Press release
United Kingdom Hair Care Market Size to Reach USD 5.56 Billion by 2031 | Key Players: L'Oreal S.A (Kérastase), Unilever PLC, Procter & Gamble Company (Pantene, Ouai), Kao Corporation, Farouk Systems International (CHI Haircare), Henkel AG & Co. KGaA, TH
USA, New Jersey: According to Verified Market Research analysis, the United Kingdom Hair Care Market size was valued at USD 3.1 Billion in 2023 and is projected to reach USD 5.56 Billion by 2031. The growth of the United Kingdom Hair Care Market is increasingly influenced by the adoption of AI and automation technologies, which are driving efficiency, precision, and scalability across the sector. AI-powered analytics and predictive modeling enable companies to optimize operations, reduce waste, and anticipate market trends, while automation streamlines repetitive processes, minimizes human error, and accelerates production timelines.1) What is driving AI-enabled personalization in the United Kingdom hair-care market as seen in 2025 search trends?
Consumer search behaviour in 2025 shows a strong pivot toward hyper-personalized hair solutions: people are increasingly seeking diagnostics, scalp-first regimens, and bespoke formulations guided by digital tools. This shift is powered by AI systems that translate large volumes of consumer queries and image inputs into individualized recommendations, creating clearer pathways from discovery to tailored purchase. As a result, marketing and product development conversations are framed less around mass SKUs and more around individual outcomes, and search interest reflects greater demand for tools that promise predictive and diagnostic accuracy rather than generic claims.
2) How is AI reshaping retail discovery and professional services across the UK hair-care ecosystem in 2025?
Trending news and industry feedback indicate AI is altering how consumers discover products and how professionals deliver services: search activity and media coverage point to AI-enabled virtual consultations, automated shade and scalp analysis, and algorithmic content that funnels users faster from inspiration to conversion. In parallel, industry-level reporting highlights cautious optimism - businesses are adopting AI pilots to improve customer journeys, yet many are still focused on integrating these tools without losing human expertise. The combined effect is a market where digital-first discovery accelerates purchases while the sector debates the balance between automation and hands-on craftsmanship.
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The competitive landscape of a market explains strategies incorporated by key players of the United Kingdom Hair Care Market. Key developments and shifts in management in recent years by players have been explained through company profiling. This helps readers to understand the trends that will accelerate the growth of the United Kingdom Hair Care Market. It also includes investment strategies, marketing strategies, and product development plans adopted by major players of the United Kingdom Hair Care Market. The market forecast will help readers make better investments.
The report covers extensive analysis of the key market players in the market, along with their business overview, expansion plans, and strategies. The key players studied in the report include:
L'Oreal S.A (Kérastase)
Unilever PLC
Procter & Gamble Company (Pantene
Ouai)
Kao Corporation
Farouk Systems International (CHI Haircare)
Henkel AG & Co. KGaA
THG PLC (The Hut.com Ltd.
Cult Beauty)
Harrods Limited.
United Kingdom Hair Care Market Segmentation
By Type
By Application
By End User
By Geography
• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa
The comprehensive segmental analysis offered in the report digs deep into important types and application segments of the United Kingdom Hair Care Market. It shows how leading segments are attracting growth in the United Kingdom Hair Care Market. Moreover, it includes accurate estimations of the market share, CAGR, and market size of all segments studied in the report.
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The regional segmentation study is one of the best offerings of the report that explains why some regions are taking the lead in the United Kingdom Hair Care Market while others are making a low contribution to the global market growth. Each regional market is comprehensively researched in the report with accurate predictions about its future growth potential, market share, market size, and market growth rate.
Geographic Segment Covered in the Report:
• North America (USA and Canada)
• Europe (UK, Germany, France and the rest of Europe)
• Asia Pacific (China, Japan, India, and the rest of the Asia Pacific region)
• Latin America (Brazil, Mexico, and the rest of Latin America)
• Middle East and Africa (GCC and rest of the Middle East and Africa)
Key questions answered in the report:
• What is the growth potential of the United Kingdom Hair Care Market?
• Which product segment will take the lion's share?
• Which regional market will emerge as a pioneer in the years to come?
• Which application segment will experience strong growth?
• What growth opportunities might arise in the Market in the years to come?
• What are the most significant challenges that the United Kingdom Hair Care Market could face in the future?
• Who are the leading companies on the United Kingdom Hair Care Market?
• What are the main trends that are positively impacting the growth of the market?
• What growth strategies are the players considering to stay in the United Kingdom Hair Care Market?
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