Precision Agriculture Market report. Market size up to reach USD 18 billion by 2031, North America leads the market with 38% market share.

The Global Precision Agriculture Market reached USD 7 billion in 2022 and is projected to witness lucrative growth by reaching up to USD 18 billion by 2031. The market is expected to exhibit a CAGR of 12.5% during the forecast period 2024-2031.

Precision Agriculture Market growth is driven by rising food demand, farm labor shortages, climate variability, and adoption of AI, IoT, drones, and data analytics to improve yield, efficiency, and sustainable resource management.

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United States: Key Industry Developments (Precision Agriculture Market 2026 & 2025)

✅ January 2026: John Deere's See & SprayTM precision spraying technology was used across more than 5 million acres of U.S. farmland during the 2025 season, demonstrating widespread adoption and efficiency in targeted herbicide application, reducing chemical use and boosting yields. See & Spray also received new software updates expanding capabilities like above-canopy spray support and higher operating speeds for 2026.

✅ September 2025: John Deere's Precision Upgrades strategy broadened access to advanced precision tools via retrofit solutions (e.g., smart GPS guidance, variable rate application tech), making precision agriculture tech more accessible to farms with mixed fleets and enhancing operational sustainability.

✅ August 2025: Deere & Company expanded its automation and high-value crop innovation partnerships, strengthening collaborative R&D platforms that combine precision tech with real-world testbeds to accelerate development of precision solutions for specialty and high-value crops.

Japan: Key Industry Developments (Precision Agriculture Market 2025)

✅ February 2025: Yamaha Motor Co., Ltd. launched Yamaha Agriculture, Inc. a new precision agriculture business focused on autonomous equipment and AI-powered digital solutions for specialty crop production, integrating robotics and advanced data analytics to optimize spraying, weeding, and yield forecasting.

✅ March 2025: Yamaha Agriculture's platform built around autonomous hybrid vehicles and AI-driven decision support rolled out solutions designed to help growers reduce labor dependency, improve resource use efficiency, and enhance overall farm sustainability across specialty crops.

✅ 2025 (Market Trend): The Japanese precision agriculture sector continued expanding IoT sensor adoption and AI-based crop analytics to support real-time monitoring of soil conditions, weather, and crop health helping optimize irrigation, fertilization, and pest management amid labor challenges and sustainability drives.

Precision Agriculture Market Recent M&A activities:-

→ In January 2026, John Deere acquired Taranis, an Israeli AI crop intelligence platform, for $500 million. This strategic acquisition enhances John Deere's See & Spray technology with Taranis' hyperspectral imagery analytics, enabling 25% yield improvements through precision weed and disease detection.

→ In October 2025, ADM partnered with Alltech in a $250 million joint venture for livestock nutrition solutions incorporating precision agriculture data analytics. The collaboration integrates real-time rumen monitoring with feed optimization algorithms for dairy and beef operations.

→ In August 2025, Nordson Corporation acquired ARAG Group, an Italian precision sprayer manufacturer, for $1.04 billion. This deal expands Nordson's adhesive dispensing expertise into variable rate application systems for crop protection chemicals.

Precision Agriculture Market key Players:-
AGCO Corporation, Agribotix LLC, Agjunction Inc., CropMetrics LLC, Deere and Company, Farmers Edge Inc., Grownetics, Inc., Granular, Inc, Raven Industries, and Trimble, Inc.

Top 5 Key Players Analysis:-
Deere & Company - Often considered the #1 leader in the precision agriculture market with a broad range of connected equipment, guidance systems and data solutions, holding the largest share (24%) globally.

Trimble, Inc. - A major precision ag provider specializing in GPS/GNSS field mapping and analytics, with a significant market share (18%) driven by its strong hardware and software ecosystem.

AGCO Corporation - A key agricultural machinery and tech supplier with its Fuse platform and variable-rate technology, ranking among the top players, though with a smaller share compared to Deere and Trimble.

Raven Industries - Known for automation, guidance, and application control systems, it holds a notable niche share within precision steering and application tech segments.

Farmers Edge Inc. - Focuses on farm management software and data-driven agronomy services; its share is smaller but growing, especially in digital solutions.

Precision Agriculture Market Top Technological Partnerships (2026 & 2025):-

Syngenta + Planet Labs Renewed (Jan 2026): Multi-year expansion integrates 3m daily satellite imagery into Cropwise platform, enabling pest detection and yield optimization for global farmers-even through clouds.

K-State ID3A + Kelly Hills UAS (Jan 2026): Drone tech partnership accelerates aerial spraying, remote sensing, and autonomous navigation research with farmer-led community demonstrations.

John Deere + Precision AI (Dec 2025): Collaborator program develops AI-powered drones for plant-level herbicide application, targeting 25%+ yield gains through See & Spray enhancement.

Taranis + Albo Climate (Nov 2025): Satellite remote sensing alliance verifies soil carbon sequestration, slashing costs for carbon credit programs and retailer expansion.

Terra Drone + Avirtech (Oct 2025): Drone acquisition/partnership cuts pesticide spraying costs 30% in Asia via AI mapping, expanding precision services regionally.

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Precision Agriculture Market Market Drivers :-

With the world population pushing toward 10 billion by 2050, farmers are under immense pressure to boost productivity sustainably. Precision agriculture helps increase yields while minimizing waste a strategic imperative for food security.

Sensors, IoT devices, drones, and AI are core growth engines.

Adoption of IoT in agriculture (e.g., soil and weather sensors) is expanding fast, enabling real-time decision-making that can cut water use and input costs significantly.

Precision tools can boost yields by 15-20% while decreasing water usage by up to 30% versus traditional farming.

Sensor-based irrigation and nutrient systems reduce inputs by 20-30% without sacrificing output.

Government incentives (subsidies, tax breaks) and increased private capital into ag-tech are accelerating digital farm tools deployment.

Market projections show the global precision farming market growing at 12%+ CAGR over the next 5-8 years with revenue rising from about USD 12B in mid-2020s to USD 28 B by 2032.

Regional Insights:-
1. North America
North America leads the precision agriculture market with the largest share, roughly 38 % of global market value, driven by advanced farm mechanization, GPS adoption, and strong digital infrastructure.
The region's mature technology ecosystem and heavy use of precision tools in the U.S. and Canada sustain its dominant position.

2. Europe
Europe holds about 27 % of the global precision agriculture market share, supported by sustainability-driven policies and high adoption of digital farming solutions.
Precision technologies in Western and Northern Europe are increasingly used for nutrient management and digital field mapping to meet environmental compliance.

3. Asia-Pacific
The Asia-Pacific region commands around 25 % share of the global market, with rapid growth from China, India, Japan, and Southeast Asia due to rising food demand and agritech investments.
Government programs and adoption of remote sensing, drones, and soil sensors are key drivers of this expansion.

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Market Segmentation
By Offering:
Software enables data analysis and farm decision-making, hardware includes sensors, drones, and GPS devices, while services support installation, consulting, and data management.

By Application:
Applications focus on crop scouting, field mapping, irrigation optimization, weather tracking, yield monitoring, and other tools that improve farm productivity and reduce input waste.

By Technology:
Remote sensing supports real-time crop monitoring, guidance systems enhance equipment accuracy, and variable rate technology optimizes seed, fertilizer, and water usage.

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