Press release
South Korea Probiotic Drinks Market: Lactobacillus & Bifidobacterium Dominance By 2024-2027 | Top Most Keyplayers - Maeil Dairies Co.Ltd., Fresico Co., Ltd., Seoul Dairy co-op
South Korea Probiotic Drinks Market
The South Korea Probiotic Drinks market recorded a value of US$ 645.55 million in 2023 and is expected to reach a value of US$ 941.55 million in 2027, growing at a CAGR of 10.01% during the forecast period (2024-2027).
According to DataM Intelligence Comprehensive Report has released its latest report on the "South Korea Probiotic Drinks Market Size 2025," providing a detailed analysis of market trends, key growth drivers, competitive landscape, and regional insights. The report includes market size (value and volume), CAGR projections, and emerging opportunities that help businesses identify growth areas and build effective strategies. Backed by data-driven insights and future outlook, this study serves as a valuable resource for companies looking to stay competitive and capitalize on market potential.
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Industry Developments:
South Korea Probiotic Drinks: Recent Industry Developments
✅ In October 2025, Korea Yakult introduced a capsule-based probiotic supplement designed for daily digestive and immune support, combining clinically-validated strains with convenient packaging to enhance gut health.
✅ In September 2025, Daesang Corporation expanded its portfolio with a powdered probiotic formula suitable for beverages and meals, offering improved bioavailability and targeted digestive balance.
✅ In August 2025, CJ CheilJedang launched a new ready-to-drink probiotic yogurt range under its "BYO" brand, using patented strains to support immunity and digestive comfort for the Korean market.
✅ In July 2025, Amway expanded its partnership with microbiome-research firm HEM Pharma to co-develop functional probiotic beverages and advance personalized gut-health testing under the "My Lab by Nutrilite" program.
Latest M & A:
✅ South Korea is among the fastest-growing probiotic drink markets globally, with a CAGR of 7.3% projected for the period 2025-2035, driven by increasing interest in digestive health and fermented wellness products, especially among the urban and young demographics.
✅ Functional food and beverages dominate the probiotic segment, led by demand for low-calorie, flavored, and non-dairy probiotic drinks.
✅ In early 2025, CJ CheilJedang acquired a controlling stake in a Korean functional beverage startup specializing in probiotic drinks, aiming to expand its health and wellness product portfolio.
✅ Venture capital investments exceeded USD 50 million in 2025, targeting next-generation probiotics startups focusing on precision microbiome modulation and synbiotic drink development.
✅ Leading companies in the market include Maeil Dairies Co. Ltd., Fresico Co. Ltd., Seoul Dairy Co-op, Yakult, Lacto-fit, and Daily Vitality, emphasizing product innovation and portfolio expansion.
✅ Trends include development of personalized probiotic drinks using AI and microbiome sequencing, sugar-free and organic formulations, and increasing consumer reliance on probiotic drinks as part of daily health routines.
✅ Regulatory frameworks in South Korea support functional food innovation and health claims, fostering consumer confidence and market growth.
Major Key Player:
The major players in the market include Maeil Dairies Co.Ltd., Fresico Co., Ltd., and Seoul Dairy co-op
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Key Segments:
By Type:
Drinkable Yogurt (50-60 %) - Dominates the market as consumers trust and readily adopt familiar yogurt-based probiotic drinks.
Kombucha (20-30 %) - Holds the second highest share, fueled by trend-driven uptake and increasing functional beverage innovation.
By Ingredient:
Lactobacillus (59 %) - Leads the ingredient segment given its strong clinical backing and consumer recognition in probiotic drinks.
Bifidobacterium (second highest) - Maintains a significant share as a trusted adjunct strain for gut and immune support.
By Application:
Gastrointestinal Health (largest share) - The primary driver of consumption, as gut-health remains the core health benefit of probiotic drinks.
Immunity / Respiratory-Infections (next highest) - Rapidly growing share as consumers increasingly link probiotic drinks with broad wellness and immune support.
By Age:
Adults (largest share) - The main demographic using probiotic drinks, driven by self-care and wellness trends.
Children (second highest) - Significant share as parents increasingly purchase probiotic drinks for kids' gut health and immunity support.
By Distribution Channel:
Supermarkets/Hypermarkets (46.9 %) - Lead channel due to broad reach, visibility and consumer accessibility of probiotic drink products.
Online Retailers (second highest, fast-growing) - Strong and increasing share thanks to e-commerce convenience and direct-to-consumer functional drink offerings.
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