San Francisco Startup Launches First Platform to Track Brand Visibility in ChatGPT, Claude, and AI Search Engines

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Traditional SEO strategies don't work for AI search

GrackerAI Introduces Generative Engine Optimization (GEO) as Companies Face New Discovery Challenge: 40% of Buyers Now Research Solutions Using AI Assistants
SAN FRANCISCO - January 21, 2026 - GrackerAI [https://gracker.ai/] today announced the commercial launch of the industry's first Generative Engine Optimization (GEO) platform, addressing a critical gap as businesses discover they're invisible in AI-powered search engines despite heavy investments in traditional SEO.

The platform measures and improves how AI assistants like ChatGPT, Perplexity, Claude, Google Gemini, and Microsoft Copilot discover, evaluate, and recommend brands to users - a market shift affecting the $68 billion global SEO industry.

The Problem: Buyers Have Moved to AI Search [https://gracker.ai/blog/the-complete-guide-to-aeo-and-geo-how-b2b-saas-companies-get-cited-by-ai-search-engines]

Research shows 40% of B2B buyers now use AI assistants to research software solutions, with security professionals and technical leaders showing even higher adoption rates. However, most companies optimized for Google rankings have zero visibility when prospects ask AI engines for recommendations.

"Traditional SEO strategies don't work for AI search," said Deepak Gupta, CEO and co-founder of GrackerAI. "Companies ranking #1 on Google often don't appear when someone asks ChatGPT the same question. That's a massive visibility gap."

Gupta previously founded LoginRadius, scaling the customer identity platform to $1 billion users before recognizing this emerging challenge. He partnered with AI expert Govind Kumar to build GrackerAI and define the GEO category.

Market Opportunity and Timing

Multiple trends are driving urgency:

* Gartner predicts traditional search engine volume will drop 25% by 2026
* ChatGPT has captured 4.33% of the search market since its 2022 launch
* AI Overviews now appear in 16% of all Google searches
* 60% of searches end without a click to any website
* AI-referred traffic converts 3-5 times higher than traditional organic search visitors

"We're witnessing the largest shift in information discovery since Google displaced Yahoo," Gupta explained. "The companies that invest in GEO visibility now will dominate their categories for years."

How the Platform Works

GrackerAI provides three core capabilities:

Real-Time Visibility Tracking: Measures how often AI engines cite your brand versus competitors across ChatGPT, Perplexity, Claude, Gemini, and Copilot. Companies receive weekly GEO scores showing citation frequency, quality, and competitive positioning.

Competitive Intelligence: Reveals exactly where competitors appear in AI recommendations and identifies content gaps and opportunities to capture AI search share.

Automated Content Generation: Creates content structured for AI citation, including authoritative articles, comparison pages, and FAQ content that matches AI query patterns. For cybersecurity clients, the platform integrates with 200+ data sources including the National Vulnerability Database and MITRE CVE Database to ensure technical accuracy.

Strategic Partnerships and Backing

GrackerAI's category-defining position is reinforced by partnerships with the AI platforms reshaping search:

* NVIDIA Startups Program (GPU infrastructure for AI model training)
* Microsoft for Startups (Copilot integration)
* Cloudflare, Digital Ocean, Amazon AWS

Early Customer Results

Aggregate performance data across early adopters shows measurable improvements within 60-90 days [https://gracker.ai/case-studies] :

* 60% average increase in AI visibility scores
* 40-80% growth in AI-referred signups and conversions
* 100-200% increases in organic traffic from optimized content
* 3-5x higher conversion rates from AI search visitors compared to traditional organic traffic
* 18% conversion rates from programmatic portals versus 0.5% from standard blog content

One cybersecurity company achieved coverage for 2,500+ security keywords and became the cited authority for threat intelligence queries in their category within three months.

Addressing a $68 Billion Industry Transformation

The global SEO services market [https://gracker.ai/white-papers] reached $68 billion in 2024, but traditional optimization strategies focus on ranking websites in Google's blue links - not being cited by AI engines synthesizing answers from multiple sources.

"SEO isn't dead, but it's fundamentally changing," said Kumar, CTO and co-founder. "We're not optimizing for algorithms that rank web pages. We're optimizing for AI systems that evaluate source credibility and make recommendations. The technical requirements are completely different."

The AI SEO software market is projected to reach $4.97 billion by 2033, with GrackerAI positioning as category-defining infrastructure similar to how Moz, SEMrush, and Ahrefs established the traditional SEO tooling market.

Platform Availability

GrackerAI offers a free tier allowing companies to analyze their current AI search visibility with 50 optimized pages and one programmatic portal. Paid plans scale from Growth to Enterprise tiers with custom AI models, white-label options, and unlimited portal capacity.

The platform integrates with existing marketing infrastructure including WordPress, Webflow, Ghost, and custom CMS platforms through API connections. Implementation typically shows initial visibility improvements within 4-6 weeks, with significant citation increases by the third month.

Companies can analyze their current GEO visibility at portal.gracker.ai with no credit card required.

About GrackerAI

GrackerAI is a San Francisco-based B2B SaaS company pioneering Generative Engine Optimization (GEO) for cybersecurity and enterprise software companies. Founded by Deepak Gupta (LoginRadius cybersecurity founder) and Govind Kumar (AI/ML expert), the company helps B2B SaaS firms measure and improve visibility in AI-powered search engines.

Website: gracker.ai

Platform: portal.gracker.ai
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Website: https://gracker.ai/

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