U.S. Digital Health Market to Surpass USD 490 Billion by 2030, Growing at 20.1% CAGR

According to DataM Intelligence, the U.S. digital health market was valued at USD 133.41 billion in 2022 and is forecasted to grow at a CAGR of 20.1% during the forecast period (2023-2030). The market's strong momentum is driven by the integration of digital transformation in healthcare, emphasized through advanced mHealth applications, wearable devices, telemedicine, and connected platforms that enhance patient care and disease prevention. Growing chronic disease prevalence-such as diabetes, cardiovascular conditions, and cancer-continues to expand demand for digital health technologies among both patients and providers.

The post-pandemic environment has further accelerated adoption, with patients and practitioners embracing remote monitoring and teleconsultation services for safety, accessibility, and efficiency. Well-established healthcare infrastructure, favorable government initiatives, and continuous product innovation by leading players such as Apple, Oracle, Philips, and GE HealthCare bolster market expansion. The mHealth and services segments dominate the market, while North America leads regionally due to early technological integration and consumer readiness.

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Key Highlights from the Report

➤ U.S. digital health market worth USD 133.41 billion in 2022, expanding at 20.1% CAGR through 2030.
➤ 92% of U.S. consumers use smartwatches and wearable devices for fitness and health management.
➤ mHealth segment holds the largest market share due to widespread app usage and chronic condition management.
➤ Services segment leads the market, supported by telehealth expansion and rising chronic disease burden.
➤ Telemedicine adoption surged, with 37% of adults using teleconsultations, showing the industry's digital shift.
➤ North America continues to dominate with advanced healthcare systems and high patient awareness levels.

Market Segmentation

Based on product type, the U.S. digital health market is segmented into mHealth, healthcare analytics, digital health systems, and telehealthcare. The mHealth segment accounted for the largest share in 2022, driven by over 350,000 health applications available to consumers, enabling real-time monitoring and chronic disease management. Increasing demand for remote health tracking and preventive healthcare services further accelerates adoption.

By component, services emerged as the dominant
contributor, supported by new telehealth offerings designed for affordability and accessibility. In 2022, OncoHealth launched Iris, a telehealth service offering oncology-specific support-illustrating the segment's growing potential. On the basis of end-user, business-to-business (B2B) models lead, due to collaborations between healthcare and technology providers. Strategic partnerships such as Teva Pharmaceutical Industries and HealthSnap's 2022 collaboration exemplify the expanding role of virtual care platforms in chronic disease management.

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Regional Insights

The U.S. solidifies its leadership within the digital health ecosystem, supported by one of the largest digital healthcare consumer bases worldwide. Over 86 million Americans currently use fitness or medical applications, reflecting the growing prioritization of self-monitoring and wellness tracking. Public-private synchronization in telemedicine and AI-enabled analytics is also shaping regional success.

Key states with strong adoption-such as California, New York, and Texas-benefit from concentrated innovation clusters and health-tech startups. The region's robust IT infrastructure, financial incentives, and regulatory adjustments promoting reimbursable telehealth consultations continue to enhance growth momentum. As healthcare providers increasingly integrate AI, cloud computing, and real-time sensors, the U.S. market remains positioned as a model for digital health transformation globally.

Market Dynamics

Market Drivers

High smartphone penetration, increased healthcare digitization, and rising chronic disease prevalence underpin growth. Integration of AI, IoT, and machine learning is transforming telehealth platforms, enabling continuous monitoring and predictive analytics. Strategic collaborations like Cognizant's partnership with Microsoft reinforce long-term adoption.

Market Restraints

Cybersecurity concerns remain a significant challenge. The U.S. experienced over 560 cyberattacks on healthcare institutions in 2020, exposing vulnerabilities in patient data systems. Limited cybersecurity awareness and compliance complexity could hinder full-scale market deployment.

Market Opportunities

Government initiatives, R&D investments, and the expanding wearable ecosystem present major opportunities. AI-driven predictive health analytics, integrated digital platforms, and mobile-first telecare solutions are expected to redefine care delivery. As consumers demand personalization and transparency, companies offering secure, user-friendly experiences are set to capture substantial market share.

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Reasons to Buy the Report

✔ Detailed insights into segment-wise growth, revenue trends, and emerging technologies.
✔ Understanding of evolving telehealth dynamics and digital transformation initiatives.
✔ Identification of leading players and analysis of their strategic collaborations.
✔ Insights into cybersecurity issues and regulatory factors shaping digital adoption.
✔ Evaluation of consumer trends driving mHealth and wearable health device demand.

Frequently Asked Questions (FAQs)

◆ How big is the U.S. digital health market in 2022?
◆ What is the projected CAGR of the U.S. digital health market from 2023 to 2030?
◆ Which product type leads the U.S. digital health market?
◆ Who are the key players operating in the digital health industry across the U.S.?
◆ Which technologies are expected to shape digital health's future in the coming decade?

Company Insights

GE HealthCare (U.S.)

Oracle (U.S.)

Apple Inc. (U.S.)

Epic Systems Corporation (U.S.)

Boston Scientific Corporation (U.S.)

Koninklijke Philips N.V. (Netherlands)

IBM (U.S.)

LivaNova PLC (U.K.)

Teladoc Health, Inc. (U.S.)

Siemens Healthcare GmbH (Germany)

Recent Developments

In April 2023, Mercer and the World Economic Forum launched the Digital Health Action Alliance (DHAA) to combat non-communicable diseases through technology.

In May 2023, Apple announced Quartz, an AI-based health coaching service for Apple Watch and iPhone, highlighting the brand's growing footprint in digital wellness.

Conclusion

The U.S. digital health market stands at the forefront of global healthcare transformation, empowered by cutting-edge innovation, evolving consumer behavior, and a forward-looking regulatory framework. As telemedicine, AI analytics, and wearable health solutions converge, the market is positioned to surpass USD 490 billion by 2030. The integration of digital platforms with preventive and personalized approaches reinforces healthcare's shift from treatment-based to wellness-driven models. With players like Apple, Oracle, and Philips leading developments, the U.S. is setting new benchmarks for a digitally connected, data-driven, and patient-centered healthcare future.

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