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Ball 2 Launch - Introducing an AI-Powered Ball Designed For Active Play

02-11-2026 05:00 PM CET | Consumer Goods & Retail

Press release from: Sperry Labs

How high can you throw the Ball 2?

How high can you throw the Ball 2?

Lewisburg, Pennsylvania - Ball 2 announces its official launch. The Ball 2 is a new smart ball designed for people to invent games, stay active, and play together.

Ball 2 is a soft, durable foam ball with embedded sensors, Bluetooth connectivity, and a conversational artificial intelligence experience that enables players to create any game that they can imagine. Using simple voice interaction, through a companion app, players can ask Ball 2 to invent a game, change the rules, or make adjustments based on how many people are involved and where they are playing.

Unlike traditional video games that center around structured isolated screen play, Ball 2 embraces active, creative, and social play. The technology stays mostly in the background, supporting imagination, movement, and collaboration rather than replacing them.

"The Ball 2 is about playing smarter and playing together," said Kevin Langdon, Co-Founder of Ball 2. "We have designed a safe AI game creation experience. But we believe that anytime a child is using internet-connected technology, an adult should be involved. The Ball 2 is designed to be explored together - encouraging curiosity, movement, and shared discovery."

The Ball 2 contains an accelerometer and gyroscope that capture every toss, spin, shake, roll, and catch as it happens.

Key Highlights
- Available now! With companion app updated regularly on iOS and Android
- Smart foam ball with embedded motion sensors
- Conversational AI "Game Maker" for on-the-fly game creation
- Sensor Labs, a special feature within the app, for STEM exploration
- Durable construction for indoor and outdoor play
- No charging! Over 500 hours of game play over the lifetime of the ball

###

Ball 2 is available at www.ball2.ai with an MSRP of $69.00.

Sperry Labs
2600 Sunrise Rd
Lewisburg, PA 17837
contact: info@ball2.ai

We believe play is the foundation of learning and human connection. Our vision is a world where every kid has access to active, imaginative, tech-enhanced play-where AI doesn't replace play but makes it richer, more creative, and more human.

For decades, the ball has been the simplest and most universal toy in the world. But what if the ball itself could spark imagination, create new games, and adapt to how kids play?

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