Product segmentation And Analysis Of Oils and Fats Global Market Over The Period 2017 - 2019

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Technavios market research analyst predicts the oils and fats market to reach a market value of around USD 170 billion by the end of 2019. The growing usage of high-quality edible oils is driving the growth of this market. Cold pressed oils are high-quality oils as these are pressed at a lower temperature that preserves the flavor and characteristics of the oil. Olive oil is considered as the healthiest oil due to the presence of a high level of monounsaturated fats in it. According to the US International Trade Commissions Report during 2013 on olive oil, the consumption of olive oil in the US has increased by over 650% during the last three decades.

The adverse effects due to excess consumption of oils and fats are expected to pose challenges to the market growth during the forecast period. Most of the oils are high in Omega-6 polyunsaturated fatty acids. These acids if consumed in high quantity result in such as arthritis, cancer, cardiovascular diseases, and diabetes.

Product segmentation and analysis of - oils, solid fats
Oils accounted for nearly 63% of the market share during 2014 and is expected to maintain its dominance until the end of 2019. This segment is further classified as cooking spray, corn oil, olive oil, sunflower oil, vegetable oil, and other edible oils. The growing consumer awareness regarding the health benefits of cooking oils is expected to drive the growth fo this segment by the end of the forecast period.

The report offers an analysis of each of the following segments and discusses its impact on the overall market growth -

Oils
Solid fats
Segmentation by distribution channel and analysis of - food specialists, convenience stores, hypermarkets

Hypermarkets and supermarkets
Convenience stores
Food specialists

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Hypermarkets and supermarkets accounted for 61% of the market share during 2014. The value for money and wide choice provided by these stores make them a popular channel among consumers.

Geographical segmentation and analysis of the oils and fats market
Americas
APAC
Eastern Europe
MEA
Western Europe

APAC accounted for 45% of the market share during 2014 and is predicted to retain its leadership until the end of 2019. China and India are the prime contributors to the production of sunflower and soybean oil in this region. The report predicts the market to reach a market value of around USD 89 billion by the end of 2019.

Competitive landscape and key vendors - Bunge, CHS, Unilever, Wilmar
The global oils and fats market is fragmented with numerous vendors, including international and regional players. Vendors compete on the basis of product differentiation, portfolio, and pricing. The market is dominated by six key vendors who have a worldwide presence and have strong brand images for their products in the market.

The leading vendors in the market are -
Associated British Foods
Bunge
CHS
Land O'Lakes
Unilever
Wilmar

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