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Kentico 10 – The Most Pioneering Release Yet Kentico 10’s emphasis on Speed and Usability makes the most enterprise-ready solution to date.

02-08-2017 03:06 PM CET | IT, New Media & Software

Press release from: Aware Base

Kentico 10 – The Most Pioneering Release Yet Kentico 10’s

Chiang Mai, Thailand, January 30th, 2017 –Kentico Software, makers of the pioneering .NET based CMS solution tailored for marketing and ecommerce professionals, officially released Kentico 10 in the final quarter of 2016, with it now ready for the Asian region through Aware Corporation.

The company’s flagship product has nestled itself in the market as a best in class all- encompassing CMS for companies looking for a comprehensive solution to meet their e- commerce and online marketing needs. The most recent update is no different, featuring a long list of improvements tailored around getting your digital marketing jobs done, faster and more efficiently with their most enterprise-ready solution to date.

“We see ourselves as being a very different kind of WCM vendor,” said Karol Jarkovsky, Kentico’s Director of Product. “Our view is that it’s not about how many features you can cram into a product, but rather understand how digital marketers work and building a platform that’s easy for them to use and enables them to get jobs done faster.” He continues, “The last thing we want to do is bog marketers down with flashy but seldom used capabilities. We have, to the contrary, been removing lesser-used features and streamlining our software code for the past several years. The result is that Kentico 10 is a very clean, very elegant solution that’s ready for today’s business enterprise.”

KENTICO 10 FEATURES & CAPABILITIES:

Productivity

• Kentico has been meticulously studying the way marketers work: how they make sites, develop content and tailor strategy. Much of what has been learned by this Kentico team has been integrated into the new Kentico 10 set up. For example, a more agile campaign management has been achieved by a single unified control panel from which employees can evaluate, review, design and deploy digital marketing campaigns.

• Responsive Image Management has allowed for superior customer experiences, faster load times, slickers design templates and the presentation of personalized content to viewers. Through Responsive Image Management all of this can be delivered on multiple platforms, laptops, tablets, desktops and an ever-growing list of mobile devices. This means that after some initial setup, you only need to upload images once for them to be automatically adjusted and suitable for presentation on various platforms and channels.

Context

• Kentico understands that in marketing the analysis is the entire game. With Kentico 10 you can gain insights into your customer base and their interactions with your site, including a cross-site lead scoring system and contextual marketing projects.

• With campaign journey, marketers can now monitor and track the interactions of visitors across the site and throughout the buyer journey. Flexible campaigns allow marketers to change attributes of a campaign without concluding the campaign or losing data.

• Abundance of data sometimes makes it complicated to decipher good data from bad and also to glean valuable insights. During the development of Kentico 10, the company explored various ways to evaluate and process data into something that the end user would deem valuable. With this in mind, Kentico is leveraging its relationship with Microsoft to provide users with Power BI Email Marketing dashboard, which offers advanced business intelligence capabilities.

Performance & Scalability

• The bottom line is, with Kentico 10, users will get more jobs done in less time. Users will notice a dramatic 50% faster page load and response time on a Kentico environment. This means faster development of digital marketing campaigns, faster deployment of websites and better browsing experiences. These kinds of benefits are particularly appealing to digital marketing agencies, freeing them up to take on more work within the same hours.

• Kentico 10 features tenfold improvement on scalability, supporting over 100 million contacts and over 1 billion marketing activities. This new scale of work, in addition to built- in web farm support, makes Kentico enterprise-ready, and a viable option for global fortune 500 corporations.

Technology

• Full implementation of MVC – The ASP.NET Model View Controller (MVC) is the fastest growing developer framework, helping companies to build better performing, more scalable websites. That’s why it was introduced in the last version of the product as is fully implemented in Kentico 10 in both E-commerce and Online Marketing areas.

• Full Deployment of Continuous integration – One of the main challenges of a digital agency is that every developer is working inside their own environment, they have their own instance of development installation, and their own instance of the development base. Successful development is based on collaboration and the sharing of functionality with everyone in the team. Continuous integration – the tool that makes this possible – is fully deployed and supports all object types in Kentico 10, enabling you to quickly and easily move objects between environments.

Ready for the Enterprise

“With the introduction of Kentico 10, the expansion of our service offerings, and our recent entry into the Gartner Magic Quadrant for WCM, we expect that more Global Fortune 500 companies will take a serious look at Kentico,” commented Founder and CEO Petr Palas. “We have been anticipating that day, and have been working hard to make our products and our business enterprise ready.”

About Kentico

Kentico is an all-in-one CMS, E-commerce, and Online Marketing platform that drives business results for companies of all sizes, both on-premise or in the cloud. It gives customers and partners powerful, comprehensive tools, and customer centric solutions to create stunning websites and manage customer experiences easily in a dynamic business environment. The Kentico Web Content Management Solution‘s rich selection of out-of-the- box web parts, easy customizations, and open API quickly gets websites operational. When combined with the full set of integrated solutions, including Online Marketing, E-commerce, Online Communities, and Intranet and Collaboration, Kentico fully optimizes the digital customer experience across multiple channels.

About Aware

Aware Corporation Ltd is a privately held Technology Company focused on Business-to- Business (B2B) applications that remove redundant manual processes and drive down costs. We strive to break down technology barriers and provide intelligent and predictive solutions that optimize our client’s business results.

Aware Corporation
25/1 Moo 2 T.Pabong
A. Sarapee
Chiang Mai 50140
Thailand
50140

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