Press release
Precision Agriculture Market is set to reach US$ 18 billion by 2031, at a strong CAGR of 12.5%, North America leads the market with 39.21% market share .
The Global Precision Agriculture Market reached USD 7 billion in 2022 and is projected to witness lucrative growth by reaching up to USD 18 billion by 2031. The market is expected to exhibit a CAGR of 12.5% during the forecast period 2024-2031.DataM Intelligence unveils its latest report on the "Precision Agriculture Market size 2025," offering an in-depth analysis of market trends, growth drivers, competitive landscape, and regional dynamics. The study covers market size in value and volume, CAGR forecasts, and emerging opportunities that can guide businesses in seizing growth potential and crafting winning strategies. Packed with data-driven insights on current developments and future trends, this report is essential for companies aiming to stay ahead in the competitive Market.
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United States: Key Industry Developments (2025)
✅ November 2025: Deere & Company launched an advanced AI‐driven precision planting system with real‐time soil analytics to improve seed placement accuracy and support optimized yield management in Midwest corn and soybean farming.
✅ November 2025: Hylio received EPA exemption for heavy‐lift drone swarms, enabling one operator to control multiple drones for large‐scale crop spraying and boosting operational efficiency in U.S. corn and soy fields.
✅ October 2025: Trimble Inc. introduced a drone‐based multispectral imaging platform for enhanced crop health monitoring, enabling earlier pest detection and reducing chemical use significantly.
✅ January 2025: Ecorobotix ARA Ultra‐High Precision Sprayer was named a World Ag Expo Top 10 New Product for 2025, featuring AI‐driven plant‐by‐plant spraying that reduces chemical use by up to 95%.
Japan: Key Industry Developments (2025)
✅ September 2025: Japanese agritech firms integrated AI and robotics into autonomous tractors and harvesters, optimizing resource use such as water and fertilizers to enhance farm efficiency and sustainability.
✅ August 2025: Over 60% of Japanese rice farms adopted precision agriculture technologies, emphasizing agricultural robots and AI solutions to address labor shortages and improve productivity.
✅ June 2025: At J‐AGRI KYUSHU 2025, Hi‐Target showcased the FARMSTAR‐F3 Auto‐Steering System, a high‐precision guidance solution enhancing operational efficiency and sustainability in modern Japanese agriculture.
📌 Precision Agriculture Market 2025-26 M&A Deals
→ In October 2025, Syngenta Crop Protection and AI crop intelligence leader Taranis formalized a strategic partnership to scale AI‐powered crop management solutions across the U.S. Midwest, combining Syngenta's agronomic expertise with Taranis' advanced AI crop intelligence technology to improve digital agronomy services for retailers and growers. This is a partnership (not an M&A) focused on precision ag tech integration and expanded offerings.
→ In May 2025, John Deere completed the acquisition of Sentera, a Minnesota‐based precision agriculture aerial imagery and analytics company specializing in high‐resolution drone imaging and AI data tools. The deal enhances Deere's digital field‐scouting and analytics capabilities. While precise financial terms were not publicly disclosed officially, some market reporting estimated the transaction's value at roughly $300 million.
→ In March 2025, Syngenta and Planet Labs expanded their multi‐year strategic collaboration to provide near‐daily satellite imagery and high‐resolution geospatial data within Syngenta's Cropwise platform - aimed at improving remote crop health monitoring and decision support in precision agriculture.
→ In February-April 2025, Yamaha Motor Co., Ltd. agreed to acquire Robotics Plus, a New Zealand‐based agricultural automation and robotics company, as part of building its new precision agriculture business unit, Yamaha Agriculture, Inc. The transaction was signed in February with closing expected by April 2025; financial details were not disclosed. Yamaha also integrated assets from The Yield Technology Solutions to strengthen AI and data analytics for precision agriculture within the new business.
→ In May 2025, Fieldin and ARAG entered into a precision technology partnership to deliver real‐time precision spraying and flow monitoring solutions to permanent crop growers on the U.S. West Coast.
Market Growth Drivers:-
• With the world population projected to approach ~9.7 billion by 2050, agriculture must produce significantly more food with limited land and resources. Precision agriculture technologies enable targeted input application e.g., water, fertilizer, pesticides - improving yields while minimizing waste.
