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Bifidobacterium Probiotic Market Forecast 2031: Expansion, Key Players, and Industry Analysis
Bifidobacterium Probiotic Market Size
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Latest Mergers and Acquisitions
Metagenics acquires UK probiotic brand Symprove - US‐based Metagenics, backed by Gryphon Investors, acquired Symprove, a leading UK probiotic supplements brand focused on gut health and multi‐strain live probiotics.
Leading Key Players:
DuPont, Goerlich Pharma GmbH, Mitushi Bio Pharma, and Chr. Hansen Holding A/S, Probi AB, Lallemand Inc., Novozymes A/S, Danone Corp, Nestlé S.A., Yakult Honsha Co., Ltd.
Key Developments:
January 2026
• USA: Rising demand for gut health supplements drives Bifidobacterium probiotic launches in functional foods.
• Japan: Government-backed wellness initiatives boost probiotic integration in dairy and fermented products.
• Europe: Increasing consumer awareness of digestive health fuels new product innovations with multi-strain formulations.
December 2025
• USA: Strategic partnerships between supplement brands and e-commerce platforms expand market reach.
• Japan: Regulatory approvals for novel probiotic strains accelerate product diversification.
• Europe: Clinical studies highlighting immunity benefits encourage Bifidobacterium inclusion in nutraceuticals.
November 2025
• USA: Rising prevalence of digestive disorders prompts growth in targeted probiotic supplements.
• Japan: Retail expansion of probiotics in convenience stores and pharmacies enhances accessibility.
• Europe: Sustainable packaging adoption in probiotic products aligns with eco-conscious consumer trends.
Growth Forecast Projected:
The Global Bifidobacterium Probiotic Market is anticipated to rise at a considerable rate during the forecast period, between 2025 and 2032. In 2024, the market is growing at a steady rate, and with the rising adoption of strategies by key players, the market is expected to rise over the projected horizon.
Research Process:
Both primary and secondary data sources have been used in the global Bifidobacterium Probiotic Market research report. During the research process, a wide range of industry-affecting factors are examined, including governmental regulations, market conditions, competitive levels, historical data, market situation, technological advancements, upcoming developments, in related businesses, as well as market volatility, prospects, potential barriers, and challenges.
Latest Developments (2025-2026)
United States: Recent Industry Developments
✅ January 2026: Danone launched a new Bifidobacterium-based probiotic drink targeting gut health and immunity.
✅ December 2025: Yakult USA expanded production capacity to meet rising demand for functional probiotic beverages.
✅ November 2025: Clinical trials initiated to evaluate the effectiveness of multi-strain Bifidobacterium formulations in metabolic health.
Japan: Recent Industry Developments
✅ January 2026: Morinaga introduced advanced Bifidobacterium probiotic supplements tailored for digestive wellness in adults and elderly.
✅ December 2025: Ongoing R&D focused on Bifidobacterium strains that improve immunity and reduce seasonal infections.
✅ November 2025: Japanese retail expansion of functional foods fortified with Bifidobacterium probiotics.
Middle East: Recent Industry Developments
✅ January 2026: Local distributors launched imported Bifidobacterium probiotic products in GCC markets, targeting digestive health awareness.
✅ December 2025: Partnerships formed with European manufacturers to expand Bifidobacterium supplement availability in pharmacies and health stores.
✅ November 2025: Rising demand for immunity-boosting probiotic products due to increasing health-conscious consumer base.
Europe: Recent Industry Developments
✅ January 2026: Nestlé Health Science launched Bifidobacterium-enriched infant formulas across multiple European countries.
✅ December 2025: Clinical studies highlighted the role of Bifidobacterium probiotics in supporting mental wellness and gut-brain axis health.
✅ November 2025: Innovative Bifidobacterium supplement delivery formats, such as chewables and effervescent tablets, gained popularity.
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Key Segmentations:
By Type: Bifidobacterium animalis, Bifidobacterium longum, Bifidobacterium bifidum, Others
By Form: Dry, Liquid
By Application; Food & Beverages, Dietary Supplements, Pharmaceuticals, Animal Feed, Others
By End-User: Infants, Adults, Children, Animals
Regional Analysis for Market:
⇥ North America (U.S., Canada, Mexico)
⇥ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)
⇥ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)
⇥ South America (Colombia, Brazil, Argentina, Rest of South America)
⇥ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)
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FAQ
Q1: What is the current size of the Bifidobacterium Probiotic Market?
A: The Bifidobacterium Probiotic Market was valued at US$ 1.1 billion in 2023 and is forecasted to reach US$ 1.9 billion by 2031
Q2: What is the growth rate of the Bifidobacterium Probiotic Market?
A: The Bifidobacterium Probiotic market is projected to grow at a (CAGR of 8.8%) between 2024 and 2031.
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