United States Cloud Security Posture Management Market 2031 | Growth Drivers, Key Players & Investment Opportunities

Market Size and Growth

Cloud Security Posture Management Market growing with a High CAGR during the forecast period 2024-2031.

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Key Development:

United States: Recent Industry Developments

✅ In January 2026, Group-IB launched a new Cloud Security Posture Management solution focused on identifying cloud misconfigurations, enforcing compliance, and prioritizing risk across hybrid and multi-cloud environments. The platform integrates automated remediation and CI/CD visibility. It strengthens proactive cloud risk management for enterprises.

✅ In January 2026, Upwind secured a major Series B investment to accelerate its cloud security platform, expanding runtime-first protection and AI-driven posture management capabilities. The funding supports deeper CSPM integration across complex cloud workloads. It reflects strong investor confidence in next-generation cloud security.

✅ In December 2025, Upwind unveiled significant CSPM-related platform enhancements at AWS re:Invent, introducing advanced risk correlation and real-time posture visibility. The updates improve detection of misconfigurations during cloud runtime. It advances unified cloud security operations.

✅ In November 2025, U.S. cloud security vendors highlighted a shift toward AI-powered CSPM tools, enabling faster identification of hidden configuration risks. The approach emphasizes continuous posture assessment over periodic scans. It marks a move toward predictive cloud security models.

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Japan: Recent Industry Developments

✅ In January 2026, SCSK expanded enterprise adoption of CSPM across its cloud services portfolio, standardizing posture monitoring and compliance enforcement. The initiative strengthens security governance for multi-cloud customers. It supports Japan's growing DevSecOps adoption.

✅ In December 2025, Japanese enterprises increased deployment of automated CSPM remediation workflows, reducing response time to cloud misconfigurations. The focus is on continuous monitoring across hybrid environments. It improves operational resilience and compliance readiness.

✅ In November 2025, CSPM platforms in Japan advanced deeper DevSecOps integration, embedding posture checks directly into CI/CD pipelines. This enables early detection of security gaps before deployment. It enhances secure-by-design cloud development.

✅ In November 2025, cloud service providers in Japan strengthened CSPM interoperability, improving visibility across multi-cloud and containerized workloads. Enhanced policy enforcement and alerting were key priorities. It supports scalable and compliant cloud operations.

Key Players:

=> IBM Corporation, Vmware Inc., Microsoft Corporation, Check Point Software Technologies Pvt., Ltd., Aqua Security, Fortinet, Fujitsu, Oracle, Radware, and Arctic Wolf.

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Key Segments:

By Component

Solutions dominate the market with an estimated 68% share, driven by increasing adoption of cloud-based platforms for scalability, flexibility, and cost optimization across enterprises. Cloud solutions enable rapid deployment, data analytics, and digital transformation initiatives. Services account for approximately 32%, supported by growing demand for consulting, integration, migration, and managed services as organizations modernize legacy IT infrastructure.

By Cloud Model

Software-as-a-Service (SaaS) leads the market with nearly 46% share, owing to widespread adoption of cloud-based applications such as CRM, ERP, collaboration tools, and business intelligence platforms. Infrastructure-as-a-Service (IaaS) holds around 34%, driven by demand for virtualized computing, storage, and networking resources, particularly among large enterprises and cloud-native startups. Platform-as-a-Service (PaaS) accounts for approximately 20%, benefiting from rising adoption of application development, testing, and deployment platforms.

By End-User

IT & IT Services represent the largest end-user segment with about 29% share, driven by cloud-native operations and digital service delivery models. BFSI follows with nearly 19%, supported by growing adoption of cloud for core banking, risk analytics, and fraud detection. Healthcare accounts for around 15%, fueled by electronic health records (EHRs), telemedicine, and data-driven healthcare delivery.
Retail & E-Commerce holds approximately 14%, leveraging cloud platforms for customer analytics, omnichannel experiences, and inventory management. Education contributes about 9%, supported by e-learning and virtual classrooms, while Government and other sectors together account for the remaining 14%.

By Organization Size

Large Enterprises dominate the market with nearly 57% share, driven by large-scale digital transformation initiatives, hybrid cloud deployments, and advanced security requirements. Small & Medium Enterprises (SMEs) account for approximately 43% and represent the fastest-growing segment, supported by low entry costs, pay-as-you-go pricing models, and increasing cloud awareness.

By Region

North America leads the global market with around 38% share, supported by strong presence of major cloud service providers, early technology adoption, and advanced IT infrastructure. Europe follows with approximately 26%, driven by enterprise cloud migration and regulatory-compliant cloud solutions.
Asia Pacific accounts for nearly 24% and is the fastest-growing region, fueled by rapid digitalization, expanding SME base, and increasing cloud investments in China, India, and Southeast Asia. Latin America contributes about 7%, while the Middle East & Africa together hold approximately 5%, supported by growing government-led digital initiatives and cloud adoption.

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