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Growing Consumer Inclination Towards Water Activities Fuels Swimwear Market Expansion: The Driving Engine Behind Swimwear Market Evolution in 2025

11-25-2025 06:15 AM CET | Consumer Goods & Retail

Press release from: The Business Research Company

Swimwear

Swimwear

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Swimwear Market Size Growth Forecast: What to Expect by 2025?
In the past few years, there has been a significant increase in the size of the swimwear market. Expected to rise from $24.24 billion in 2024 to $25.77 billion in 2025, this market will experience a compound annual growth rate (CAGR) of 6.3%. The historic growth of this market can be ascribed to the prevalence of beach tourism, the body positivity movement, cultural impacts, seasonal demand, and strategic marketing initiatives.

How Will the Swimwear Market Size Evolve and Grow by 2029?
Predictions suggest a robust rise in the size of the swimwear market in the forthcoming years. The market is projected to expand to $33.98 billion by 2029, maintaining a compound annual growth rate (CAGR) of 7.2%. The escalation during this predicted period is ascribed to factors such as sustainability considerations, the incorporation of resort wear, emphasis on inclusive sizes and body positivity, as well as customization and personalization, and the influence of athleisure. The forecast period also sees the advent of several trends like dynamic design versatility, digital advancements in retail, vibrant prints and color schemes, collaborations with celebrities, the availability of modest swimwear, along with the advent of virtual try-on technology.

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What Drivers Are Propelling the Growth of Swimwear Market Forward?
The swimwear market is anticipated to expand due to increased consumer interest in water activities. With the growing influence of sports activities, specifically for health purposes, many people are engaging in water sports and recreational activities. This sentiment is echoed by the Livestrong Foundation, a US-based non-profit, which noted in October 2023 that annually, over 91 million Americans, or 31% of the population, partake in activities in lakes, rivers, and oceans. Among children aged 7 to 17 years, 36% swim a minimum of six times annually, whereas 15% of adults swim six or more times per year on average. A simultaneous rise in outdoor swimming, fueled by its health and recreational benefits, is propelling the swimwear market's growth.

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Which Emerging Trends Are Transforming the Swimwear Market in 2025?
Significant businesses in the swimwear market, such as Vitamin A, are adapting to environmentally friendly practices by creating swimwear from recycled fabrics to satisfy customer needs and enhance comfort. Swimwear made from reused materials like discarded fishing nets and plastics are eco-conscious options that maintain the resilience and comfort of standard materials while supporting environmental preservation. Vitamin A, a US-based company known for its stylish and sustainable swimwear, introduced the ReLux collection in January 2024. This line of swimwear is crafted from recycled materials, primarily an innovative fabric formed by 80% recycled ghost fishing nets and 20% recycled spandex. The collection aims to help resolve the environmental problem caused by ghost nets, which are stray or misplaced fishing nets that endanger marine wildlife. The ReLux swimwear collection, which includes bikinis and one-piece suits, and costs between $200 and $240. The fabric offers comparable stretch and softness to regular swimwear while actively aiding in ocean conservation.

What Are the Key Segments in the Swimwear Market?
The swimwearmarket covered in this report is segmented -

1) By Type: Women's Swimwear, Men's Swimwear, Goggles And Swim Caps
2) By Fabric Type: Nylon, Polyester, Spandex, Other Fabric Types
3) By End-User: Men, Women, Kids
4) By Distribution Channel: Online Stores, Offline Stores

Subsegments:
1) By Women's Swimwear: One-Piece Swimsuits, Bikinis, Tankinis, Swim Dresses, Rash Guards
2) By Men's Swimwear: Swim Trunks, Board Shorts, Jammers, Briefs, Swim Shirts
3) By Goggles And Swim Caps: Competitive Swim Goggles, Recreational Swim Goggles, Silicone Swim Caps, Latex Swim Caps, Specialty Swim Caps

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Who Are the Key Players Shaping the Swimwear Market's Competitive Landscape?
Major companies operating in the swimwear market include PVH Corp, Pentland Group, Wacoal, Perry Ellis International, Quiksilver Inc., Speedo International Limited, Arena S.p.A, Arena Italia S.p.A, La Perla Group, PARA S.p.A., Hosa Industrial Co Ltd., TYR Sport Inc., Seafolly, Jantzen Inc., Gottex Swimwear, Moeva Swimwear, Diana Sport, Eveden Group, Dolfin Swimwear, Calzedonia Group, Zoke, Seaspray Swimwear, NOZONE, LIVIN' SWIMWEAR, ND Swimwear, Derong Group, David Mare

What Geographic Markets Are Powering Growth in the Swimwear Market?
Asia-Pacific was the largest region in the swimwear market in 2024. The regions covered in the swimwear market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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