Press release
Wraparound Sleeves Market to hit US$ 50.0 billion by 2031 | Top companies - Berry Global Inc, Cenveo, CCL Label, Inc., Klockner Pentaplast Group, Bonset
Wraparound Sleeves Market
Wraparound sleeves are flexible, heat-shrinkable or stretchable labels that fully encase containers, providing 360-degree branding, tamper-evidence, and product protection. Made from materials like PVC, PETG, and OPS, they enable high-impact graphics and compliance labeling. Growth is driven by booming packaged food & beverage demand, e-commerce expansion, and pharmaceutical serialization needs. Applications include beverage multipacks, dairy products, OTC drugs, personal care items, and industrial chemicals. Food & beverage companies, pharmaceutical manufacturers, and contract packagers are key end-users. Innovations focus on recyclable mono-materials, digital printing for short runs, and smart labels with QR/NFC integration. Stricter regulations on traceability, sustainability mandates, and anti-counterfeiting measures bolster adoption. Rising shift toward lightweight, eco-friendly packaging accelerates global market penetration.
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β Wraparound Sleeves Market Recent Developments 2025:
United States:
β E-commerce Packaging Boom: In 2025, U.S. online retailers are rapidly adopting high-barrier, recyclable wraparound sleeves for bundled beverage and snack shipments, enhancing unboxing experience and reducing plastic use in line with consumer sustainability preferences.
β Pharmaceutical Compliance: Major drug manufacturers are integrating serialized wraparound sleeves with 2D barcodes and tamper-evident perforations to meet FDA DSCSA requirements, ensuring supply chain transparency and anti-counterfeiting.
β Technological Advances: New solvent-free digital printing platforms are enabling hyper-personalized, short-run sleeves with augmented reality features, boosting brand engagement in premium spirits and functional beverages.
Japan:
β Sustainable Beverage Solutions: Japanese soft drink giants are transitioning to bio-based PETG wraparound sleeves for multipack cans, supporting national plastic reduction targets while maintaining high-speed application efficiency.
β Personal Care Innovation: Cosmetic brands are using micro-perforated, fragrance-release sleeves on shampoo bottles, delivering sensory marketing and extended shelf appeal in competitive retail environments.
β Smart Packaging R&D: Japanese firms are embedding NFC-enabled wraparound labels for interactive consumer engagement, traceability in pharma, and real-time freshness monitoring in perishable foods.
β Wraparound Sleeves Market Competitive Landscape:
Berry Global Inc, Cenveo, CCL Label, Inc., Klockner Pentaplast Group, Bonset, Hammer Packaging, Avery Dennison, Constantia Flexibles, Huhtamaki and Fuji Seal International Inc.
Research Methodology
We follow a hybrid research approach, combining qualitative insights with rigorous quantitative analysis to deliver reliable and comprehensive market intelligence. Our process begins with extensive secondary research, drawing on trusted industry reports, proprietary databases, and credible market sources. This is then reinforced through targeted primary research, including structured surveys and in-depth interviews with industry leaders, subject matter experts, and key market participants.
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β Segments Covered in the Wraparound Sleeves Market:
By Material: PVC, PETG, OPS, PE, PLA, Others.
By Printing Technology: Rotogravure, Flexography, Digital Printing, Offset.
By Application: Food & Beverages, Pharmaceutical & Healthcare, Home & Personal Care, Industrial Consumables, Electronics, Others.
β This Report Includes:
β Comprehensive go-to-market strategies with actionable insights.
β Unbiased evaluation of overall market performance.
β Deep-dive analysis into development trends, competitive landscape, supply-demand dynamics, YoY growth, benchmarking, vendor mapping, market access, and overall progress.
β Tailored regional and country-level reports with detailed localized analysis available on request.
β Identification of niche segments and high-growth regions presenting strong opportunities.
β Accurate regional forecasts using both top-down and bottom-up approaches.
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β Regional Analysis for Wraparound Sleeves Market:
β₯ North America (U.S., Canada, Mexico)
β₯ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)
β₯ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)
β₯ South America (Colombia, Brazil, Argentina, Rest of South America)
β₯ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)
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