Press release
Global Kraft Paper Market Size projected to Reach USD 28.8 Billion by 2033 | CAGR of 5.65%.
Market OverviewThe global kraft paper market was valued at USD 18.6 Billion in 2024 and is projected to reach USD 28.8 Billion by 2033, growing at a CAGR of 5.65% during the forecast period from 2025 to 2033. The market is primarily driven by the rising demand for eco-friendly packaging, the expansion of e-commerce, and increasing urbanization. Asia-Pacific dominates with a significant market share of over 40.0% in 2024.
Study Assumption Years
• Base Year: 2024
• Historical Year/Period: 2019-2024
• Forecast Year/Period: 2025-2033
Kraft Paper Market Key Takeaways
• Current Market Size (2024): USD 18.6 Billion
• CAGR (2025-2033): 5.65%
• Forecast Period: 2025-2033
• Asia-Pacific dominated the market in 2024, holding over 40.0% share, fueled by manufacturing, urbanization, and expanding e-commerce.
• Increasing consumer shift towards compostable and sustainable packaging has been a major factor driving market growth.
• Rapid growth in the e-commerce sector has increased demand for kraft paper for packaging, shipping, and protective materials.
• Rising urbanization and changing lifestyles bolster demand for convenient, durable, and eco-friendly packaging solutions.
• Advancements in production technologies have enhanced kraft paper quality and cost-effectiveness.
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Market Growth Factors
The global kraft paper market growth is primarily driven by the escalating demand for sustainable packaging solutions amid rising environmental concerns. Consumers and businesses seek alternatives to plastic packaging, turning to kraft paper due to its recyclability and biodegradability. The rising e-commerce sector further amplifies this demand since kraft paper is extensively used for packaging, shipping, and product protection. The global e-commerce market size reached USD 26.8 Trillion in 2024 and is expected to reach USD 214.5 Trillion by 2033 with a CAGR of 25.83% during 2025-2033, underscoring the synergy between e-commerce growth and kraft paper demand.
The expansion of the e-commerce industry significantly propels the kraft paper market, as packaging materials must be durable, protective, lightweight, and cost-effective. Kraft paper fulfills these criteria by offering exceptional strength and tear resistance due to its wood pulp composition. Its use in wrapping and cushioning goods during shipment enhances product safety, crucial in the rapidly growing online shopping environment. Furthermore, large-scale e-commerce growth, particularly in Asia-Pacific, China, and India, supports market expansion with increasing orders of home-delivered foods and consumer goods.
Another key factor stimulating market growth is increased urbanization coupled with evolving consumer lifestyles. According to the World Bank, 56% of the world's population, approximately 4.4 Billion people, currently live in urban areas-a figure projected to nearly double by 2050, with 7 out of 10 people expected to reside in cities. This demographic shift fuels demand for packaged products due to convenience and lifestyle changes, especially in food and beverages, retail, and electronics sectors. This drives the need for efficient, durable, and sustainable packaging, where kraft paper fulfills environmental and practical requirements, boosting overall market growth.
Market Segmentation
Analysis by Product Type:
• Unbleached: Largest component in 2024 with around 32.0% market share, valued for its versatility, strength, and tear resistance, used widely in packaging and shipping.
• Bleached
• Wrapping and Packaging
• Sack Kraft Paper
• Others
Analysis by Packaging:
• Corrugated Box: Leads with approximately 36.5% market share in 2024; valued for protection, customization options, eco-friendliness, and recycling infrastructure support.
• Grocery Bags
• Industrial Bags
• Wraps
• Pouches
• Others
Analysis by Application:
• Foods and Beverage: Dominates with about 27.8% market share in 2024 due to kraft paper's resistance to grease, moisture, and oil, and its organic appeal.
• Pharmaceuticals
• Building and Construction
• Cosmetic and Personal Care
• Others
Analysis by Distribution Channel:
• Offline: Includes brick-and-mortar stores, specialty shops, wholesalers, catering to businesses and consumers seeking tailored solutions.
• Online: E-commerce platforms providing convenience, accessibility, and broad product range, driving market share growth.
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Regional Insights
Asia-Pacific dominated the kraft paper market in 2024, commanding over 40.0% market share. The region's leadership is attributed to strong manufacturing, industrialization, urbanization, and a rapidly expanding e-commerce sector. Additionally, rising middle-class populations and government sustainability initiatives contribute to increased consumption of kraft paper. This region's manufacturing prowess and commitment to reducing plastic waste are fostering growth opportunities for kraft paper as an eco-friendly packaging material.
Recent Developments & News
In October 2024, Lintec introduced an unbleached and uncolored kraft paper with water-repellent properties, suitable for applications such as carrier bags and envelopes, targeting the logistics sector with sales commencing on October 25th.
In February 2024, Fourniture Industrie Service (FIS) developed a bubble wrap alternative made from recycled kraft paper, meeting the increasing demand for sustainable packaging. This innovation supports the shift toward eco-friendly packaging in line with initiatives such as Amazon's collaboration with the US Department of Energy's BOTTLE Consortium.
Key Players
• Ahlstrom-Munksjö Oyj
• BillerudKorsnäs AB
• Canadian Kraft Paper Ltd.
• Canfor Corporation
• CMPC
• Gascogne Papier
• International Paper Company
• Mondi PLC
• SCG International Corporation Co. Ltd.
• Segezha-Group
• Smurfit Kappa Group plc
• Stora Enso Oyj
• Tokushu Tokai Paper Co. Ltd.
• WestRock Company
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About Us
IMARC Group is a global management consulting firm that helps the world's most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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