Pet Obesity Management Market is expected to reach US$ 3.1 billion by 2031 | Major players - Pedigree, Hill's Pet Nutrition, Inc, Pet-AG, Inc, Nestlé Purina.

Market Size and Growth:

The Global Pet Obesity Management Market size reached US$ 1.7 billion in 2023 and is expected to reach US$ 3.1 billion by 2031, growing at a CAGR of 6.8% during the forecast period 2024-2031.

The Pet Obesity Management Market refers to products and services designed to prevent, diagnose, and treat obesity in companion animals. It includes specialized pet foods, dietary supplements, veterinary weight-management programs, fitness and activity solutions, and digital health tools. Market growth is driven by rising pet humanization, increasing obesity rates among pets, greater awareness of pet health risks, and expanding veterinary care expenditure, particularly in urban and developed regions worldwide.

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Recent Key Developments of United States:

✅ January 2026: Veterinary practices increasingly adopted body condition scoring and personalized weight loss programs, with over 70% prioritizing obesity prevention per recent reports.

✅ December 2025: Okava Pharmaceuticals launched a pilot clinical trial for a GLP-1 obesity implant for cats, releasing the drug subcutaneously over six months to reduce appetite and promote weight loss, with plans to expand to dogs.

✅ December 2025: Multiple US biotech firms advanced pet-specific GLP-1 treatments for cats and dogs, tapping into the projected $17.3 billion pet weight loss market by 2034.

✅ November 2025 - January 2026: Hill's Pet Nutrition partnered with the Association for Pet Obesity Prevention (APOP) to advance research on pet obesity bias and evidence-based treatments, including nutrition and communication strategies.

Recent Key Developments of Japan:

✅ January 2026: Integration of digital tools such as mobile apps for diet monitoring gained traction alongside professional nutritionist guidance for personalized obesity plans.

✅ December 2025: Trends emphasized specialized low-calorie pet foods and veterinary weight management programs combining nutrition counseling with exercise regimens.

✅ November 2025: Market analyses highlighted rising adoption of AI-powered wearables like smart collars for real-time pet activity and diet tracking to detect obesity early.

✅ November 2025 - January 2026: Growing professionalization in pet care boosted demand for clinically proven products, including prescription diets, amid a market CAGR of 9.8% projected to 2032.

List of the Key Players in the Pet Obesity Management Market:

Pedigree
Hill's Pet Nutrition, Inc
Pet-AG, Inc
Nestlé Purina
AuxThera, LLC
Blue Buffalo Co., Ltd
Pfizer lnc
ROYAL CANIN SAS
Vivaldis

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This Report Covers:

✔ Go-to-market Strategy.

✔ Neutral perspective on the market performance.

✔Development trends, competitive landscape analysis, supply side analysis, demand side analysis, year-on-year growth, competitive benchmarking, vendor identification, and other significant analysis, as well as development status.

✔Customized regional/country reports as per request and country level analysis.

✔ Potential & niche segments and regions exhibiting promising growth covered.

✔ Analysis of Market Size (historical and forecast), Total Addressable Market (TAM), Serviceable Available Market (SAM), Serviceable Obtainable Market (SOM), Market Growth, Technological Trends, Market Share, Market Dynamics, Competitive Landscape and Major Players (Innovators, Start-ups, Laggard, and Pioneer).

Segments Covered in the Pet Obesity Management Market:

By Product Type: Food Supplements, Drugs.

By Animal Type: Dogs, Cats, Others.

By Distribution Channel: Pet specialty stores, E-commerce, Others.

Regional Analysis:

⇥ North America (U.S., Canada, Mexico)

⇥ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)

⇥ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)

⇥ South America (Colombia, Brazil, Argentina, Rest of South America)

⇥ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)

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Chapter Outline

⏩ Market Overview: It contains five chapters, as well as information about the research scope, major manufacturers covered, market segments, Pet Obesity Management market segments, study objectives, and years considered.

⏩ Market Landscape: The competition in the Global Pet Obesity Management Market is evaluated here in terms of value, turnover, revenues, and market share by organization, as well as market rate, competitive landscape, and recent developments, transaction, growth, sale, and market shares of top companies.

⏩ Companies Profiles: The Global Pet Obesity Management market's leading players are studied based on sales, main products, gross profit margin, revenue, price, and growth production.

⏩ Market Outlook by Region: The report goes through gross margin, sales, income, supply, market share, CAGR, and market size by region in this segment. North America, Europe, Asia Pacific, Middle East & Africa, and South America are among the regions and countries studied in depth in this study.

⏩ Market Segments: It contains the deep research study which interprets how different end-user/application/type segments contribute to the Pet Obesity Management Market.

⏩ Market Forecast: Production Side: In this part of the report, the authors have focused on production and production value forecast, key producers forecast, and production and production value forecast by type.

⏩ Research Findings: This section of the report showcases the findings and analysis of the report.

⏩ Conclusion: This portion of the report is the last section of the report where the conclusion of the research study is provided.

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People Also Ask:

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