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Ant Hodges Is Helping Entrepreneurs Cut Through Marketing Chaos With 'Simplify The Funnel'

12-03-2025 08:40 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: +44(0)1793 265977

Ant Hodges - Author of Simplify the Funnel

Ant Hodges - Author of Simplify the Funnel

Entrepreneurs are tired of complexity.
Tools everywhere.
Conflicting advice.
Funnels that look good on paper but fall apart in real life.

Ant Hodges has built a career fixing that problem.

Hodges is a UK-based marketing funnel coach and the author of Simplify The Funnel.
He has spent more than twenty years helping business owners remove noise from their marketing and focus on what actually drives sales.
His message is simple... most people don't need bigger funnels. They need clearer ones.

"I've watched business owners drown in complicated plans that never get implemented," Hodges says. "When you simplify the process, they grow faster and enjoy their work again."

A Practical Approach That Cuts Waste

Hodges teaches a method he calls the Minimum Viable Funnel.
It strips marketing back to the essentials... a clear offer, one strong lead source, a simple nurture path, and a sales mechanism that fits the business.

This approach has resonated with coaches, consultants, and online creators who feel burnt out from chasing every new tactic.
Instead of pushing trends, Hodges asks a different question: What is the simplest path that gets you clients today?

Author, Coach, and Trusted Advisor

Simplify The Funnel has become a reference point for small business owners who want structure without the stress.
The book breaks down the funnel-building process into steps that anyone can follow.

Hodges has also coached hundreds of entrepreneurs through his programs and private strategy sessions.
His clients include creators building their first digital product, established experts aiming for six figures, and seasoned business owners who want to stabilise their marketing after years of inconsistency.

They come to him for clarity.
They stay because the system works.

A Voice Against the "Bigger Is Better" Culture

The online marketing world has pushed business owners into believing that more is always the answer.
More platforms.
More content.
More tech.

Hodges challenges that culture.
He believes success comes from doing less, but doing it well.

"Most funnels fail because they're built for an imaginary audience," he explains. "When you build around the real behaviour of your customers, everything becomes easier."

Building the 'Simplify' Movement

Hodges is now expanding beyond the book.
His weekly videos, newsletters, and training programs aim to help entrepreneurs build businesses without losing themselves in the process.

The long-term vision is a broader "Simplify Life" movement that ties together business, lifestyle, and faith.
But the core message stays the same...

Clear beats complicated.

Where To Learn More

Entrepreneurs who want to simplify their marketing can find resources, training, and coaching options at
https://www.anthodges.com

Ant Hodges
HodgesNet Ltd
Workshed Unit 5 Carriage Works
London Street
Swindon SN1 5DG

Email: service@hodgesnet.com

Ant Hodges (HodgesNet Ltd) exists to help entrepreneurs build simpler, healthier, and more profitable businesses.

The company is built around one core idea...

"most business owners don't fail because of a lack of talent, but because their marketing has become too complicated to manage."

This insight led to the creation of Ant's signature methodology, the Minimum Viable Funnel.
It reduces marketing down to a clear structure that any business can follow.
Instead of stacking tools and tactics, the company focuses on four essentials:
1. A clear offer
2. A consistent lead source
3. A straightforward nurture path
4. A sales mechanism that fits the owner's strengths

The business serves coaches, consultants, creators, and small business owners who want consistent revenue without the overwhelm that comes with traditional funnel strategies.
The company offers training, coaching, workshops, and resources that teach people how to simplify their marketing and streamline the way they operate.

Alongside this, the company publishes educational content through books, videos, articles, email newsletters, and live events.
Everything centres on providing clarity and practical help.

Ant Hodges (Core Brand)
This is the central hub of the company.
It includes:
• Strategic marketing coaching
• Private consulting
• Workshops and intensive sessions
• The Simplify The Funnel book and related resources
• Weekly videos and educational content
• Speaking engagements at business events and conferences

The brand serves as both the public face and strategic direction of the company.

2. Simplify The Funnel®
This is Ant's main framework and intellectual property.
It includes:
• The Minimum Viable Funnel methodology
• Training programs for entrepreneurs
• Digital products, templates, and guides
• The broader "Simplify" movement that supports business owners at all stages

Simplify The Funnel provides the structured learning pathway that supports clients who want to remove complexity and scale with clarity.

3. Simplify Business Academy (Training & Community)
This is Ant's education and support arm.
It provides:
• Group coaching
• Weekly Q&A sessions
• A private community
• Implementation support for people using the Simplify framework
• Access to practical templates, scripts, and resources

The Academy gives ongoing support, helping members apply the systems in their own businesses.

4. Simplify Life (Emerging Brand Direction)
This is Ant's vision for long-term expansion.
It connects business, lifestyle, mindset, and faith.
The aim is to help entrepreneurs create a life they enjoy, not just a business that performs.
Content, workshops, and events will develop under this brand as it grows.

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