Probiotic Tea Market 2025: 8.5% CAGR Expansion from US$700.1M to US$1,239.2M by 2031, Featuring Sparkling RTD Launches, Microencapsulation Innovations, and Kombucha Diversification by GT's Living Foods and Health-Ade

The Global Probiotic Tea Market reached US$ 700.1 million in 2023 and is expected to reach US$ 1,239.2 million by 2031, growing with a CAGR of 8.5% during the forecast period 2024-2031.

According to DataM Intelligence has published a new research report on "Probiotic Tea Market Size 2025". The report explores comprehensive and insightful Information about various key factors like Regional Growth, Segmentation, CAGR, Business Revenue Status of Top Key Players and Drivers. The purpose of this report is to provide a telescopic view of the current market size by value and volume, opportunities, and development status.

Probiotic tea is a functional beverage infused with live beneficial microorganisms that support gut health, digestion, and immune function. It combines traditional tea bases (green, black, herbal) with probiotics, offering a convenient, low-sugar alternative to dairy-based probiotic products and aligning with clean-label wellness trends.

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➣ Recent Developments:

United States

✅ In July 2025, U.S. functional beverage startups expanded sparkling probiotic tea lines, focusing on shelf-stable formulations with minimal sugar and natural botanicals.

✅ In June 2025, established kombucha brands diversified into non-fermented probiotic teas, improving flavor consistency and probiotic dosing accuracy.

Europe

✅ In July 2025, UK and German beverage brands launched organic probiotic herbal teas, targeting digestive comfort and immune support.

✅ In June 2025, European manufacturers adopted microencapsulation technology to maintain probiotic viability during brewing and shelf storage.

Asia-Pacific

✅ In July 2025, Japan introduced green tea-based probiotic beverages, blending traditional tea culture with clinically researched probiotic strains.

✅ In June 2025, South Korea expanded ready-to-drink probiotic tea products, combining probiotics with antioxidants for beauty and metabolic health positioning.

Product & Innovation Trends

✅ Growth in ready-to-drink (RTD) and sparkling formats
✅ Rising demand for low-sugar and dairy-free probiotic beverages
✅ Integration of probiotics with adaptogens, vitamins, and plant extracts
✅ Increased focus on shelf-stable and heat-resistant probiotic strains

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➣ Top Industry Players:

GT's Living Foods, KeVita, Health-Ade LLC, Brew Dr. Kombucha, Humm Kombucha, The Kombucha Shop, Celestial Seasonings, Bigelow Tea Bigelow Tea, Twinings, Keicha Tea World.

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➣ Market Segments:

By Product Type: Kombucha Tea, Herbal Probiotic Tea, Green Probiotic Tea, Black Probiotic Tea, Others.

By Form: Ready-to-Drink (RTD), Tea Bags, Loose Leaf, Powdered Mixes.

By Distribution Channel: Supermarkets/Hypermarkets, Convenience Stores, Cafes and Specialty Tea Shops, Others.

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