Press release
Investment Outlook: The High-Growth Global PCR Shrink and Stretch Film Market
The Global PCR Shrink and Stretch Film market is a dynamic segment within flexible packaging that directly intersects sustainability demands and industrial packaging efficiency. PCR (Post-Consumer Recycled) shrink and stretch films are polymer films made with recycled resin content that are widely used for pallet wrapping, logistics unitization, retail bundling, protective packaging, and specialty applications. These films are critical in optimized supply chains seeking lightweight, durable, and environmentally compliant packaging solutions while also addressing plastic waste reduction goals and regulatory pressures around recycled content in packaging.In 2024, the global PCR Shrink and Stretch Film market was measured at USD 1287 million with a growing compound annual growth rate at 9,6% through 2031, reaching market size USD 2,438 million by 2031. With an average selling price at USD 2,800 per ton, reflecting the total of 459,596 ton sold in 2024. The factory gross margin is at 20%, implies to a factory gross profit of USD 560 per ton and cost of goods sold at USD 2,240 per ton. The COGS breakdown is raw materials (resin procurement, recycled feedstock), process energy, and extrusion conversion losses, packaging, logistics, and overhead. A single line full machine capacity production is around 800 ton per line per year. Downstream demand is concentrated in logistic, industrial packaging, food & beverages and consumer goods
Latest Trends and Technological Developments
The industry is rapidly evolving with sustainability and performance at the forefront. On January 2026, Berry Global reported increased use of PCR polyethylene across its film products by 36% year-on-year, highlighting a broader industry push towards circular plastics and recycled content integration, driven by global environmental commitments and corporate sustainability initiatives. Such developments underscore a trend where major converters and brand owners prioritize higher PCR content while balancing mechanical performance and process reliability. Growth in regulatory frameworks, such as eco-friendly packaging mandates in China and extended producer responsibility (EPR) schemes in India and Southeast Asia, have accelerated demand and innovation for high-PCR films with improved tensile, elongation, and barrier properties.
Global packaging leader Sonoco Products Company routinely procures post-consumer recycled (PCR) shrink and stretch film from Berry Global Inc. to meet its sustainability targets. In a recent quarterly order, Sonoco purchased 250 metric tons of Berrys PCR stretch film, formulated with 50% post-consumer recycled content, at a negotiated price of USD 2,850 per ton, totaling USD 712,500. This film is specifically engineered to maintain high puncture resistance and consistent cling performance while incorporating recycled materials.
In the beverage distribution sector, The Coca-Cola Companys bottling facility in Atlanta, Georgia, utilizes PCR shrink film for multi-packing its canned products. The facility installed Intertape Polymer Groups (IPG) PCR shrink film, which contains 30% post-consumer recycled material, on its automated packaging lines. Over the last fiscal year, the facility consumed approximately 180 metric tons of this film, amounting to USD 2,700 per ton, with a total expenditure of USD 486,000. The film ensures secure bundling for palletizing and transit while reducing the operations reliance on virgin plastic, aligning with Coca-Colas World Without Waste initiative.
Asia stands as a cornerstone of PCR shrink and stretch film demand and production. China and India are registering higher than average growth rates in PCR film adoption due to booming manufacturing, logistics expansion, and sustainability policies that reward recycled content in packaging. Chinas regulatory push for eco-friendly packaging under national environmental plans is driving conversion from virgin films to PCR blends, particularly in e-commerce and retail packaging sectors. Indias evolving EPR regulations and rapid growth in food processing, warehousing, and distribution infrastructure further support PCR film uptake. Beyond these giants, markets in South Korea and Japan also exhibit significant demand driven by industrial packaging and electronics sector requirements. The expansive industrial output and logistics deployment across Asia make this region a critical driver for global film demand, fostering investment in high-output production lines with advanced co-extrusion and stretching technologies.
