BABELQUEST NAMED ' PRODUCT EXCELLENCE' WINNER IN HUBSPOT'S 2025 IMPACT AWARDS FOR UNIPART TRANSFORMATION

BabelQuest, an Elite HubSpot Solutions Partner, has been named a winner in the Product Excellence - EMEA category of the HubSpot 2025 Impact Awards. The award recognises BabelQuest's technical mastery in architecting a unified Sales Hub Enterprise environment for Unipart, a £1bn global supply chain performance improvement partner..

The "Product Excellence" category specifically highlights partners who demonstrate exceptional skill in architecting a unified revenue engine that solved 50 years of data fragmentation to overcome complex business challenges and deliver significant results for clients.

"Partners like BabelQuest are setting the standard for what impact looks like today, delivering measurable customer value and leading with AI and innovation to help customers grow better. On behalf of everyone at HubSpot, I'm thrilled to congratulate BabelQuest and the other Impact Award winners on this incredible achievement," said Angie O'Dowd, VP of the Solutions Partner Program at HubSpot.

Driving Excellence within a Global Ecosystem
As a long-term partner managing Unipart's entire HubSpot customer platform, BabelQuest's award-winning submission highlighted the Sales Hub Enterprise transformation, a core pillar of Unipart's wider HubSpot platform. Operating across 22 countries with 8,500+ employees and seven divisions, Unipart lacked pipeline visibility and was running on a fractured legacy CRM.

"With HubSpot as our single source of truth across Marketing and Business development, with BabelQuest's support we've created a roadmap which will lead to a greater understanding of our success - what works and critically, what doesn't. This enables us to drive and embed the behaviours that best serve our customers, seeing clearly how we can partner with them across our wide range of performance-improving services." Dave Tilmouth, Head of Performance Marketing

Delivering Accelerated Strategic Value
Central to the project's success was BabelQuest's ability to deliver a complex Sales Hub Enterprise solution six months ahead of the original schedule. This accelerated time-to-value and ensured immediate operational advantages:
- Full Adoption: 100% user adoption across 80+ enterprise users.
- Visibility Breakthrough: Leadership gained real-time customer funnel visibility, identifying a 50% pipeline upside.
- AI Integration: Embedded Breeze Assistant and the Deal Loss Agent to turn raw data into actionable sales coaching.

BabelQuest is an 'Elite' HubSpot Solutions Partner dedicated to transforming how businesses operate, grow, and connect with their customers.

"There is no partner recognition that serves as a better indicator of trust and technical capability than a HubSpot Impact Award. In a competitive market, this accolade cuts through the noise, offering our stakeholders proof that we deliver on our promises. It's a vital tool to demonstrate that our strategies, specifically regarding user adoption and complex integration, are world-class," said Eric Murphy, Co-Founder at BabelQuest. "This Impact Award confirms that BabelQuest is at the forefront of the 'AI-powered' sales era, turning raw CRM data into a strategic competitive advantage.

Crucially, it's not just about technical implementation; but about the business outcomes that our technical mastery enables. This win also allows us to continue to recognise and celebrate our brilliant team, confirming that their dedication to technical excellence is setting the standard for the entire ecosystem."

Discover what makes the Unipart digital transformation award winning by visiting: www.babelquest.co.uk/blog/hubspots-2025-impact-awards-product-excellence-emea-winner

BabelQuest, 9 Vineyard, Abingdon

About BabelQuest:
An Elite HubSpot Solutions Partner for over a decade, BabelQuest specialises in complex digital transformations for global enterprises. They bridge the gap between high-level strategy and technical execution, focusing on two core principles: strategic foundations and user adoption.

With a 360-degree skillset spanning CRM, marketing, and development, BabelQuest moves beyond simple software implementation to deliver integrated solutions that drive measurable ROI. As a long-term partner, they provide the comprehensive roadmaps and expert guidance necessary for businesses to grow revenue, increase efficiency, and unlock the full potential of the HubSpot ecosystem.

Find out more: https://www.babelquest.co.uk/

About Unipart:
Unipart is a supply chain performance improvement partner that designs, makes, moves, and improves components in its customers' supply chains, keeping their operations working better, for longer. Unipart's more than 8,000 employees serve customers in multiple sectors including automotive, rail, technology, defence, aerospace, industrials, consumer, retail and ecommerce.

As a £1bn turnover Great British private company with operations at 101 sites in 22 countries, Unipart has been headquartered in Oxford, UK, for more than 50 years. The company's ambition is to be the driving force behind efficient, resilient and sustainable supply chains.

This release was published on openPR.