Press release
Europe Sports Nutrition Market expected to reach US$ 27.84 billion by 2032 | (CAGR 10.72%) | Growth Supplements to Mass-Market Nutrition
Europe Sports Nutrition Market Size
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Latest M & A
• Supreme plc has acquired the UK & European assets of SlimFast from Glanbia PLC for £20.1 million, expanding its presence in nutrition, meal replacements and high‐protein products across major European retail channels.
Key Players:
THG PLC, Nestlé, Glanbia plc, Hormel Foods Corporation, OTE SPORTS LTD., POST HOLDINGS, INC., Konzept Nutrition GmbH, Sports Supplements Limited t/a Bulk, NUTRICHEM DIÄT + PHARMA GMBH, NOW Foods and MusclePharm.
Key Development:
🔹 Jan 2026
• Launch of innovative plant-based protein supplements gains strong consumer traction across major European markets.
• Key regulatory bodies propose new labeling standards for sports nutrition products to enhance transparency.
• Leading sports nutrition brands announce partnerships with fitness tech companies to integrate nutrition tracking with wearable devices.
🔹 Dec 2025
• Surge in demand for immunity-boosting sports supplements driven by ongoing health awareness campaigns.
• Expansion of e-commerce channels accelerates sales growth for niche sports nutrition brands in Southern Europe.
• Major trade fairs and expos showcase latest advancements in personalized nutrition for athletes.
🔹 Nov 2025
• Introduction of clean-label and organic-certified sports nutrition products marks a significant trend.
• Growing interest in recovery-focused supplements, including adaptogens and natural anti-inflammatories.
• European startups secure funding to develop sustainable packaging solutions for sports nutrition products.
Growth Forecast Projected:
The Europe Sports Nutrition Market is anticipated to rise at a considerable rate during the forecast period, between 2025 and 2032. In 2024, the market is growing at a steady rate, and with the rising adoption of strategies by key players, the market is expected to rise over the projected horizon.
Research Process:
Both primary and secondary data sources have been used in the Europe Sports Nutrition Market research report. During the research process, a wide range of industry-affecting factors are examined, including governmental regulations, market conditions, competitive levels, historical data, market situation, technological advancements, upcoming developments, in related businesses, as well as market volatility, prospects, potential barriers, and challenges.
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Key Segments:
By Product: Protein-based Products, Whey Protein, Casein Protein, Plant-based Proteins, Non-protein Products, Amino Acids, Creatine, Carbohydrates, Vitamins, Minerals, Specialized Products, Detox Supplements, Others
By Form: Powders, Ready-to-Drink Beverages, Capsules and Tablets, Gumm!es, Others
By End-user: Athletes and Fitness Enthusiasts, Elderly Population, Recreational Users, Others, , By Distribution Channel, Supermarkets/Hypermarkets, Specialty Stores, Pharmacies, Online Retail, Others
By Application: Pre-workout, Post-workout, General Wellness, Weight Management, Medical Nutrition, Others
By Consumer Group: Children, Adults, Geriatric
Benefits of the Report:
Chapter 1: Lays the foundation by defining the scope of the report, highlighting core market segments across regions, product types, and applications. It delivers a clear snapshot of current market size, growth potential, and how the industry is expected to evolve in both the near and long term.
Chapter 2: Spotlights the most impactful market insights, unveiling the transformative trends and forces shaping the future of the industry.
Chapter 3: Provides a deep dive into the competitive landscape of , covering revenue shares, strategic initiatives, and notable mergers & acquisitions that are reshaping the market.
Chapter 4: Presents detailed company profiles of leading players featuring financial performance, product portfolios, profit margins, and key milestones that set them apart in the industry.
Chapters 5 & 6: Break down revenue analysis at both regional and country levels, offering precise data on market size, growth drivers, and expansion opportunities across global markets.
Chapter 7: Analyzes the market by product type, spotlighting segment-specific opportunities and helping stakeholders identify untapped, high-growth areas.
Chapter 8 :Explores the market through application-based segmentation, assessing demand across industries and pinpointing downstream sectors with the strongest potential for growth.
Chapter 9: Maps the industry's supply chain in detail, tracing upstream and downstream activities to provide clarity on value creation across the ecosystem.
Chapter 10: Wraps up with a concise summary of the report's key insights distilling the most critical findings and strategic takeaways for decision-makers and stakeholders.
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FAQ
Q1: What is the current size of the Europe Sports Nutrition Market?
A: The Europe Sports Nutrition Market was valued at US$ 13.02 billion in 2024 and is forecasted to reach US$ 27.84 billion by 2032
Q2: How rapidly will the Market expand?
A: The Europe Sports Nutrition market is projected to grow at a CAGR of 10.72% between 2025 and 2032.
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