Press release
Microwave Oven Market Projected to reach USD 20.09 billion by 2031 - Reports Mordor Intelligence
Mordor Intelligence has published a new report on the microwave oven market offering a comprehensive analysis of trends, growth drivers, and future projections.Microwave Oven Market Overview:
The microwave oven market was valued at USD 15.60 billion in 2025 and estimated to grow from USD 16.27 billion in 2026 to reach USD 20.09 billion by 2031, at a CAGR of 4.31%. This growth reflects steady demand across residential and commercial segments, driven by consumers' preference for time-saving cooking solutions, increased housing and renovation activity, and regulatory influences that shape product replacement cycles and energy consumption standards. The microwave oven market size is underpinned by shifts in household structures and distribution channels that favour both traditional retail and online platforms. Accessibility improvements and evolving consumer behaviour are integral components of the broader microwave oven market analysis.
Report Overview: [ https://www.mordorintelligence.com/industry-reports/microwave-oven-market?utm_source=openpr ]
Microwave Oven Market Trends
Rising Demand for Convection Microwaves
Convection microwave ovens are gaining wider adoption as they support baking, grilling, and browning in addition to reheating, making them suitable for more varied cooking requirements.
Focus on Energy Efficiency and Compliance
Stricter energy-efficiency norms, including limits on standby power consumption, are encouraging consumers in mature markets to replace older units with regulation-compliant models.
Growth in Convenience-Oriented Cooking
Busy urban lifestyles and working households continue to drive demand for compact microwave ovens that offer multiple cooking functions while fitting into limited kitchen spaces.
Expansion of Online Sales Channels
E-commerce platforms are becoming an important purchase channel as improved logistics and installation services make online buying more accessible and price competitive.
Check out more details and stay updated with the latest industry trends, including the Japanese version for localized insights: [ https://www.mordorintelligence.com/ja/industry-reports/microwave-oven-market?utm_source=openpr ]
Market Segmentation of the Microwave Oven Market:
The microwave oven market can be segmented across several categories that reveal where demand is strongest and where future opportunities are developing:
By Product
Solo
Grill
Convection
Other Products
By Structure
Countertop
Built-in / Wall
Over-the-Range
By Control Feature
Button Controls
Dial Controls
By Capacity
Up to 19 litres
20 to 24 litres
25 to 29 litres
30 litres & above
By Application
Residential
Commercial
By Distribution Channel
B2C / Retail
Multi-brand Stores
Exclusive Brand Outlets
Online
Other Distribution Channels
B2B / Directly from the Manufacturers
By Geography
North America
South Amerca
Middle east&Africa
Europe
Asia pacific
This segmentation offers a clear blueprint for understanding where the microwave oven market Share is concentrated and where strategic emphasis can unlock further growth.
Key Players in the Global Microwave Oven Market
A competitive landscape characterises the microwave oven industry, with several major global appliance manufacturers holding significant slices of market share and influencing product directions. The key players referenced in recent industry reporting include household appliance brands that have established reach across distribution networks and regional markets:
Samsung Electronics Co. Ltd.
LG Electronics Inc.
Whirlpool Corporation
Panasonic Holdings Corporation
Midea Group / Galanz
These brands drive competition through model enhancements, feature differentiation, and channel strategies anchored in both legacy retail and direct-to-consumer ecosystems. Their activities help shape the microwave oven market growth prospects by balancing technological features with consumer demand for value and reliability.
Conclusion:
The global microwave oven market is set for continued expansion in the coming years, reflecting persistent demand within households and commercial environments alike. The overall market outlook points to steady growth underpinned by rising product replacement cycles, regulatory pressures on energy consumption, and diverse product offerings that align with contemporary cooking habits. Segmentation analysis indicates robust opportunities across convection and built-in models, while geographic trends highlight extensive potential in emerging regions with growing middle classes and urbanisation rates.
As distribution channels evolve and digital commerce becomes more entrenched in appliance purchase behaviour, market stakeholders can benefit from aligning strategies with online trends and consumer preferences for convenience and energy-efficiency. Established market participants and new entrants alike will find pathways to differentiate offerings, expand reach, and contribute to a market environment where consumer choice and functional performance play integral roles in shaping demand trajectories.
Get detailed insights on the microwave oven market: [ https://www.mordorintelligence.com/industry-reports/microwave-oven-market?utm_source=openpr ]
Industry Related Reports:
Small Kitchen Appliances Market: The Small Kitchen Appliances Market is Segments by Product (Coffee Makers, Electric Cookers, and More), by End User (Residential and Commercial), by Distribution Channel (B2C / Retail and B2B (directly From the Manufacturers)), and by Geography (North America, South America, and More).
Get more insights: [ https://www.mordorintelligence.com/industry-reports/small-kitchen-appliances-market?utm_source=openpr ]
Small Home Appliances Market: The Small Home Appliances Market Report Segments the Industry Into by Product (Coffee Makers, Food Processors, Grills and Roasters, Electric Kettles, and More), by Distribution Channel (Multi-Brand Stores, Exclusive Brand Outlets, Online, and Other Distribution Channels), and by Geography (North America, South America, Europe, Asia-Pacific, and More).
Get more insights: [ https://www.mordorintelligence.com/industry-reports/small-home-appliances-market?utm_source=openpr ]
Kitchen Appliances Market: The Kitchen Appliances Market is Segmented by Product (Large Kitchen Appliances and Small Kitchen Appliances), by End User (Residential and Commercial), by Distribution Channel (B2C/Retail and B2B (directly From the Manufacturers)), and by Geography (North America, South America, and More).
Get more insights: [ https://www.mordorintelligence.com/industry-reports/global-kitchen-appliances-products-market-industry?utm_source=openpr ]
For any inquiries or to access the full report, please contact:
media@mordorintelligence.com
https://www.mordorintelligence.com/
Mordor Intelligence, 11th Floor, Rajapushpa Summit, Nanakramguda Rd, Financial District, Gachibowli, Hyderabad, Telangana - 500032, India.
About Mordor Intelligence:
Mordor Intelligence is a trusted partner for businesses seeking comprehensive and actionable market intelligence. Our global reach, expert team, and tailored solutions empower organizations and individuals to make informed decisions, navigate complex markets, and achieve their strategic goals.
With a team of over 550 domain experts and on-ground specialists spanning 150+ countries, Mordor Intelligence possesses a unique understanding of the global business landscape. This expertise translates into comprehensive syndicated and custom research reports covering a wide spectrum of industries, including aerospace & defense, agriculture, animal nutrition and wellness, automation, automotive, chemicals & materials, consumer goods & services, electronics, energy & power, financial services, food & beverages, healthcare, hospitality & tourism, information & communications technology, investment opportunities, and logistics.
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