Glamping Market Size Worth USD 9.3 Billion, Globally, by 2034 at a CAGR of 11.16%

Market Overview:

According to IMARC Group's latest research publication, "Glamping Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2026-2034", TThe global glamping market size was valued at USD 3.6 Billion in 2025. Looking forward, IMARC Group estimates the market to reach USD 9.3 Billion by 2034, exhibiting a CAGR of 11.16% during 2026-2034.

This detailed analysis primarily encompasses industry size, business trends, market share, key growth factors, and regional forecasts. The report offers a comprehensive overview and integrates research findings, market assessments, and data from different sources. It also includes pivotal market dynamics like drivers and challenges, while also highlighting growth opportunities, financial insights, technological improvements, emerging trends, and innovations. Besides this, the report provides regional market evaluation, along with a competitive landscape analysis.

How AI is Reshaping the Future of Glamping Market

● AI streamlines booking experiences through intelligent chatbots and virtual assistants, allowing guests to check availability and make reservations without human interaction while predicting demand trends based on seasonality and social media buzz.

● Smart technology integration enhances guest comfort with AI-powered climate control, voice-activated lighting, and personalized activity recommendations, transforming traditional outdoor stays into connected luxury experiences.

● AI-driven platforms on online travel agencies use personalization algorithms to match travelers with suitable glamping accommodations, contributing to 11.1% CAGR growth in OTA bookings from 2025-2030.

● Sustainability optimization through AI helps glamping destinations manage resources efficiently, with smart energy systems and eco-friendly monitoring reducing environmental impact while maintaining luxury standards.

● Operational efficiency improves as AI simplifies legal document analysis, enhances customer service experiences, and enables data analytics that help operators understand consumer behaviors for highly personalized offerings.

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Key Trends in the Glamping Market

● Rising Demand for Luxury Outdoor Experiences: Travelers are seeking unique experiential options that blend luxury with nature, driving demand for glamping accommodations. The 18-32 age group holds 45.3% market share, with millennials and Gen Z prioritizing Instagram-worthy destinations and outdoor adventures with modern comforts.

● Technology-Driven Amenities Surge: Modern glamping sites integrate smart cabins with voice-controlled lighting, high-speed Wi-Fi in remote locations, and mobile check-in systems. Technology adoption enables 87% of social media users to discover glamping destinations, fueling digital marketing effectiveness.

● Eco-Conscious Tourism Dominates: Sustainability drives glamping choices, with sites adopting renewable energy, eco-friendly materials, and low-impact designs. Europe leads with 35.3% market share, supported by 17.1 million hectares of organic farmland and strong eco-tourism infrastructure.

● Diverse Accommodation Innovation: The industry expands beyond traditional tents to yurts, treehouses, safari tents, pod cabins, and dome structures. Cabins and pods command 44.3% market share due to their perfect blend of comfort and nature immersion with modern amenities.

● Social Media Influence Accelerates Growth: Digital platforms and influencer marketing showcase picturesque glamping experiences, with 87% of UK respondents using social networking for travel inspiration. Online booking platforms contribute 57.61% of 2024 revenue, growing at 11.34% CAGR.

Growth Factors in the Glamping Market

● Experiential Travel Preference: Modern travelers prioritize unique experiences over traditional vacations, with 61% of new campers in 2024 being Gen Z and millennials. The shift toward experiential travel fuels demand for glamping that combines adventure with luxury comfort.

● Increased Disposable Income: Rising disposable incomes globally enable consumers to invest in premium outdoor experiences. The U.S. saw disposable income increase 0.4% in October 2024, supporting the market's 12.8% CAGR growth in America through 2030.

● Wellness and Digital Detox Trends: Growing mental health awareness drives demand for wellness retreats and digital detox vacations, with the Wellness & Retreats segment growing at 11.71% CAGR. Glamping sites offer yoga, meditation, and spa treatments in natural settings.

● Family and Multi-Generational Travel: Family travel represents 50.10% of market share in 2024, with parents seeking safe, controlled nature experiences. 4-person accommodations dominate with 37.7% market share, catering to families and small groups.

● Government Support and Infrastructure: Initiatives like the UK's Permitted Development Rights allow temporary glamping sites for 60 days without full planning permission. Public-private partnerships foster eco-tourism investments, expanding glamping infrastructure globally.

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Leading Companies Operating in the Global Glamping Industry:

● BIGHEAD glamping tents
● Collective Hotels & Retreats Inc.
● Eco Retreats Ltd
● Getaway House Inc.
● GlamXperience
● Glitzcamp Glamping Tent (Shelter Tent Manufacturing Co. Ltd)
● Nightfall Camp Pty Ltd.
● Paper Bark Camp
● Tanja Lagoon Camp
● Teapot Lane Glamping
● Tentrr Inc.
● Under Canvas Inc.

Glamping Market Report Segmentation:

Breakup By Type:

● Cabins and Pods
● Tents
● Yurts
● Treehouses
● Others

Cabins and pods account for the majority of shares (44.3%) on account of their perfect blend of comfort and immersion in nature with modern amenities.

Breakup By Age Group:

● 18-32 years
● 33-50 years
● 51-65 years
● Above 65 years

18-32 years dominates the market (45.3%) due to millennials and Gen Z seeking experiential travel and Instagram-worthy destinations.

Breakup By Size:

● 4-Person
● 2-Person
● Others

4-person dominates the market (37.7%) due to the increasing trend of family vacations and small group travels.

Breakup By Region:

● North America (United States, Canada)
● Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
● Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
● Latin America (Brazil, Mexico, Others)
● Middle East and Africa

Europe enjoys the leading position (35.3%) owing to diverse natural landscapes, rich cultural heritage, and strong eco-tourism infrastructure.

Recent News and Developments in Glamping Market

● July 2024: Hyatt Hotels partnered with Under Canvas to offer glamping experiences at 13 US locations including ULUM Moab resort, providing World of Hyatt members exclusive access to unique camping experiences near national parks.

● July 2024: French HomeCamper and Dutch Campspace completed strategic merger with Germany's Camperland acquisition, creating Europe's largest peer-to-peer micro-camping network offering 75,000 private camping spots across 45+ countries.

● September 2024: Quaint Glamping opened in Twin Mountain, New Hampshire, featuring 15 dome-like structures with full bathrooms, kitchenettes, and event spaces for year-round outdoor luxury experiences.

● November 2024: Vaksana Farms introduced an A-Frame Glamping House in 2025, set in tranquil natural surroundings, providing guests with an exceptional blend of comfort and nature in eco-friendly accommodations.

● January 2025: Human Company secured EUR 120 million (USD 130 million) from Hines and Clessidra to expand open-air hospitality infrastructure in Italy.

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IMARC Group is a global management consulting firm that helps the world's most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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