Europe Mattress Market to Reach USD 12.98 Billion by 2030 - Reports Mordor Intelligence

Europe Mattress Market Overview:

The Europe mattress market size is USD 11.30 billion in 2025 and is expected to reach USD 12.98 billion by 2030, reflecting a 2.81% CAGR. Growth is fueled by premiumization, demographic shifts, environmental regulations, and the rapid expansion of online direct-to-consumer channels. Mature household penetration in Western Europe is driving replacement demand, while smart sleep technologies and value-added features are shaping consumer preferences. Regulatory frameworks, including the Ecodesign for Sustainable Products Regulation (ESPR) and Extended Producer Responsibility (EPR), are influencing product development and end-of-life strategies, creating opportunities for sustainable and orthopaedic-focused innovations.

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Key Trends in the Europe Mattress Market

The Europe mattress market trends highlight several driving factors:

Premium and Luxury Mattress Demand: Affluent consumers and boutique hotels increasingly seek high-quality, ergonomically designed, and eco-friendly mattresses. Sustainability certification and traceable supply chains are becoming key purchasing criteria.

Online Direct-to-Consumer Expansion: The "bed-in-a-box" model is gaining traction in markets like the UK, Germany, France, and Spain. Online sales channels allow brands to reach customers directly, offering convenience, competitive pricing, and rapid delivery.

Orthopaedic and Therapeutic Needs: An aging population in Italy, Germany, Portugal, and the Nordics is boosting demand for mattresses with orthopaedic and therapeutic benefits. Specialized products targeting health and wellness are seeing strong adoption.

Hospitality Refurbishment Cycles: Hotels and commercial establishments are updating mattress inventories regularly, creating bulk procurement opportunities in Southern Europe, the UK, and DACH regions.

Circular-Economy and Sustainability Regulations: EU-wide rules encourage recyclable mattress designs, prompting manufacturers to integrate eco-friendly materials and take-back schemes.

Smart Sleep Technology Integration: Western Europe and the Nordics are witnessing growing interest in smart mattresses, featuring sleep tracking, adjustable firmness, and connectivity with wellness apps.

Europe Mattress Market Segmentation

The Europe mattress market is segmented by product type, size, end-user, and distribution channel, allowing manufacturers and retailers to target specific consumer needs:

By Product Type:

Innerspring/Coil mattresses

Foam mattresses

Latex mattresses

Hybrid mattresses (fastest growing segment)

Other specialty mattresses

By Size:

Single-size

Double-size

Queen-size (largest market share)

King-size (strong growth potential)

Custom & specialty sizes

By End-User:

Residential (majority share)

Commercial (gaining momentum through hospitality refurbishments)

By Distribution Channel:

B2C/Retail (largest share and growth via D2C)

B2B/Project (targeting bulk orders and commercial establishments)

By Geography:

United Kingdom

Germany

France

Spain

Italy

BENELUX (Belgium, Netherlands, and Luxembourg)

NORDICS (Denmark, Finland, Iceland, Norway, and Sweden)

Rest of Europe

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Key Players in the Europe Mattress Market

The Europe mattress market features a mix of established brands and emerging digital-native companies. Major players focus on expanding omnichannel presence, developing premium and sustainable products, and leveraging online retail to reach broader audiences. Companies are increasingly offering orthopaedic mattresses, eco-friendly collections, and smart-sleep solutions to differentiate in a competitive landscape. Cross-border expansion and strategic partnerships are helping these companies capture market share while responding to evolving consumer preferences and regulatory requirements.

Hilding Anders

Tempur Sealy International Inc.

IKEA Group

Recticel NV/SA

Pikolin Group

Conclusion:

The Europe mattress market is poised for steady growth, driven by replacement demand, premiumization, and digital distribution strategies. Consumer preference for eco-friendly, orthopaedic, and smart mattresses will continue shaping product offerings. With regulatory frameworks supporting sustainable practices, manufacturers and retailers are adopting circular business models and environmentally conscious designs. The combination of mature Western European markets, emerging online channels, and opportunities in hospitality procurement ensures that the Europe mattress market will experience consistent expansion, offering value to both consumers and industry stakeholders.

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Industry Related Reports:

United States Mattress Bases Market : The United States Mattress Bases Market Report is Segmented by Base Type (Platform, Box Spring, Slats, Adjustable, Other Bases), Material (Wood, Metal, Other Materials), Size (Full Size, Twin Size, Twin-XL Size, Queen Size, King Size, Special Size), End User (Residential, Commercial), Distribution Channel (Offline, Online), and Geography (Northeast, Midwest, South, West).

Get more Insights: https://www.mordorintelligence.com/industry-reports/united-states-mattress-bases-market?utm_source=openpr

Netherlands Sustainable Mattress Market: The Netherlands Sustainable Mattress Market Report is Segmented by Type (organic Innerspring Mattress, Natural Latex Mattress, Plant-Based Memory Foam Mattress), Application (residential, Commercial), and Distribution Channel (online, Offline).

Get more Insights: https://www.mordorintelligence.com/industry-reports/netherlands-sustainable-mattress-market?utm_source=openpr

Europe Bed And Bath Linen Market: The Europe Bed And Bath Linen Market report segments the industry into By Product (Bed Linen, Bath Linen), By End User (Residential, Commercial), By Distribution Channel (Speciality Stores, Supermarkets And Hypermarkets, Online, Other Distirubution Channels), and By Country (United Kingdom, France, Italy, Germany, Rest Of Europe).

Get more Insights: https://www.mordorintelligence.com/industry-reports/europe-bed-bath-linen-market?utm_source=openpr

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