Press release
Pet Insurance Market Opportunities Arising from Humanization of Pets and Insurance Adoption
InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Pet Insurance Market Size, Share & Trends Analysis Report By Coverage Type (Accident & Illness, Accident Only), By Animal Type (Dogs, Cats), By Sales Channel (Agency, Broker, Direct, Bancassurance), Region, Market Outlook And Industry Analysis 2035"Pet Insurance Market Size is valued at USD 15.08 Billion in 2025 and is predicted to reach USD 77.32 Billion by the year 2035 at a 18.2% CAGR during the forecast period for 2026 to 2035.
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Pet insurance provides financial coverage for a wide range of veterinary services, encompassing treatments for accidents, illnesses, and, in select policies, routine preventive care. The scope of coverage varies according to the insurer and the specific policy chosen. Rising veterinary costs-attributable to technological advancements, increased specialization, and the availability of sophisticated treatment options-have driven pet owners to seek insurance solutions to mitigate these expenses.
The growth of the pet insurance market is further supported by the increasing prevalence of pet ownership and the evolving perception of pets as valued members of the household. Additional drivers include the growing adoption of animals for companionship and emotional support, alongside broader societal trends emphasizing the humanization of pets. As pets assume a more central role in family life, demand for insurance products that ensure access to high-quality veterinary care and protect animal welfare is expected to rise steadily.
List of Prominent Players in the Pet Insurance Market:
• Petplan (Allianz)
• Deutsche Familienversicherung AG (DFV)
• Trupanion, Inc.
• Animal Friends Insurance Services Limited
• Figo Pet Insurance, LLC
• Direct Line
• Nationwide Mutual Insurance Company
• Embrace Pet Insurance Agency, LLC
• AnicomInsurance
• ipet Insurance Co., Ltd.
• MetLife Services and Solutions, LLC
• Pumpkin Insurance Services Inc.
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Market Dynamics
Drivers:
The pet insurance market is experiencing notable growth, driven by the rising incidence of health conditions among cats and dogs and an increasing rate of pet adoption. The growing demand for coverage to offset substantial out-of-pocket expenses for critical medical treatments-such as accidental injuries and chronic illnesses, including cancer-further supports market expansion. Moreover, the increasing need for advanced veterinary services, which often require significant investment in specialized personnel and diagnostic technologies, underscores the role of pet insurance in managing escalating healthcare costs.
Challenges:
Despite its advantages, the relatively high cost of pet insurance premiums may constrain adoption, particularly among households with multiple pets or limited budgets. Achieving an optimal balance between premium affordability and comprehensive coverage remains a critical challenge. Additionally, breed-specific health risks can lead to higher premiums or policy exclusions for certain animals, complicating access to extensive and cost-effective insurance solutions.
Regional Trends:
Europe is expected to hold a substantial share of the global pet insurance market and demonstrate robust growth over the forecast period. This expansion is supported by rising pet ownership, increased awareness of the benefits of insurance coverage, and strategic initiatives undertaken by leading market participants. For example, pet insurance penetration reached approximately 23% of pets in the United Kingdom and 30% in Sweden as of 2017, with these figures projected to increase further. Key regional insurers, including Petplan (UK) and DFV (Germany), continue to implement targeted strategies to strengthen their market presence, thereby reinforcing ongoing industry development.
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Recent Developments:
• In November 2021, AXIS Insurance, a specialist insurance business subsidiary of AXIS Capital Holdings Limited, joined the market in collaboration with Managing General Underwriter Petplan. The company collaborated with Petplan through its Accident and Health unit, and this strategic relationship aided the company's growth goals.
Segmentation of Pet Insurance Market-
By Coverage Type-
• Accident & Illness
• Accident only
• Others
By Animal Type-
• Dogs
• Cats
• Others
By Sales Channel-
• Agency
• Broker
• Direct
• Bancassurance
• Others
By Region-
North America-
• The US
• Canada
• Mexico
Europe-
• Germany
• The UK
• France
• Italy
• Spain
• Rest of Europe
Asia-Pacific-
• China
• Japan
• India
• South Korea
• Southeast Asia
• Rest of Asia Pacific
Latin America-
• Brazil
• Argentina
• Rest of Latin America
Middle East & Africa-
• GCC Countries
• South Africa
• Rest of the Middle East and Africa
Read Overview Report- https://www.insightaceanalytic.com/report/pet-insurance-market/1853
About Us:
InsightAce Analytic is a market research and consulting firm that enables clients to make strategic decisions. Our qualitative and quantitative market intelligence solutions inform the need for market and competitive intelligence to expand businesses. We help clients gain competitive advantage by identifying untapped markets, exploring new and competing technologies, segmenting potential markets and repositioning products. Our expertise is in providing syndicated and custom market intelligence reports with an in-depth analysis with key market insights in a timely and cost-effective manner.
Contact us:
InsightAce Analytic Pvt. Ltd.
Visit: https://www.insightaceanalytic.com/
Tel : +1 607 400-7072
Asia: +91 79 72967118
info@insightaceanalytic.com
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