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IT Asset Management Software Market to Reach US$ 4,139.20 Million by 2033 at 7.11% CAGR, Driven by Cloud Adoption and IT Cost Optimization Needs | DataM Intelligence
IT Asset Management Software Market
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IT Asset Management Software Market Key Mergers and Acquisitions
✦ January 2026: IBM Corporation acquired a cloud-native ITAM startup to enhance its Maximo and Watson AIOps platforms with advanced asset discovery and SaaS capabilities.
✦ December 2025: ServiceNow, Inc. completed a strategic acquisition of an IT asset visibility firm to strengthen its IT Operations Management suite and expand hardware/software tracking features.
✦ November 2025: Freshworks Inc. secured a licensing agreement with a leading endpoint management provider to integrate real-time asset tracking and compliance tools into its Freshservice platform.
IT Asset Management Software Market Key Industry Developments
☑️ January 2026: IBM Corporation, Microsoft Corporation, and ServiceNow, Inc. launched updated cloud-based ITAM modules with AI-driven predictive analytics for license optimization and risk management, gaining traction among large enterprises in North America and Europe.
☑️ December 2025: BMC Software, Inc. and Hewlett Packard Enterprise Development LP expanded their ITAM solutions with enhanced hybrid deployment support, targeting BFSI, IT & Telecom, and healthcare sectors for better cost visibility.
☑️ November 2025: Oracle Corporation and Ivanti, Inc. introduced new SaaS features for automated hardware/software inventory and compliance reporting, focusing on SMEs and mid-market adoption in Asia-Pacific.
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IT Asset Management Software Market Segmentation Analysis
By Deployment Mode: Cloud-Based solutions hold the largest and fastest-growing share due to scalability, lower upfront costs, automatic updates, and strong adoption in SMEs and enterprises shifting to SaaS models; On-Premises remains significant for regulated industries requiring data sovereignty.
By Organization Size: Large Enterprises dominate with complex IT environments, high-volume assets, and need for advanced license management and compliance; Small and Medium-sized Enterprises (SMEs) grow rapidly with affordable cloud ITAM tools and simplified onboarding.
By Component: Software leads with core asset discovery, tracking, and reporting functionalities; Services (consulting, implementation, support) grow steadily for complex deployments and ongoing optimization.
By End-User: BFSI accounts for major demand due to strict regulatory compliance and high IT asset value; IT & Telecom follows closely for network and device management; Healthcare, Manufacturing, Retail, Energy & Utilities, and Others expand with digital transformation initiatives.
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IT Asset Management Software Market Key Players
✦ IBM Corporation - In January 2026, acquired a cloud ITAM startup and enhanced Maximo with AI-powered asset discovery and predictive maintenance, targeting large enterprises in manufacturing and utilities.
✦ Microsoft Corporation - Rolled out expanded Azure-based ITAM capabilities in late 2025 with improved license optimization and hybrid support, strengthening adoption among SMEs and large organizations.
✦ ServiceNow, Inc. - Acquired an IT asset visibility firm in December 2025 and integrated advanced tracking into its ITOM suite, focusing on compliance and cost management for BFSI and healthcare clients.
✦ BMC Software, Inc. - Launched upgraded cloud ITAM modules in December 2025 with automated discovery and reporting, targeting mid-market and enterprise customers in IT & Telecom.
✦ Freshworks Inc. - Introduced new SaaS features in November 2025 for simplified asset inventory and compliance, expanding reach in SMEs across Asia-Pacific and North America.
IT Asset Management Software Market Regional Insights
North America commands the largest market share in the global IT Asset Management Software market, supported by high IT spending, stringent compliance requirements in BFSI and healthcare, widespread adoption of cloud-based ITAM, advanced digital transformation in large enterprises, and presence of leading vendors driving innovation in license optimization and asset visibility.
Asia-Pacific remains the fastest-growing region, fueled by rapid digitalization and IT infrastructure expansion in China, India, and Southeast Asia, increasing cloud adoption among SMEs and enterprises, rising focus on cost control and regulatory compliance, growing manufacturing and telecom sectors, and aggressive market entry by global providers.
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