Press release
Fishing Rod Market Size To Grow At A CAGR Of 6.9% From 2025 To 2034
Global Fishing Rods Market size was valued at USD 1.4 Billion in 2025 and is poised to grow to USD 1.9 Billion by 2034, growing at a CAGR of 6.9% during the forecast period 2025 - 2034.Within the realm of the global sporting goods business, the fishing rod market is a dynamic sector that encompasses a wide array of products that are tailored for different fishing tactics and environments. As a result of an increase in the number of recreational fishing activities and an increase in the number of people interested in outdoor sports, the industry has experienced significant growth in recent years.
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➤ Market Size
• The global fishing rod market was valued at approximately USD 1.4 billion in 2025, reflecting steady demand driven by recreational and competitive fishing activities.
• The market is projected to reach nearly USD 1.9 billion by 2034, supported by rising outdoor leisure participation.
• A compound annual growth rate (CAGR) of 6.9% is expected during the forecast period from 2025 to 2034.
• Growth is fueled by product innovation, increasing consumer spending on leisure equipment, and wider distribution availability.
➤ Market Overview
• Fishing rods are essential tools used for catching fish in freshwater and saltwater environments.
• Products vary by length, flexibility, material, and design to meet different fishing styles and skill levels.
• Recreational fishing represents the dominant application segment, supported by hobbyists and sport anglers.
• Both offline retail stores and online platforms play an important role in product sales and distribution.
• North America leads the global market due to a strong outdoor recreation culture and established fishing infrastructure.
➤ Key Market Growth Drivers
• Rising Participation in Recreational Fishing
• Fishing is increasingly adopted as a leisure and stress-relief activity across multiple age groups.
• Expansion of E-Commerce Channels
• Online sales platforms improve accessibility, product variety, and price comparison for consumers.
• Growing Interest Among Youth and Beginners
• Entry-level fishing kits and youth-specific rods are increasing participation among younger demographics.
• Influence of Digital Marketing and Social Media
• Brands leverage social media platforms to promote products, educate consumers, and enhance engagement.
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➤ Analysis of Key Players - Key Player Strategies
• Major Companies Operating in the Market Include:
• St. Croix Rods
• Shimano Inc.
• Abu Garcia
• Daiwa Corporation
• Okuma Fishing Tackle Corp.
• G. Loomis Inc.
• Orvis Company
• Hardy & Greys Ltd.
• Sage Fly Fishing
• PENN Fishing Tackle
• Ugly Stik
• Shakespeare
• Rapala VMC Corporation
• Gamakatsu
• Jarvis Walker Pty Ltd
• Others
• Key Player Strategies:
• Launching diversified rod types for spinning, fly fishing, and casting applications.
• Expanding distribution networks across both online and offline retail channels.
• Investing in brand promotion through fishing events and professional endorsements.
• Developing lightweight, durable, and performance-enhanced rod materials to attract enthusiasts.
➤ Market Challenges & Opportunities
• Challenges:
• Highly fragmented market with numerous regional and local manufacturers.
• Consumer preference for physical product inspection limits full online adoption.
• Environmental concerns related to fishing equipment disposal and sustainability.
• Opportunities:
• Strong growth potential in Asia-Pacific due to rising disposable income and leisure trends.
• Increasing adoption of digital retail and direct-to-consumer sales models.
• Development of eco-friendly and sustainable fishing rods to attract environmentally conscious buyers.
➤ Recent Developments
• Spinning rods continue to dominate the market due to ease of use and versatility.
• Offline retail channels maintain a significant revenue share because consumers prefer hands-on product evaluation.
• Product designs increasingly focus on youth and beginner anglers to expand the customer base.
➤ Investment Landscape and ROI Outlook
• The fishing rod market presents stable long-term investment opportunities driven by consistent recreational demand.
• Expansion of e-commerce platforms improves scalability and market penetration.
• Investments in branding, innovation, and regional expansion are expected to yield favorable returns.
• Emerging markets offer strong ROI potential due to growing interest in outdoor sports and leisure activities.
• Companies focusing on customer experience and product quality are likely to gain competitive advantages.
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➤ Market Segmentations (With Region)
➤ By Product Type:
• Spinning Rods
• Fly Fishing Rods
• Casting Rods
• Others
➤ By Raw Material:
• Bamboo
• Fiberglass
• Carbon Fiber
• Others
➤ By Distribution Channel:
• Online
• Offline
➤ By Application:
• Competitive Casting
• Recreational Fishing
• Commercial Fishing
• Others
➤ By Region:
• North America
• Europe
• Asia-Pacific
• Middle East & Africa
• Latin America
➤ Why Buy This Report?
• Offers detailed market size and long-term revenue forecasts.
• Provides in-depth analysis of key players and competitive strategies.
• Highlights major growth drivers, challenges, and emerging opportunities.
• Includes comprehensive segmentation by product, material, application, channel, and region.
• Supports strategic planning, investment decisions, and market entry strategies.
➤ Frequently Asked Questions (FAQs)
Q. What is the current size of the fishing rod market?
• The market was valued at approximately USD 1.4 billion in 2025, driven by recreational and sport fishing demand.
Q. What is the expected growth rate of the market?
• The fishing rod market is projected to grow at a CAGR of 6.9% during the forecast period.
Q. Which product type dominates the market?
• Spinning rods dominate due to their versatility, ease of handling, and suitability for beginners and professionals.
Q. Who are the major players in the fishing rod market?
• Leading companies include Shimano, Daiwa, Abu Garcia, St. Croix Rods, Okuma, Orvis, PENN, and others.
Q. Which region leads the global fishing rod market?
• North America holds the largest market share due to strong participation in recreational fishing activities.
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➤ Conclusion
The global fishing rod market is experiencing steady growth, expanding from approximately USD 1.4 billion in 2025 to nearly USD 1.9 billion by 2034, at a CAGR of 6.9%. Rising interest in recreational fishing, increasing youth participation, and improved access through online and offline retail channels are key growth drivers. Spinning rods remain the most popular product type, while North America continues to dominate regional demand. Emerging markets and sustainability-focused innovations present new opportunities. Despite market fragmentation and environmental challenges, the overall outlook remains positive, supported by growing leisure spending and product advancements.
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About Custom Market Insights:
Custom Market Insights is a market research and advisory company delivering business insights and market research reports to large, small, and medium-scale enterprises. We assist clients with strategies and business policies and regularly work towards achieving sustainable growth in their respective domains.
CMI is a one-stop solution for data collection and investment advice. Our company's expert analysis digs out essential factors that help us understand the significance and impact of market dynamics. The professional experts advise clients on aspects such as strategies for future estimation, forecasting, opportunities to grow, and consumer surveys.
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