openPR Logo
Press release

FLIMP LAUNCHES RICH MEDIA AND WEB VIDEO MARKETING PLATFORM FOR EVENT MARKETING

06-17-2008 11:13 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: Flimp Media, Inc.

FLIMP LAUNCHES RICH MEDIA AND WEB VIDEO MARKETING PLATFORM

HOPKINTON, MA (June 16, 2008) Flimp Media, Inc. (FMI) announced today the release of its patent pending FLIMP® web video marketing and analytics software for online event marketing. The FLIMP® Rich Media technology enables event marketers to quickly create, distribute and track dynamic flash video email marketing campaigns for promoting all types of events including seminars, conferences, trade shows, concerts, performances, webinars and webcasts without any programming or technical skills. These custom branded videosites, which can be delivered by email or weblinks to target audiences, collect detailed viewer engagement and response data by individual email address.

“FLIMP is different from any rich media technology available in the market,” according to Flimp Media’s CTO Richard DiBona “because it doesn’t require any programming or technical skills to use and the videosites collect much more useful information about viewer behavioral and interactions than any email marketing software.”
FLIMP, which stands for Flash Interactive Marketing Platform is particularly effective for event marketing applications where audiovisual content and detailed viewer tracking and reporting are important” according to Wayne Wall, FMI’s founder and CEO. “The distribution, reporting and analytics features are unique. Using FLIMP, event marketers can quickly and cost effectively create, distribute and track audiovisual marketing campaigns in less than an hour with real time data reporting of viewer activities and responses by individual email address.”
FLIMP has generated positive results for initial event marketing customers, including various pro tennis and PGA tour golf events and corporate leadership events featuring Marshall Goldsmith and Marcus Buckingham.

“Using FLIMP we quickly sold out the available conference registrations after a very slow start using static email and direct mail marketing.” according to Keith McKinnon, Marketing Director for the Appreciative Inquiry conference featuring Marcus Buckingham and David Cooperrider. “We had very high email click through and viewer response rates because people wanted to watch the video of Marcus Buckingham. FLIMP turned what could have been a financial disaster into a tremendous success. The analytics data we collected using FLIMP was also impressive and helped us follow up with people that were interested in the event. We got a good number of sign ups directly from the video email campaign.”

To learn more about FLIMP go to http://www.flimp.net

About Flimp Media Inc.
Flimp Media Inc. (FMI) develops rich media and web video software solutions for direct marketing, communications and sales applications.

Flimp Media, Inc.
2 Hayden Rowe
Hopkinton, MA 01748
508-435-0566

Lauren Barrows
lbarrows@flimp.net

Flimp enables marketers to create, distribute and receive analytical reporting on video campaigns. Flimp videosites naturally lend themselves to social marketing, as the same flimp can be distributed in a number of different ways.

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release FLIMP LAUNCHES RICH MEDIA AND WEB VIDEO MARKETING PLATFORM FOR EVENT MARKETING here

News-ID: 47080 • Views: 1139

More Releases from Flimp Media, Inc.

