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HumanCentric Expands Chicago Office

06-11-2008 01:26 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: HumanCentric

/ PR Agency: Articulon
Houston and Gupta Strengthen Team Dedicated to Human-Computer Interaction

CHICAGO (June 9, 2008) — Barry H. Beith, president and CTO of HumanCentric, a full-service, integrated product development services company, announces today the addition of Antoinette Houston and Priyanka Gupta as human factors specialists in the Chicago office. Both new employees will work with human-computer interaction (HCI), prototyping, interaction design, and Web/graphic design systems.

“Antoinette and Priyanka possess the qualities that fit well with our company,” says Beith. “I am confident that their wide variety of experience in human factors and HCI will further strengthen our Chicago staff and enhance our overall capabilities.”

Before joining HumanCentric, Houston was a senior human factors engineer for both the U.S. government and BAE Systems. She has also worked in the telecommunication industry, spending several years with Motorola.

Gupta brings extensive research experience to HumanCentric. She was a senior research analyst at the Center of Advanced Research for PricewaterhouseCoopers LLP, where she worked on software prototypes and devised innovative solutions to help better identify fraudulent transactions.

HumanCentric is founded upon a commitment to make consumer-friendly, aesthetically pleasing, and safe products by studying and understanding user experiences. The ability to develop compelling and usable products is a testament to the team educated in human factors, graphic and interaction design, industrial design, and engineering. HumanCentric was recently recognized by the Medical Design Excellence Awards (MDEA) as a supplier for GE Healthcare’s giraffe infant warmer. This is the second award of this type from MDEA in which HumanCentric has had involvement.

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8600 West Bryn Mawr Avenue
Suite 530
President's Plaza
Chicago, Illinois 60631

Media Contacts:
Cindy Stranad

Dana Dorroh

About HumanCentric:
Headquartered in Cary, N.C., HumanCentric is a full-service, integrated product development services company. At the foundation of HumanCentric is a genuine passion and commitment to the human side of product development with a continued focus on the client, the product and the end user. HumanCentric’s combination of education, skills and experience in the areas of industrial design, graphic and interaction design, human factors, and design research provides clients with unparalleled capability for meeting their business objectives on all design projects. For more information, please visit

A multidisciplinary company, The HumanCentric Group includes HumanCentric, HumanCentric Research, HumanCentric One Source, and HumanCentric Health, each offering a comprehensive range of services including user research, human factors, industrial design, graphic design, project staffing, and direct hire recruiting to commercial and government organizations.

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