• Studies show precision methods can increase crop yields 15-20% and reduce water use up to 30% vs. traditional farming, making them essential in closing global food gaps.
• The integration of IoT sensors, GPS, drones, and big data analytics is at the core of market growth. Adoption of IoT-enabled agricultural devices grew as much as 18% in recent years, with GPS and sensor networks enabling real‐time field intelligence.
• Sensor‐based soil monitoring, remote sensing, and cloud analytics are now deployed across ~60-65% of modern farms in advanced markets to support real‐time decision making.
• AI and machine learning tools analyze large datasets to predict yields, optimize irrigation schedules, and detect disease early, further strengthening precision agriculture's value proposition.
• Regulatory frameworks (e.g., EU reduction targets on pesticide use) and societal demand for eco‐friendly farming are compelling farmers to adopt smarter agricultural techniques.
• Precision applications reduce fertilizer and pesticide usage, which historically contribute significantly to emission profiles; this aligns farming practices with sustainability goals.
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Precision Agriculture Market Major Players:-
The major global players include AGCO Corporation, Agribotix LLC, Agjunction Inc., CropMetrics LLC, Deere and Company, Farmers Edge Inc., Grownetics, Inc., Granular, Inc, Raven Industries, and Trimble, Inc.
Key players highlights:-
1) Deere & Company
• Deere & Company (John Deere) leads the precision ag market with strong integrated machinery, guidance, and data solutions (~16-25% share).
• Its broad dealer network and IoT/AI investments make it the #1 global player.
2) Trimble, Inc.
• Trimble commands a significant portion of the precision market with GPS/GNSS field mapping and analytics tools (~9-20% share).
• The company's strong software/hardware ecosystem helps farmers optimize inputs and operations.
3) AGCO Corporation
• AGCO is a major agricultural equipment & tech provider with its Fuse platform for connectivity and variable‐rate tech.
• It's among the top precision ag players globally, though its exact share tends to trail Deere and Trimble.
4) Raven Industries
• Raven (now part of CNH Industrial) specializes in automation, guidance, and application control systems.
• It holds a notable niche share in precision steering and application tech within the larger market.
5) Farmers Edge Inc.
• Farmers Edge offers farm management software and data‐driven agronomy services to optimize inputs and yield.
• Its market share is smaller compared with Deere/Trimble but growing in the digital solutions segment.
Precision Agriculture Market Regional Highlights
North America
• Holds the largest global share (39.21% of the precision agriculture market).
• Leadership driven by advanced tech adoption (GPS, IoT, AI) and supportive policies.
• Large commercial farms and robust data infrastructure accelerate precision tools integration.
Europe
• Accounts for ~29.7% of the global market share.
• Growth supported by sustainability regulations and environmental compliance requirements.
• Steady adoption of digital soil mapping, drone monitoring, and precision irrigation.
Asia Pacific
• Holds 23.6% share but fastest expansion among regions.
• Rapid modernization with rising mobile platforms, drones, sensor tools adoption.
• Government initiatives and food demand pressures drive technology uptake.
Middle East & Africa
• Represents 11.5% of global share.
• Adoption rising due to water scarcity solutions and digital farming access.
• Increased precision irrigation and remote sensing use to improve yields.
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Precision Agriculture Market Segment Analysis
The Global Precision Agriculture Market is segmented by offering, including software, hardware, and services, which together provide farmers with tools and solutions to optimize productivity. By application, the market covers crop scouting, field mapping, precision irrigation, irrigation management, weather tracking & forecasting, yield monitoring, and other related activities, enabling efficient farm operations and resource management. In terms of technology, the market includes remote sensing, guidance systems, and variable rate technology, which help in accurate data collection, automated guidance, and precise input application. Regionally, the market is analyzed across North America, Latin America, Europe, Asia Pacific, and the Middle East & Africa, reflecting the adoption trends and growth potential in each area.
Precision Agriculture Market - FAQs
Q1: What is the projected growth of the Precision Agriculture Market?
A1: The market is expected to grow at a CAGR of 12.5% from 2024 to 2031, driven by IoT, AI, and smart farming adoption.
Q2: Which technologies dominate the Precision Agriculture Market?
A2: Key technologies include GPS/GNSS guidance, remote sensing, variable rate technology, and IoT-based farm management systems.
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