Press release
Lutein Supplements Market to hit US$ 267.3 Million by 2031 | Top Companies - Kemin Industries, BASF SE, DSM
Leander, Texas and Tokyo, Japan - Dec.12.2025As per DataM intelligence research report" Global Lutein Supplements Market reached US$ 165.2 million in 2023 and is expected to reach US$ 267.3 million by 2031, growing with a CAGR of 6.2% during the forecast period 2024-2031." Eye-health awareness and aging populations are powering strong demand for lutein supplements.
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United States: Recent Industry Developments
✅ In November 2025, Kemin Industries launched "FloraGLO Blue," a lutein formulation optimized for blue light protection The ingredient targets the e-sports and gaming community concerned about eye strain It expands the lutein market beyond the traditional senior demographic
✅ In October 2025, Bausch + Lomb released a new "Ocuvite" gummy containing lutein and zeaxanthin The gummy format appeals to younger consumers and pill-fatigued seniors It drives growth in the eye health category through better delivery formats
✅ In September 2025, OmniActive Health Technologies presented study results on lutein for skin health The research showed that lutein improves skin hydration and elasticity It positions lutein as a crossover ingredient for the "Beauty from Within" market
✅ In August 2025, A U.S. supplement brand introduced a "Focus & Vision" nootropic stack with lutein The product links eye health with cognitive performance for office workers It targets the productivity-focused U.S. consumer
Japan: Recent Industry Developments
✅ In December 2025, Rohto Pharmaceutical updated its "V5" eye supplement with enhanced lutein absorption The new softgel uses emulsification technology to improve the uptake of carotenoids It maintains its status as a top-selling eye supplement in Japan
✅ In November 2025, Fancl Corporation released "Enkin" gummy for digital eye strain The product targets younger office workers who prefer tasty supplements over pills It addresses the "Sumaho-rogan" (smartphone presbyopia) concern in Japan
✅ In October 2025, Santen Pharmaceutical launched a medical-grade supplement containing lutein for clinics The product is sold through ophthalmologists for patients with early-stage macular degeneration It bridges the gap between nutrition and medical treatment
✅ In September 2025, A Japanese dairy company introduced a lutein-fortified yogurt for school lunches The product aims to protect children's eyes from blue light exposure from tablets It creates a new functional food category for kids in Japan
Lutein Supplements Market: Drivers
Lutein supplements are gaining popularity due to rising awareness about eye health, especially for age-related macular degeneration and digital screen exposure. Consumers prefer lutein for its antioxidant properties and ability to support vision clarity. Supplement formulations include capsules, gummy, and fortified food products.
Manufacturers are combining lutein with zeaxanthin and other antioxidants for enhanced efficacy. The growing elderly population and digital device usage are driving strong global demand. Clinical research supporting eye-health benefits is increasing product credibility. Lutein supplements are becoming widely adopted as part of daily preventive wellness routines.
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Lutein Supplements Market: Major Players
Kemin Industries, BASF SE, DSM, PIVEG, Inc., Allied Biotech Corporation, Vitae Naturals, Fenchem Inc., Chr. Hansen Holding A/S and Nature's Way Products, LLC.
Segment Covered in the Lutein Supplements Market:
By Ingredient
The market is segmented into Zeaxanthin 35%, Vitamins & Minerals 20%, Omega-3 Fatty Acids 15%, Antioxidants 15%, and Others 15%, with zeaxanthin dominating due to its primary role in eye health and vision support. Vitamins, minerals, and omega-3 fatty acids are growing steadily as consumers prefer combination formulations for overall wellness. Antioxidants and other active ingredients support niche health benefits. Increasing awareness of eye health, aging populations, and preventive healthcare trends drive market growth.
By Form
Forms include Powder 20%, Liquid 15%, Gummy 20%, Tablets 35%, and Others 10%, with tablets dominating due to convenience, dosage accuracy, and widespread consumer acceptance. Gummy are growing rapidly in the consumer segment due to taste and ease of consumption. Powder and liquid forms are used in functional foods and beverages. Form innovation and palatability improvements drive adoption across segments.
By Packaging
Packaging includes Bottles 50%, Sachets 20%, Blister Packs 20%, and Others 10%, with bottles dominating due to durability, storage convenience, and consumer familiarity. Sachets and blister packs are growing in on-the-go and single-dose applications. Packaging innovation for product protection, shelf life, and convenience supports market adoption.
By Application
Applications include Eye Health & Vision Support 40%, Antioxidant Supplements 20%, Sports Nutrition 10%, Skin Health 10%, Brain Health & Cognitive Function 10%, and Others 10%, with eye health and vision support dominating due to the direct benefits of lutein. Antioxidant and sports nutrition applications are growing with health-conscious consumer trends. Skin, brain, and other health applications are emerging segments with potential for growth.
By Distribution Channel
Distribution channels include Supermarkets/Hypermarkets 30%, Online Retail 25%, Pharmacies & Drug Stores 30%, and Others 15%, with supermarkets and pharmacies dominating due to accessibility and trust. Online retail is growing rapidly with e-commerce adoption, subscription models, and convenience. Other channels include specialty stores and healthcare providers, supporting niche market segments.
Regional Analysis
North America - 30% Share
North America leads with 30% share due to high health awareness, aging population, and widespread supplement adoption in the U.S. and Canada. Tablets and bottles dominate form and packaging. Eye health and vision support are primary applications. Supermarkets, pharmacies, and online channels drive distribution.
Europe - 25% Share
Europe holds 25% share with adoption in Germany, UK, and France. Zeaxanthin and vitamin formulations dominate ingredients. Tablets and gummy are widely used. Bottles and blister packs lead packaging. Eye health, antioxidant supplements, and skin health are key applications. Retail pharmacies and online channels drive growth.
Asia Pacific - 25% Share
Asia Pacific accounts for 25% share with strong adoption in China, Japan, and India. Tablets and gummy dominate forms. Eye health and antioxidant applications lead. Bottles and sachets are commonly used for packaging. Supermarkets, pharmacies, and online retail are key distribution channels. Growing health awareness and preventive nutrition trends support market expansion.
South America - 10% Share
South America records 10% share, led by Brazil and Argentina. Tablets dominate form. Eye health and antioxidant applications lead demand. Bottles and blister packs are widely used. Supermarkets and pharmacies are primary distribution channels. Increasing health-conscious population drives market growth.
Middle East & Africa - 10% Share
Middle East & Africa hold 10% share with adoption in UAE, Saudi Arabia, and South Africa. Tablets and gummy dominate form. Eye health and vision support are primary applications. Bottles lead packaging. Pharmacies and online retail drive distribution. Rising health awareness and disposable income support market growth.
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