Soil Monitoring Devices Market to Grow at 15% CAGR by 2031 | North America Leads with 35% Share | Key Players: The Toro Company, Sentek Technologies, Spectrum Technologies, Stevens Water Monitoring Systems

Soil Monitoring Devices Market Overview

The Global Soil Monitoring Devices Market is expected to grow at a CAGR of 15% during the forecast period 2024-2031. Soil monitoring devices play a vital role in modern precision agriculture by enabling farmers and agronomists to collect real-time data on key soil parameters such as moisture, temperature, salinity, and nutrient levels. These systems typically comprise soil sensors, data loggers, and wireless transmitters, which collectively help capture, store, and transmit soil data to computers or cloud platforms for analysis and decision-making.

The use of soil monitoring systems before and during cultivation helps optimize irrigation scheduling, fertilizer application, and resource utilization, leading to significant reductions in water and energy consumption while improving crop yield and sustainability. As global agriculture shifts toward data-driven and automated farming practices, the demand for accurate, connected, and energy-efficient soil monitoring devices continues to rise. Technological advancements, such as IoT-based soil sensors, wireless telemetry, and AI-powered analytics, are further revolutionizing soil management by enabling real-time monitoring and predictive insights for better crop productivity and environmental conservation.

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Recent Developments:

✅ December 2025: The Central University of Jharkhand developed and patented a low-cost soil moisture monitoring device to provide real-time soil data for small and marginal farmers, helping optimize irrigation and improve productivity.

✅ November 2025: Sony and IIJ established a joint venture to produce AI-integrated soil moisture sensors and precision irrigation navigation systems, enhancing water-use efficiency across commercial and open-field farms.

✅ September 2025: Leading agritech companies launched IoT-based multi-parameter soil monitoring systems capable of measuring moisture, temperature, salinity, and nutrient levels to improve decision-making in precision farming.

✅ June 2025: Several smart agriculture startups introduced LoRaWAN-enabled soil monitoring solutions, enabling long-range, low-power data transmission for real-time soil condition tracking and crop management.

✅ March 2025: Global adoption of AI and data analytics platforms for soil monitoring increased, allowing integration of predictive modeling to optimize irrigation schedules and nutrient management in large-scale farms.

Mergers & Acquisitions:

✅ October 2025: A U.S.-based agri-tech company acquired a European soil sensor manufacturer to expand its product portfolio and strengthen its precision agriculture solutions.

✅ August 2025: An Asia-Pacific IoT solutions provider merged with a cloud analytics firm to develop integrated soil data visualization and decision-support platforms for smart farming.

✅ June 2025: A global agriculture technology company acquired a startup specializing in wireless soil sensors, enhancing its real-time monitoring and predictive analytics capabilities.

✅ April 2025: A leading irrigation equipment manufacturer partnered with an AI-based agronomy software developer to co-develop connected soil moisture management systems for sustainable agriculture.

✅ February 2025: A European precision agriculture company acquired a soil data analytics startup to expand its digital farming portfolio and strengthen its presence in emerging markets.

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Key Players:

• The Toro Company - Holds an estimated 22% share, driven by its advanced irrigation and soil monitoring solutions designed to optimize water usage and enhance crop productivity. Toro's precision irrigation systems are widely used across commercial agriculture, golf courses, and landscape management, integrating smart soil moisture sensing technologies.

• Sentek Technologies - Accounts for approximately 20% of the market, recognized for its EnviroSCAN and Drill & Drop sensor systems that provide high-resolution soil moisture and salinity data. Sentek's global presence and data integration with major agritech platforms strengthen its position in precision agriculture.

• Spectrum Technologies, Inc. - Holds around 18% share, offering innovative environmental and soil measurement solutions, including WatchDog soil moisture stations and weather monitoring devices. The company's IoT-enabled systems support data-driven decision-making for growers worldwide.

• Stevens Water Monitoring Systems Inc. - Represents about 15% share, specializing in hydrological and soil sensing systems for real-time environmental monitoring. Stevens' strong R&D focus has resulted in robust wireless sensor networks used in agriculture, forestry, and environmental conservation.

• Other Players - Collectively account for 25% of the market, including emerging firms offering IoT-integrated and AI-powered soil monitoring technologies, expanding accessibility and affordability for small and medium-sized farms.