FlimpBenefits Releases Whitepaper on Employee Benefits Video Communications
Boston, MA, (November 7, 2012) – FlimpBenefits, an employee benefits communications provider specializing in HR Benefits Video Communications, has released a new Employee Benefits Intelligence Report entitled: Communicating Employee Benefits with Video: Enrollment Solutions & Employer Case Studies The Whitepaper Report reviews the increasingly important role of online video for employee benefits education and benefits enrollment communications. According to recent studies discussed in the Report, “more than half
HR Benefits Educational Video Library Now Available to Employers
(HOPKINTON, MA – October 11, 2012) – FlimpBenefits, a leading provider of online video communications solutions for HR and employee benefits announced the availability of its HR Benefits Video Education Library for license by employers and benefits brokers. The video library consists of short, high quality educational videos on sixteen (16) common HR and health benefits topics such as Cobra, HSA, FSA, FMLA, PTO and more. The HR
New White Paper Defines Rich Media Direct Marketing Category
Hopkinton, MA (July 30, 2009) – Flimp Media Inc., developers of cutting edge rich media marketing and analytics technology solutions, today released a white paper that defines an new category of rich media for direct marketing called Intelligent Digital Collateral, or “IDC”. According to the white paper, entitled “Rich Media for Direct Marketing: The Emergence of Intelligent Digital Collateral”, IDC defines rich marketing collateral that is interactive, Web-based, and
FLIMP® MEDIA DEFINES NEW RICH MEDIA CATEGORY
Hopkinton, MA (July 20, 2009) - Flimp Media, proprietor of the first and only comprehensive rich media direct marketing platform, announced today their plan to release an authoritative white paper which defines the IRMC category of rich media. IRMC, which stands for Intelligent Rich Media Collateral, is quickly becoming the new buzzword among online marketers. Many marketers, bloggers and analysts have speculated as to the term’s exact meaning, but now Flimp

All 5 Releases


More Releases for Media

Medical Media Market Is Booming Worldwide | Nucleus, Medical Media Digital, Inno …
Medical Media Market: The extensive research on Medical Media Market, by Qurate Research is a clear representation on all the essential factors that are expected to drive the market considerably. Thorough study on Medical Media Market helps the buyers of the report, customers, the stakeholders, business owners, and stockholders to understand the market in detail. The updated research report comprises key information on the market, such as market rate, estimated
Medical Media Market Analysis, Size, Share, Current Scenario And Future Prospect …
Global Medical Media Market Report provides a detailed Medical Media Industry overview along with the analysis of Cost Structure, Supply Chain, Development Management Techniques, Retailers Analysis, Financial Support, business Strategies, and Marketing Channels. Global Medical Media Market research report provides a point-by-point In-Depth analysis of global market size, regional and country-level market size, segmentation market growth, market share, competitive Landscape, sales analysis, the impact of domestic and global market players,
Elevator Media Market to Witness Impressive Growth During 2022-2028 | Focus Medi …
Elevator Media Market provides strategy of mergers and executions to enhance their Market share and product assortment. The main goal of Global Elevator Media Market report is to provide a clear picture and a better understanding of the market. Additionally, it also covers the overall market situation along with future lookout around the world. The report evaluated key market features, including revenue, capacity, capacity utilization rate, price, production, production rate,
SmartWork Media Acquires ST Media Group Intl.
MONTCLAIR, NJ (September 15th, 2020) – SmartWork Media (www.smartworkmedia.com) has acquired all B2B titles, events, and digital media products of ST Media Group International (www.stmediagroupintl.com). The acquisition of titles is a strategic initiative to integrate the intellectual property of both organizations to create a more dynamic media company that is well positioned to meet the evolving needs of marketers in each respective industry. “SmartWork Media has a stable of powerful award-winning
Cytogenetics Media Market, Cytogenetics Media Market Analysis, Cytogenetics Medi …
The global Cytogenetics Media market is broadly and deeply studied in the report with key focus on the competitive landscape, regional growth, market segmentation, and market dynamics. We have used latest primary and secondary research techniques for compiling this comprehensive research study. The report offers Porter’s Five Forces analysis, PESTLE analysis, competitive analysis, manufacturing cost analysis, revenue and production analysis, and various other types of analysis to provide a complete
Culture, Media Uses, and Media Effects - Conference, 2017
As part of the Young Scholars Network on "Culture, Media Uses, and Media Effects" (C-Muse), 18 international scholars from the USA, South Korea, Turkey, Belgium, Switzerland, Croatia, The Netherlands, The Philippines, and Germany convened at the historical mansion of Touro College Berlin on June 15 and 16, 2017. C-Muse is headed by Touro psychology professor Prof. Dr. Özen Odag and funded by the German Research Foundation. Main aim of the first C-Muse meeting was