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Silicone in Personal Care Market Expansion Fueled by Premium Product Demand and Social Media Influence

11-25-2025 11:00 AM CET | Consumer Goods & Retail

Press release from: Insightace Analytic Pvt Ltd.

Silicone in Personal Care Market

Silicone in Personal Care Market

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Silicone in Personal Care Market- (By Product (Fluids, Resins, Blends, Cross polymers), By Application (Skincare Products, Haircare Products, Cosmetics, Antiperspirants & Deodorants)), By Region, Trends, Industry Competition Analysis, Revenue and Forecast To 2031."

According to the latest research by InsightAce Analytic, the Global Silicone in Personal Care Market is valued at US$ 3.11 Bn in 2023, and it is expected to reach US$ 5.15 Bn by 2031, with a CAGR of 6.7% during the forecast period of 2024-2031.

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Silicone is a key functional ingredient in the personal care sector, widely utilized in cosmetic and skincare formulations for its ability to improve product texture, facilitate smooth application, and enhance overall performance. By forming a protective barrier on the skin and hair, silicones help shield against environmental stressors, maintain moisture levels, and deliver a soft, silky tactile experience.

The demand for silicone in personal care applications is anticipated to grow substantially, fueled by increasing consumer awareness of personal hygiene, rising disposable incomes, and the expanding influence of social media on beauty and skincare trends. This growth is further supported by the rapid development of the cosmetics and nutraceutical industries, which is driving demand for innovative, high-performance formulations incorporating silicone-based ingredients.

Emerging markets are witnessing enhanced consumer purchasing power, resulting in increased expenditure on premium skincare and cosmetic products. Strategic digital marketing initiatives and social media campaigns have been instrumental in raising awareness of the benefits offered by silicone-enhanced formulations.

Beyond improving texture and application, silicones contribute to product stability by providing resilience against environmental factors such as humidity and temperature fluctuations. Coupled with continuous advancements in formulation technologies and product innovation, these characteristics are expected to sustain long-term growth in the global silicone personal care market.

List of Prominent Players in the Silicone in Personal Care Market:
• Wacker Chemie AG
• Elkem ASA
• CHT Germany GmbH
• Shin-Etsu Chemical, Co., Ltd.
• Momentive Performance Materials Inc.
• Dow, Inc.
• BRB International B.V.
• DyStar Singapore Pte Ltd
• Mitsubishi Shoji Chemical Corporation
• Chemsil Silicones, Inc.
• PHOENIX CHEMICAL, INC.
• Jiangxi New Jiayi New Materials Co., Ltd.
• Thor Personal Care
• AB Specialty Silicones
• Siltech Corporation

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Market Dynamics: Silicone in Personal Care
Drivers:
The global silicone personal care market is witnessing strong growth, primarily fueled by rising consumer awareness of the functional and sensory advantages offered by silicone-based formulations. Silicone's versatile properties have enabled widespread incorporation across skincare, haircare, sunscreen, and cosmetic products, particularly among consumers with higher disposable incomes who prioritize premium solutions delivering enhanced performance and tactile experience. Additionally, ongoing advancements in formulation technology have further stimulated demand by enhancing product texture, stability, and overall efficacy, positioning the market for continued expansion.

Challenges:
Despite favorable growth prospects, the market faces notable challenges. Environmental concerns regarding the persistence and potential bioaccumulation of certain silicone compounds have led to increased regulatory scrutiny, resulting in restrictions on specific ingredients that may constrain market growth. Furthermore, shifting consumer preferences toward organic, natural, and clean-label personal care products have prompted some consumers to avoid silicone-based formulations, potentially moderating overall adoption rates.

Regional Trends:
North America is projected to maintain a leading position in the silicone personal care market, supported by a growing millennial demographic, rising disposable incomes, and strong demand for skincare, haircare, and cosmetic products. High consumer aesthetic awareness and preference for premium personal care solutions further bolster regional market growth. Europe also accounts for a significant market share, driven by a thriving cosmetics industry, rapid urbanization, and sustained demand for high-end beauty products. The region's focus on innovation and strong consumer preference for branded offerings underpin its prominent market position. Collectively, these factors are expected to sustain growth across both North America and Europe.

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Recent Developments:
• In January 2024, CHT silicone experts will be showcasing a range of products at the world's leading personal care ingredients convention in Paris. These include a hair care solution made of recycled silicone and a new skincare additive with excellent film-forming and long-lasting effects for color cosmetics.
• ·In February 2024, Wacker Chemie AG is restructuring its European production operations in preparation for future growth in its silicone specialty business. Karlovy Vary, in the Czech Republic, is set to become a new silicone production facility. Megatrends requiring silicones from WACKER, such as electromobility and renewable energies, are the primary motivators for this expansion plan. The anticipated start of production is towards the year 2025's close.

Segmentation of Silicone in Personal Care Market
Silicone in Personal Care Market- By Product
• Fluids
• Resins
• Blends
• Cross polymers
• Others
Silicone in Personal Care Market- By Application
• Skincare Products
• Haircare Products
• Cosmetics
• Antiperspirants & Deodorants
• Others
Silicone in Personal Care Market- By Region
North America-
• The US
• Canada
• Mexico
Europe-
• Germany
• The UK
• France
• Italy
• Spain
• Rest of Europe
Asia-Pacific-
• China
• Japan
• India
• South Korea
• South East Asia
• Rest of Asia Pacific
Latin America-
• Brazil
• Argentina
• Rest of Latin America
Middle East & Africa-
• GCC Countries
• South Africa
• Rest of the Middle East and Africa

Read Overview Report- https://www.insightaceanalytic.com/report/silicone-in-personal-care-market/2512

About Us:
InsightAce Analytic is a market research and consulting firm that enables clients to make strategic decisions. Our qualitative and quantitative market intelligence solutions inform the need for market and competitive intelligence to expand businesses. We help clients gain competitive advantage by identifying untapped markets, exploring new and competing technologies, segmenting potential markets and repositioning products. Our expertise is in providing syndicated and custom market intelligence reports with an in-depth analysis with key market insights in a timely and cost-effective manner.

Contact us:
InsightAce Analytic Pvt. Ltd.
Visit: https://www.insightaceanalytic.com/
Tel : +1 607 400-7072
Asia: +91 79 72967118
info@insightaceanalytic.com

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