Press release
United States Drive Precision Nutrition Market at 16.38% CAGR on AI, Genomics & Preventive Healthcare Adoption
Precision Nutrition Market
As per DataM Intelligence research report "Precision Nutrition Market reached US$ 6.78 billion in 2024 and is expected to reach US$ 22.82 billion by 2032, growing with a CAGR of 16.38% from 2025 to 2032." Rising consumer demand for individualized health solutions, integration of AI with genetic and biomarker testing, preventive healthcare focus, technological advancements in genomics and metabolomics, and growing adoption in emerging markets are fueling growth in the precision nutrition market.
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Japan: Recent Industry Developments
✅ In July 2025, FiNC launched a precision nutrition platform integrating AI-driven dietary recommendations and wearable data for personalized health insights.
✅ In August 2025, Asahi Group acquired a domestic precision nutrition startup to expand AI-driven dietary and health services targeting consumers and corporate wellness.
✅ In May 2025, Suntory Wellness partnered with a Japanese startup to co-develop personalized nutrition solutions focused on anti-aging and metabolic optimization.
United States: Recent Industry Developments
✅ In September 2025, collaborations like UC Davis and AG1 advanced precision nutrition research for metabolic health through integrated biomarker and dietary data.
✅ In 2025, Viome Life Sciences and Thorne HealthTech expanded AI-powered platforms with multi-omics integration for personalized supplements and microbiome analysis.
✅ In 2025, InsideTracker enhanced its Nutrition DeepDive app, correlating blood biomarkers, DNA, and tracker data for tailored nutrition plans amid rising preventive care investments.
Precision Nutrition Market: Drivers
The precision nutrition market is driven by increasing recognition of nutrition's role in preventing chronic diseases, advancements in AI, genomics, metabolomics, and biomarker technologies enabling highly personalized recommendations. Rising healthcare costs shift focus to proactive wellness, strategic partnerships between tech and nutrition firms, and growing direct-to-consumer adoption via digital platforms and wearables. Supportive government investments, expanding middle-class health awareness in emerging economies, and emphasis on sustainability further accelerate market momentum.
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Precision Nutrition Market: Major Players
Viome Life Sciences, Thorne HealthTech, Habit, DayTwo, Nutrigenomix, InsideTracker, Care/of, Persona Nutrition, Xcode Life, 23andMe.
Segment Covered in the Precision Nutrition Market:
By Technology
Metabolomics, Genomics, Transcriptomics, Proteomics.
By Platform Type
Genetic Testing, Biomarker Analysis, Digital Health Platforms, Others.
By Application
Disease Management, General Health & Wellness, Weight Management, Others.
By End-user
Fitness and Wellness Centers, Hospitals and Clinics, Diagnostic Labs, Individuals, Others.
Regional Analysis
North America - Dominant Share
North America leads with high consumer awareness, advanced healthcare infrastructure, strong genetic testing adoption, and integration into chronic disease management and preventive programs.
Asia Pacific - Fastest-Growing
Asia Pacific expands rapidly due to rising health consciousness, technological advancements, burgeoning middle-class, increasing disposable incomes, and government investments in personalized healthcare.
Europe - Significant Share
Europe grows with regulatory support for health claims, focus on evidence-based nutrition, and adoption of digital wellness solutions.
South America - Gradual Growth
South America shows steady progress driven by improving healthcare access and rising awareness of personalized wellness.
Middle East & Africa - Emerging Growth
Middle East & Africa rises with urbanization, investments in health tech, and growing demand for preventive nutrition.
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✅ Competitive Landscape
✅ Technology Roadmap Analysis
✅ Sustainability Impact Analysis
✅ KOL / Stakeholder Insights
✅ Consumer Behavior & Demand Analysis
✅ Import-Export Data Monitoring
✅ Live Market & Pricing Trends
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