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PCR Shrink and Stretch Film by Type:
LLDPE
LDPE
PVC
PET
Others
PCR Shrink and Stretch Film by Product Category:
High PCR Content
Standard Virgin Blend
High Clarity Shrink Prints
UV Stabilization
Others
PCR Shrink and Stretch Film by Market Segment:
Single Layer films
Multi Layer Co Extruded Films
PCR Shrink and Stretch Film by Features:
High Recycled Content
High Tensile Strength and Elasticity
Enhanced Clarity and Gloss
Puncture and Tear Resistance
Others
PCR Shrink and Stretch Film by Size:
Thin Gauge Films
Medium Gauge Films
Thick Industrial Grade Films
PCR Shrink and Stretch Film by Application:
Logistics
Industrial Packaging
Food and Beverages
FMCG and Warehousing
Others
Global Top 30 Key Companies in the PCR Shrink and Stretch Film Market
Berry Global Group Inc (Inidana, US)
Amcor plc (Zurich, Switzerland)
Sealed Air Corporation (North Carolina, US)
AEP Industries Inc (New Jersey, US)
Novolex Holdings LLC (North Carolina, US)
Winpak Ltd. (Winnipeg, Canada)
Polyplex Corporation Ltd. (Delhi, India)
Sigma Plastics Group (Florida, US)
Intertape Polymer Group (Florida, US)
Scientex Berhad (Selangor, Malaysia)
Coveris Holdings (Vienna, Austria)
Bollore SE (Puteaux, France)
American Eagle Packaging (Illinois, US)
Allen Plastic Industries Co (Kaohsiung, Taiwan)
RKW Group (Mannheim, Germany)
Trioplast Industrier AB (Smalandsstenar, Sweden)
Mondi Group (England, UK)
Flexopack S,A. (Koropi, Greece)
Bischof + Klein SE & Co. KG (Lengerich, Germny)
Polifilm GmbH (Weibandt Golzau, Germany)
Armando Alvarez Group (Torrelavega, Spain)
Clysar, LLC (Iowa, US)
AmTopp Films, Inc. (New Jersey, US)
Baoding Enshi Pack Co., Ltd. (Hebei, China)
Zhejiang Zhongcheng Packing Material Co., Ltd. (Zhejiang, China)
Cosmo Films Ltd. (New Delhi, India)
UFlex Ltd. (Noida, India)
Hyosung Chemical Corporation (Seoul, Korea)
PT Tekpak Indonesia (Cikarang, Indonesia)
Muraplast d.o.o. (Kotoriba, Croatia)
Regional Insights
In the ASEAN region, including Indonesia, demand for PCR shrink and stretch film is increasingly informed by sustainability goals and expanding trade corridors. Countries like Malaysia and Thailand are witnessing heightened adoption of PCR films as part of national strategies to reduce plastic waste and align with circular economy guidelines. In Malaysia, industry adoption of PCR stretch films with high recycled content (up to 60%) illustrates local enterprise alignment with sustainability and regulatory compliance. Indonesia, with its burgeoning e-commerce and manufacturing sectors, reflects growing PCR film use for pallet unitization and multipack solutions, though infrastructure constraints in recycling ecosystems continue to shape intermediate adoption rates. Southeast Asias diverse economic landscape is driving regional converters to expand flexible packaging capacity and adopt advanced film technologies that accommodate higher recycled content without compromising performance.
The PCR shrink and stretch film industry contends with several challenges. Raw material pricing volatility remains a persistent concern, as feedstock resin costs fluctuate with petrochemical market dynamics, directly impacting margin stability for producers. Divergent regulatory environments across regions pose compliance difficulties; while some markets impose strict recycled content requirements, others lag in enforcement, complicating supply chain standardization. Additionally, limited recycling infrastructure in developing countries constrains consistent availability of high-quality PCR feedstock, hindering broader adoption of high-PCR films. Competitive pressure from virgin film producers and alternate bundling materials also presents market barriers, especially where cost remains a primary purchasing criterion.
Strategically, companies that secure stable sources of high-quality PCR feedstock, invest in advanced extrusion and co-extrusion technologies, and cultivate strong partnerships with brand owners demanding sustainable packaging are best positioned to capture value. Developing capabilities to produce films with higher PCR content without sacrificing performance will differentiate market leaders. Accessing emerging markets with tailored product offerings and leveraging regional regulatory incentives can enhance penetration and foster long-term growth.
Product Models
PCR Shrink and Stretch Films are flexible plastic packaging materials engineered to conform tightly to products when heat (shrink) or tension (stretch) is applied.
LLDPE (Linear Low-Density Polyethylene) A strong, flexible polymer used for high-performance stretch and shrink films with excellent puncture resistance. Notable products include:
BullsEye PCR-30 Shrink Film Berry Global Group Inc: High-speed, co-extruded LLDPE film with 30% PCR for multipack bundling. Typical use: CPG manufacturing. Segment: Mid-to-High | Price: $3$5/kg | Customers: Beverage canners, food packagers.
IPG LLDPE Stretch Intertape Polymer Group: High-performance stretch film for logistics. Segment: Mid | Price: $2$3.50/roll | Customers: E-commerce & distribution centers.
SigmaStretch PCR Film Sigma Plastics Group: PCR-infused LLDPE stretch film. Segment: Mid | Price: $2$4/roll | Customers: Industrial packaging lines.