Market Segmentation:

➥ By Product Type:
Hardware dominates the market with a 65% share, driven by the widespread use of sensors, data loggers, probes, and telemetry systems that collect real-time soil parameters such as moisture, salinity, and temperature. The integration of IoT and wireless communication modules within hardware components has further enhanced data accuracy and connectivity in precision agriculture. Software accounts for 35%, comprising data analytics platforms and farm management applications that interpret sensor data, generate insights, and assist in predictive decision-making for irrigation and nutrient management.

➥ By Application:
Moisture Monitoring leads with a 45% share, as efficient irrigation management is a key priority in both large-scale and smallholder farms. Salinity Monitoring holds 25%, crucial for managing soil health and preventing crop damage due to excess salts in irrigated areas. Temperature Monitoring contributes 20%, essential for optimizing planting cycles and understanding microclimate variations. Others account for 10%, including nutrient monitoring and pH measurement systems used in research and environmental applications.

➥ By End User:
Farming Usage represents 75% of the market, encompassing agricultural applications such as crop irrigation management, precision farming, and greenhouse cultivation, where soil monitoring devices are integral to improving yield and reducing resource waste. Non-Farming Usage accounts for 25%, covering landscape management, forestry, environmental research, and soil restoration projects, where accurate soil data supports sustainability and ecosystem monitoring.

Regional Insights:

North America dominates the global soil monitoring devices market with a 35% share, driven by the widespread adoption of precision agriculture technologies, strong government support for smart farming initiatives, and the presence of key market players such as The Toro Company, Spectrum Technologies, and Stevens Water Monitoring Systems. The U.S. leads the region, supported by large-scale mechanized farms, high awareness of resource optimization, and the growing use of IoT-enabled soil sensors for sustainable crop management.

Europe holds around 25% of the market, supported by strong environmental regulations, advanced agricultural practices, and increasing adoption of data-driven farming. Countries such as Germany, France, and the Netherlands are integrating soil sensing and analytics solutions to meet sustainability goals under the Common Agricultural Policy (CAP). Growing focus on reducing fertilizer waste and improving soil health is further propelling market growth in the region.

Asia-Pacific accounts for 30% and is projected to be the fastest-growing region, expanding at a CAGR of over 17% during the forecast period. Rapid population growth, rising food demand, and government-led smart agriculture programs in countries such as India, China, Japan, and Australia are driving the deployment of soil monitoring systems. The rise of agritech startups and low-cost IoT sensor innovations are further accelerating adoption among small and medium farmers.

Latin America, Middle East & Africa (LAMEA) collectively represent 10% of the global market. Growth is driven by increasing awareness of sustainable agricultural practices, water conservation initiatives, and expansion of precision irrigation projects in Brazil, South Africa, and the UAE. International collaborations and investments in agricultural digitalization are expected to strengthen market presence across these emerging economies.

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Market Dynamics:

The growth of the global soil monitoring devices market is primarily driven by the shift toward smart irrigation techniques and the increasing need for data-driven agricultural practices. Modern farming increasingly relies on real-time data from soil sensors and probes to make informed decisions regarding irrigation, fertilization, and crop management. The changing environmental landscape and growing water scarcity across the globe have created strong demand for sophisticated soil monitoring systems capable of predicting optimal water and nutrient availability. By analyzing soil moisture, salinity, and nutrient content, these systems help reduce water consumption, optimize input use, and improve overall crop yield and quality.

The adoption of soil monitoring devices offers several advantages, including enhanced control over plant growth, improved efficiency, reduced disease occurrence, and lower irrigation management costs. These systems are widely implemented across agricultural farms, golf courses, urban farming initiatives, and research laboratories, providing critical insights into soil health and crop productivity. According to Waviot, a leader in low-power wide-area IoT technologies, smart irrigation systems equipped with IoT-enabled soil sensors can reduce water usage by 40% to 70% through real-time monitoring and automated irrigation scheduling. The rise of urban farming, rooftop gardens, and greenhouse cultivation is further contributing to the growing adoption of soil monitoring solutions.

However, the market faces challenges due to the high cost of soil monitoring systems and the lack of awareness and technical expertise in developing regions. The initial investment required for advanced sensors, connectivity infrastructure, and data analytics platforms can be prohibitive for small and medium-sized farmers. Additionally, limited access to training and education regarding precision farming tools restricts widespread implementation. Overcoming these barriers through cost-effective solutions, government subsidies, and awareness programs will be crucial for accelerating the market's growth in the coming years.

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