Japan Probiotic Food Supplement Market is expected to reach US$ 686.86 million in 2027 | Major players - Yotsuba Japan, Nihon kefir Co., Ltd., Yakult Honsha Co., Ltd., DHC Corporation.

Market Size and Growth:

The Japan Probiotic Food Supplement Market size recorded a value of US$ 465.32 million in 2023 and is expected to reach a value of US$ 686.86 million in 2027, growing at a CAGR of 10.42% during the forecast period (2024-2027).

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The Japan Probiotic Food Supplement Market refers to the industry focused on producing and distributing probiotic-based supplements that support digestive health, immunity, and overall wellness. Driven by Japan's aging population, strong preventive healthcare culture, and high consumer awareness, the market includes capsules, powders, drinks, and functional formulations sold through pharmacies, online platforms, and health stores.

Recent Key Developments of United States and Japan:

✅ October 2025: ILDONG Bioscience showcased 'PPP Probiotics' combining probiotics, prebiotics, and postbiotics with Clostridium butyricum IDCC 1301 at Hi Japan 2025, targeting strong Japanese demand for butyrate-producing strains for gut health.​

✅ October 2025: FANCL Corporation launched a nationwide recycling initiative for supplement packaging, partnering with convenience stores to meet sustainability demands in the probiotic sector.​

✅ September 2025: Meiji Holdings and Kirin Holdings initiated a large-scale clinical study on a lactobacillus-ceramide blend for skin barrier support via probiotics, advancing beauty supplement claims.

Recent Key Developments of Europe:

✅ November 2025: Danone partnered with a biotechnology firm to develop a new probiotic supplement line enhancing gut health, capitalizing on functional food trends.​

✅ November 2025: The EU authorized monosodium salt of L-5-methyltetrahydrofolic acid as a new folate source in foods and supplements, supporting probiotic formulations with added nutritional benefits.​

✅ October 2025: Probi expanded its probiotic offerings into sports nutrition and pet segments, responding to rising demand in Europe's health-conscious markets.​​

List of the Key Players in the Japan Probiotic Food Supplement Market:

Yotsuba Japan
MORINAGA MILK INDUSTRY CO., LTD.
Nihon kefir Co., Ltd.
Yakult Honsha Co., Ltd.
DHC Corporation
WAKAMOTO PHARMACEUTICAL CO., LTD.
Suntory Holdings Limited

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This Report Covers:

✔ Go-to-market Strategy.

✔ Neutral perspective on the market performance.

✔Development trends, competitive landscape analysis, supply side analysis, demand side analysis, year-on-year growth, competitive benchmarking, vendor identification, and other significant analysis, as well as development status.

✔Customized regional/country reports as per request and country level analysis.

✔ Potential & niche segments and regions exhibiting promising growth covered.

✔ Analysis of Market Size (historical and forecast), Total Addressable Market (TAM), Serviceable Available Market (SAM), Serviceable Obtainable Market (SOM), Market Growth, Technological Trends, Market Share, Market Dynamics, Competitive Landscape and Major Players (Innovators, Start-ups, Laggard, and Pioneer).

Segments Covered in the Japan Probiotic Food Supplement Market:

By Ingredient: Lactobacillus, Streptococcus, Bifidobacterium, Others.

By Dosage: Tablet, Capsules, Liquid, Powder, Others.

By Application: Gastrointestinal Health, Vaginal Health, Urinary Tract Health, Oral Health, Anti/Healthy Ageing, Allergies/Asthma, Bone & Joint Health, Others.

By Age: Infant, Children, Adults, Seniors.

By Distribution Channel: Supermarkets/Hypermarkets, Pharmacies and Drug Stores, Convenience Stores, Online Retailers, Other Distribution Channels.

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Chapter Outline

⏩ Market Overview: It contains five chapters, as well as information about the research scope, major manufacturers covered, market segments, Japan Probiotic Food Supplement market segments, study objectives, and years considered.

⏩ Market Landscape: The competition in the Japan Probiotic Food Supplement Market is evaluated here in terms of value, turnover, revenues, and market share by organization, as well as market rate, competitive landscape, and recent developments, transaction, growth, sale, and market shares of top companies.

⏩ Companies Profiles: The Japan Probiotic Food Supplement market's leading players are studied based on sales, main products, gross profit margin, revenue, price, and growth production.

⏩ Market Outlook by Region: The report goes through gross margin, sales, income, supply, market share, CAGR, and market size by region in this segment. North America, Europe, Asia Pacific, Middle East & Africa, and South America are among the regions and countries studied in depth in this study.

⏩ Market Segments: It contains the deep research study which interprets how different end-user/application/type segments contribute to the Japan Probiotic Food Supplement Market.

⏩ Market Forecast: Production Side: In this part of the report, the authors have focused on production and production value forecast, key producers forecast, and production and production value forecast by type.

⏩ Research Findings: This section of the report showcases the findings and analysis of the report.

⏩ Conclusion: This portion of the report is the last section of the report where the conclusion of the research study is provided.

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