AEP LLDPE Shrink Wrap AEP Industries Inc: Standard shrink wrap for bundle & pallet applications. Segment: Low | Price: $1.50$3/kg | Customers: Food service & manufacturing.
Novolex LLDPE PCR Stretch Novolex Holdings LLC: Sustainable film for retail packaging. Segment: Mid | Price: $2.50$4/kg | Customers: Retail brand packagers.
LDPE (Low-Density Polyethylene) A soft, pliable polymer offering good clarity and sealability, often used for light- to medium-duty shrink and stretch packaging. Notable products include:
LDPE PCR Food Film Amcor plc: Clear, food-grade film with recycled content. Segment: High | Price: $4$6/kg | Customers: Bakery & frozen food brands.
LDPE Shrink Rolls Berry Global: Flexible shrink film for retail packagers. Segment: Mid | Price: $3$5/kg | Customers: CPG & display packaging.
Novolex LDPE Wrap Novolex Holdings LLC: General purpose shrink wrap. Segment: Low | Price: $1.50$3/kg | Customers: Small manufacturers.
AEP LDPE Shrink Wrap AEP Industries Inc: Cost-effective LDPE shrink. Segment: Low | Price: $1.50$2.80/kg | Customers: Distribution centers.
Scientex LDPE Film Scientex Berhad: Balanced performance shrink film. Segment: Mid | Price: $3$5/kg | Customers: Consumer goods.
PVC (Polyvinyl Chloride) A clear, cost-effective shrink film with good rigidness, more common in retail and non-food packaging. Notable products include:
Sigma PVC Shrink Film Sigma Plastics Group: General purpose PVC stretch. Segment: Low | Price: $1.80$3/kg | Customers: Electronics & gifts.
Winpak PVC Film Winpak Ltd.: Medium clarity PVC for retail. Segment: Mid | Price: $2.80$4.50/kg | Customers: Cosmetics & personal care.
PET (Polyethylene Terephthalate) High-clarity, heat-resistant shrink film often used for premium packaging and full-body label sleeves. Notable products include:
rPET Shrink Film Berry Global Group Inc: Recycled PET film with high clarity. Segment: High | Price: $6$9/kg | Customers: Premium retail & beverages.
Amcor PET Sleeve Film Amcor plc: PET shrink sleeves for full-body labeling. Segment: High | Price: $7$10/kg | Customers: Beverage & spirits.
Novolex PET Film Novolex Holdings LLC: Recycled PET for sustainable packaging. Segment: Mid | Price: $5$8/kg | Customers: Eco-focused brands.
Intertape PET Film Intertape Polymer Group: PET film for clarity and durability. Segment: Mid | Price: $5.50$8.50/kg | Customers: Food & bev wrappers.
Winpak PET Shrink Film Winpak Ltd.: High-clarity PET for premium goods. Segment: High | Price: $7$10/kg | Customers: Electronics display packaging.
The global PCR Shrink and Stretch Film market represents a growth-oriented convergence between performance packaging and sustainability imperatives. With increasing regulatory support, expanding industrial applications, and rising corporate commitments to recycled content, this niche market is set for accelerated expansion through 2031 and beyond. Asia and ASEAN regions will continue to be pivotal growth drivers, shaping global supply, demand, and innovation trajectories.
Investor Analysis
For investors, this report highlights several actionable insights. Understanding the market size and growth trajectory reveals a financially attractive industry with sustained expansion potential. Knowledge of price points and cost structures equips investors to evaluate producer profitability and competitive positioning. Regional dynamics elucidate where demand concentrations and regulatory tailwinds align, particularly in Asia and Southeast Asia, enabling strategic allocation of capital to high-growth markets. Awareness of technological trends and challenges guides risk assessment and identifies opportunities in process innovation and feedstock sourcing. Ultimately, these insights help investors make informed decisions about funding, partnerships, or acquisitions that align with sustainability trends and robust industrial demand.
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5 Reasons to Buy This Report
Comprehensive global and regional insights on PCR Shrink and Stretch Film markets.
Detailed cost and production economics including price, COGS, margins, and capacity.
Latest industry developments and technology trend tracking.
Strategic analysis of growth drivers and market challenges.
Competitive landscape with top players and investment guidance.
5 Key Questions Answered
What is the current market size and growth outlook through 2031?
How do production costs and margins vary across the industry?
Which regions offer the highest growth potential?
What are the latest technological and regulatory trends shaping demand?
Who are the leading players and how are they positioned competitively?
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: key insights, key emerging trends, etc.
Chapter 3: Manufacturers competitive analysis, detailed analysis of the product manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 5 & 6: Sales, revenue of the product in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 7: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 8: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 9: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 10: The main points and conclusions of the report.
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