United State Self-Rising Flour Market: Ardent Mills, White Lily & Brand Competition By 2025-2032 | Major Companies - Bobs Red Mill Natural Foods Inc., Cynor Ingredients Private Limited, Cargill Inc., Doves Farm Foods Ltd.

The Global Self-Rising Flour Market reached US$ 942.18 million in 2022 and is expected to reach US$ 1404.80 million by 2031, growing with a CAGR of 5.12% during the forecast period 2024-2031.

DataM Intelligence has published a new research report on "Self-Rising Flour Market Size 2025". The report explores comprehensive and insightful Information about various key factors like Regional Growth, Segmentation, CAGR, Business Revenue Status of Top Key Players and Drivers. The purpose of this report is to provide a telescopic view of the current market size by value and volume, opportunities, and development status.

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Latest M&A Activity:

Ongoing market trends include increased availability of organic self-rising flour and product launches from brands like Bob's Red Mill and Arrowhead Mills, responding to consumer preference for clean-label, non-GMO, and sustainable food products.​

The market has seen investments in sustainable sourcing, regenerative agriculture, and biodegradable packaging, with companies expanding e-commerce and direct-to-consumer channels to improve customer access and engagement.​

No notable M&A activity or FDA approvals have been recorded for self-rising flour in the past three months, as the sector remains focused on product innovation and retail expansion.​

The bread and biscuits segment maintains the largest market share, while personalized product recommendations and recipe content through online platforms are fostering consumer engagement and experimentation in baking.​

Key industry Development:

USA:

The USA self-rising flour market is valued around USD 318.56 million in 2023 and expected to grow at a 7.2% CAGR, driven by a strong home baking culture and demand for convenience products.

October 2025: U.S. manufacturers launched plant-based and allergen-free batter and breading mixes targeting frozen snacks and processed foods, expanding application areas.

Industry players like General Mills
and Ardent Mills invest in gluten-free, organic, and fortified flour variants to meet health-conscious consumer demand.

Increased e-commerce and social media marketing campaigns boost visibility and sales among younger demographics.

Japan:

Japan's self-rising flour market is growing steadily, supported by evolving consumer preferences toward convenience baking products and healthier dietary options.

Government initiatives promote local rice flour production as an alternative to wheat, stimulating innovation in flour blends and specialty premixes.

October 2025: Japanese companies, including Nisshin Seifun and Showa Sangyo, introduced premium and functional self-rising flours rich in fibers and plant proteins.

Social media and home baking trends have led to increased consumer interest in diverse baking ingredients and ready-to-use products.

Key Players:

Bobs Red Mill Natural Foods Inc., Cynor Ingredients Private Limited, Cargill Inc., Doves Farm Foods Ltd., General Mills Inc., King Arthur Baking Co. Inc., To Your Health Sprouted Flour Co., Ardent Mills, FWP Matthews Ltd and Old Mill of Guilford.

Growth Forecast Projection:

The Global Self-Rising Flour Market is anticipated to rise at a considerable rate during the forecast period, between 2025 and 2032. In 2024, the market is growing at a steady rate, and with the rising adoption of strategies by key players, the market is expected to rise over the projected horizon.

Research Process:

Both primary and secondary data sources have been used in the global self-rising flour market research report. During the research process, a wide range of industry-affecting factors are examined, including governmental regulations, market conditions, competitive levels, historical data, market situation, technological advancements, upcoming developments, in related businesses, as well as market volatility, prospects, potential barriers, and challenges.

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Key Segmentation:

➥ By Source: Wheat, Corn, Others

➥ By Nature: Organic, Conventional

➥ By Distribution Channel: Supermarkets & Hypermarkets, Convenience Stores, Online Sales, Others

Regional Analysis for Market:

⇥ North America (U.S., Canada, Mexico)

⇥ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)

⇥ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)

⇥ South America (Colombia, Brazil, Argentina, Rest of South America)

⇥ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)

Benefits of the Report:

Chapter 1: Sets the stage by outlining the report's coverage, summarizing key market segments by region, product type, and application. Presents a snapshot of market sizes, growth potential across segments, and anticipated industry evolution both short and long term.

Chapter 2: Highlights pivotal market insights and uncovers the most significant emerging trends driving change within the industry.

Chapter 3: Offers an in-depth look at the competitive landscape among self-rising-flour producers, including revenue shares, strategic moves, and recent mergers and acquisitions.

Chapter 4: Presents comprehensive profiles of the market's key players, delving into details such as revenue, profit margins, product portfolios, and company milestones.

Chapters 5 & 6: Analyze self-rising-flour revenue at both regional and country levels, providing quantitative breakdowns of market sizes, growth opportunities, and development prospects worldwide.

Chapter 7: Focuses on different market segments by type, examining their individual sizes and potential, guiding readers toward high-impact, untapped market areas.

Chapter 8: Explores segmentation by application, evaluating industry growth potential in various downstream markets and pinpointing promising sectors for expansion.

Chapter 9: Provides a thorough review of the industry's supply chain mapping out both upstream and downstream activities.

Chapter 10: Concludes with a summary of the report's key findings and highlights the most critical takeaways for industry stakeholders.

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FAQ's

Q1: What is the current size of the Self-Rising Flour Market?

A: The Self-Rising Flour Market stood at US$ 942.18 million in 2022 and is set to experience remarkable growth, reaching US$ 1404.80 million by 2031

Q2: How fast is the Self-Rising Flour Market growing?

A: The Market is on an impressive growth trajectory, expected to expand at a CAGR of 5.12% from 2025 to 2032

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