Global Tissue Paper Market Report 2025: Size Projected USD 120.4 Billion, CAGR of 5.0% by 2033.

According to the latest report by IMARC Group, titled "Tissue Paper Market Size, Share, Trends and Forecast by Product, Raw Material, Application, Distribution Channel, and Region, 2025-2033", offers a comprehensive analysis of the industry, which comprises insights on the global tissue paper market. The report also includes competitor and regional analysis, and contemporary advancements in the global market.
The global tissue paper market size was valued at USD 77.4 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 120.4 Billion by 2033, exhibiting a CAGR of 5.0% from 2025-2033.

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Global Tissue Paper Market Dynamics:

Latest Trends in the Tissue Paper Market:

The Tissue Paper Market is also shifting toward sustainability by introducing more convenient and sustainable options to everyday products. According to experts, bamboo and organic tissues are trending, with Seventh Generation being recognized for biodegradable toilet paper. Eco-family shopping includes month supplies of Seventh Generation tissue. North America shares 28.7% of a global market for tissue with hospitality servicing and environmental-conscious consumers (Kimberly-Clark's recycling of fiber used in making tissue has increased environmental value by 20% subject to industry standards). Navigating the details of the global Tissue Paper Market, businesses, from retailers to hotels to home users, find themselves wrapped in soft, sustainable, and revolutionary options that cater to increasingly global demands for hygiene and comfort in an ever-churning, health-conscious world.

Growth Drivers in the Tissue Paper Market:

Global Tissue Paper Market stood at USD 77.4 billion in 2024, on the back of strong hospitality sector and growing disposable income. Industry surveys also say that 60% of tissue paper is used in homes, while 50% is used in the form of toilet rolls (think hotels, investing in comfort for guests with lavish toilet paper). Chlorine-free bleaching is an example of green manufacturing, which makes the industry 15% more sustainable. Urbanization and public health policy are favorable to the residential and commercial sectors in the high-cost raw materials industry. Driven by hygienic and sustainable needs, the global Tissue Paper Market is strong across industries ranging from retail to hospitality and healthcare, led by the growth of tourism in North America.

Future Demand in the Tissue Paper Market:

The global Tissue Paper Market is expected to reach USD 120.4 billion by 2033, with a CAGR of 5.0% during the forecast period. The increasing consumption due to health awareness and urbanization especially in Asia-Pacific, wherein the middle class population growing in India is expected to fuel the demand for luxury soft facial tissues in offices. The bulk of demand growth will come from household consumption, for convenience and hygiene. Emerging markets such as Africa are also potential markets, but face distribution barriers. One such partnership is Procter & Gamble's collaborations with sustainable pulp suppliers to serve the increasing demand for hygienic, sustainable tissue paper products in countries all over the world and to create a cleaner future.

By the IMARC Group, Some of the Top Competitive Landscape Operating in the Global Tissue Paper Market are Given Below:

• Asia Pulp and Paper Group (APP)
• Georgia-Pacific LLC
• Kimberly-Clark Corporation
• Procter & Gamble Company
• Hengan International Group Company Limited
• CMPC S.A.
• Cascades, Inc.
• Jukebox Print Inc.
• Paper Mart Inc.
• Svenska Cellulosa AB
• Unicharm Corporation

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Emerging Trends in the Tissue Paper Market:

North America may have more demand for plant-based, zero-waste tissues as used by Georgia-Pacific, appealing to green consumers. The global Tissue Paper Market today reflects the European trend towards compostable packaging, in line with stringent green policies. The 12% growth rate will be fuelled by health-oriented Asian-Pacific markets with anti-bacterial and hypoallergenic wet wipes. The global Tissue Paper Market will also focus on low-energy and sustainable innovations with soft and sustainable alternatives, assuring its leadership within the hygiene products market worldwide.

Tissue Paper Industry Segmentation:

Breakup by Product:

• Paper Napkin
• Paper Towel
• Facial Tissue
• Toilet Paper
• Wrapping Tissue
• Others

Breakup by Raw Material:

• Wood Free
• Wood Containing
• Recovered Fiber

Breakup by Application:

• Household
• Commercial

Breakup by Distribution Channel:

• Supermarkets & Hypermarkets
• Convenience Stores
• Online Stores
• Others

Regional Insights:

• North America (United States, Canada)
• Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
• Europe (Germany, France, United Kingdom, Italy, Spain, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)

Key highlights of the Report:

• Market Performance
• Market Outlook
• COVID-19 Impact on the Market
• Porter's Five Forces Analysis
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

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IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

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This release was published on openPR.