Top Players and Competitive Dynamics in the Menopause Supplement Market

The menopause supplement market is set for significant expansion in the coming years, driven by evolving healthcare demands and growing awareness of women's wellness. As more individuals seek tailored health solutions, the market is responding with innovative products and services designed to support women during menopause and beyond. Below, we explore the market size, influential players, and emerging trends shaping this industry's future.

Expected Growth Trajectory of the Menopause Supplement Market
The menopause supplement sector is forecasted to reach $2.77 billion by 2029, growing at a compound annual growth rate (CAGR) of 7.8%. This upward trend is fueled by the increasing adoption of personalized health solutions, heightened focus on women's health, and a rise in menopause-related health issues. Additionally, the expansion of telehealth services and greater investments in women's health startups contribute to this robust growth. Key trends during this period include breakthroughs in personalized supplement formulations, the use of artificial intelligence in menopause care, wearable technologies for monitoring symptoms, innovations in plant-based ingredients, and the emergence of wellness programs tailored specifically for menopause.

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Top Companies Leading the Menopause Supplement Industry
The landscape of menopause supplements is dominated by prominent companies such as Nestlé Health Science, Procter & Gamble, Bayer AG, Church & Dwight* Co. Inc., Herbalife Nutrition Ltd., Amway Corporation, The Nature's Bounty Co., GNC Holdings Inc., Pharmavite LLC, Blackmores Limited, NOW Foods, Thorne HealthTech, Metagenics Inc., Jarrow Formulas Inc., Nature's Way, Vitabiotics Ltd., Standard Process Inc., Swisse Wellness Pty Ltd., Bio-Botanica Inc., and Life Extension. These organizations are at the forefront of developing and distributing products that meet the growing needs of menopausal women worldwide.

Strategic Expansion by Hims & Hers Health, Inc. in the Menopause Supplement Market
In June 2025, US-based personalized healthcare platform Hims & Hers Health, Inc. acquired ZAVA, a UK company specializing in menopause testing and symptom treatment, for an undisclosed sum. This acquisition aims to broaden Hims & Hers' reach within Europe by leveraging ZAVA's strong digital platform and medical expertise. The move positions Hims & Hers to deliver personalized, high-quality menopause care across multiple markets, reflecting the growing importance of accessible digital health solutions for women.

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Innovations Steering Future Trends in Menopause Supplementation
Market leaders are increasingly focusing on tailored supplement solutions that address individual hormonal and nutritional needs, offering more effective symptom relief. Personalized supplements are customized formulations based on factors such as health status, hormone levels, and lifestyle. For instance, in September 2025, Desert Harvest, a US company specializing in natural health products, launched its first menopause supplement containing human-identical lactoferrin. This ingredient mimics the natural form found in the body and is designed to support women through peri- and post-menopause by targeting hormonal imbalances, fatigue, and immune function. By combining bioidentical lactoferrin with natural components, Desert Harvest provides a science-based, non-hormonal alternative for menopause relief while marking its entry into the fast-growing women's health segment.

Market Breakdown of the Global Menopause Supplement Industry
This report categorizes the menopause supplement market across several dimensions:

1) Product Type: Hormonal supplements, Non-hormonal supplements, Nutritional supplements, and Other product categories.
2) Form: Tablets, Capsules, Liquids, Powders, gummie*s*, and Soft gels.
3) Gender: Women and Men.
4) Sales Channel: Store-based outlets, Modern trade, Hospital pharmacies, Retail pharmacies, Drug stores, and Online pharmacies.
5) End-user: Hospitals, Homecare, and Clinics.

Further subdivisions include:
- Hormonal supplements such as Estrogen Therapy, Progesterone Therapy, Combined Hormone Therapy, and Bioidentical Hormone Therapy.
- Non-hormonal supplements including Herbal Extracts, Phytoestrogens, Homeopathic, and Botanical Blends.
- Nutritional supplements covering Vitamins, Minerals, Proteins, and Omega Fatty Acids.
- Other types such as Probiotics, Collagen, Antioxidants, and Enzymes.

This detailed segmentation provides a comprehensive view of the diverse products and channels shaping the menopause supplement market globally.

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Learn More About The Business Research Company
With over 17500+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Armed with 1,500,000 datasets, the optimistic contribution of in-depth secondary research, and unique insights from industry leaders, you can get the information you need to stay ahead.Our flagship product, the Global Market Model (GMM), is a premier market intelligence platform delivering comprehensive and updated forecasts to support informed decision-making.

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