with growth analysis for 2011-2021
- Market coverage: Value and growth analysis with inputs on individual category share within each market and the change in their sector share forecast for 2016-2021
- More extensive brand coverage: The report provides more extensive brand share coverage. Brand share data is also validated by inputs from industry experts.
- Distribution channel: The Distribution data included in the report covers 11 distribution channels including Hypermarkets & Supermarkets, Food & Drinks Specialists, Department Stores, Cash & Carries & Warehouse Clubs, Dollar Stores and Variety Stores & General Merchandise Retailers.
- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Rigid Plastics, Rigid Metal and Paper & Board; container data for: Film, Tray, Tub, Bag/Sachet and others
- Consumer level trends: Top four consumer trends which influence Prepared Meals products consumption
- Future outlook: Reviews and recommendations on how the market will shape up from 2016-2021
- Recommendations for manufacturers on key Prepared Meals categories - Meal Kits, Pizza, and Ready Meals with inputs on individual segment share within each category and the change in their market share forecast for 2016-2021

Scope

- Global Prepared Meals sector: Improving global economy, supported by stronger than expected growth revival in advanced economies drives demand for Prepared Meals
- Drivers for a shift in consumption patterns: Changing dietary preferences will impact the value share of Prepared Meals in the food industry
- Asia-Pacific: The region is forecast to become the second largest regional market for the global Prepared Meals sector in value terms
- In Latin America, Colombia and Brazil are set to drive growth in Prepared Meals in value terms
- Eastern Europe is a highly fragmented market with top four brands accounting only for 14.5% of value sales
- Hypermarkets & Supermarkets is the leading distribution channel in the global Prepared Meals sector
- Film is the most commonly used closure type in the global Prepared Meals sector

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Reasons to buy:
- Identify high potential markets and explore further opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Access the key and most influential consumer trends driving Prepared Meals products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Access to analysis on products launched in the market with Case Examples/Success Stories
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

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