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Emerging Trends to Drive Automation Testing Market Growth at 19.2% CAGR Through 2029
Use code ONLINE20 to get 20% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shifts.Automation Testing Market Size Growth Forecast: What to Expect by 2025?
The market size for automation testing has witnessed a rapid expansion in the last few years. It is anticipated to rise from $25.4 billion in 2024 to $29.06 billion in 2025, exhibiting a compound annual growth rate (CAGR) of 14.4%. The historical growth can be credited to factors such as a surge in software development and releases, the requirement for a quicker time-to-market, increasing complexities in software applications, the necessity for effective bug detection and fixing, and the uptake of agile and DevOps methodologies.
How Will the Automation Testing Market Size Evolve and Grow by 2029?
In the coming years, the automation testing market is predicted to witness accelerated growth, reaching a market value of $58.65 billion by 2029, at a CAGR of 19.2%. This surge during the projection period is due to factors such as the broadening of continuous testing within DevOps channels, the upswing in automated testing for mobile and web applications, the incorporation of codeless test automation solutions, and the heightened emphasis on test data automation. Key trends during that period entail the employment of shift-left testing for prompt bug identification, the use of containers to enable scalable trial environments, the integration of automation testing in microservices structures, the uptake of Behavior-Driven Development (BDD) in the testing process, and the implementation of Robotic Process Automation (RPA) in test automation.
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What Drivers Are Propelling the Growth of Automation Testing Market Forward?
The surge in the need for automating testing processes is believed to boost the progression of the automation testing market. Automation testing offers several advantages such as carrying out routine tasks, immediate fault detection, precision, and constant feedback, contributing to time and workforce savings, translating to reduced software testing expenses. These advantages are encouraging companies to embrace automation testing for their software. In addition, tools for digitalization and automation aid in decreasing labor dependency. This makes it possible to automate business processes and develop new digitally advanced testing models by harnessing web-based solutions and progressive technologies like blockchain, IoT, 5G, cloud computing, robots, AI, and data science. For instance, the World Economic Forum, a Switzerland-based non-governmental and lobbying organization, released a report in December 2022 on SMEs' digitalization, pointing out that 97% of global businesses have fast-tracked the adoption of automation technology, which includes SMEs constituting over 90% globally. Consequently, an upsurge in demand for automation in the testing process will stimulate the expansion of the automation testing market.
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Which Emerging Trends Are Transforming the Automation Testing Market in 2025?
The increasing embrace of innovative technologies is a critical trend growing in prominence in the automation testing market. The benefit of superior automation testing is its ability to slash time-to-market and introduce a flaw-free product by managing repetitive jobs with fewer assets, thereby optimizing return for businesses. It offers more robust insights compared to manual testing in scenarios where some tests are unsuccessful. Leading corporations in the automation testing market are utilizing groundbreaking technologies such as Artificial Intelligence (AI) and Machine Learning (ML) to decrease the hardship and augment the user-friendliness of their automation testing services. For instance, TestGrid, an American company providing comprehensive automation, cloud, and on-premise testing solutions, in June 2023, launched an inventive AI-driven testing platform enabling users to establish test cases in English, behavior-driven development (BDD), and comma-separated values (CSV) formats. This allows users to automate tests without the need for crafting intricate scripts. The platform even accommodates testing on over 1000 actual devices, multiple web browsers, and operating systems. This is transformative in simplifying the testing procedure and ensuring seamless software operation.
What Are the Key Segments in the Automation Testing Market?
The automation testingmarket covered in this report is segmented -
1) By Component: Testing Type, Services
2) By Type: Functional Testing, Non-Functional Testing
3) By Service: Advisory And Consulting Services, Planning And Development Services, Implementation Services, Managed Services
4) By End-User: IT And Telecommunication, BFSI, Healthcare, Retail, Transportation And Logistics, Aviation, Hospitality, Government, Energy And Power
Subsegments:
1) By Testing Type: Functional Testing, Performance Testing, Regression Testing, Load Testing, User Interface (UI) Testing, Security Testing
2) By Services: Test Automation Consulting, Test Automation Framework Development, Test Script Development And Maintenance, Training And Support Services, Managed Testing Services
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Who Are the Key Players Shaping the Automation Testing Market's Competitive Landscape?
Major companies operating in the automation testing market include accenture* plc., AFour Technologies Pvt Ltd., Applitools, Astegic Inc., Broadcom Inc., Capgemini, Cigniti Technologies Ltd., Cygnet Infotech Pvt Ltd., HCL Technologies Limited., Hexaware Technologies Limited., Infosys Limited., International Business Machines Corporation, Keysight Technologies, Mindtree Limited., NTT DATA Group Corporation., Parasoft Corporation, Qualitest Group., Ranorex GmbH., Sauce Labs Inc., SmartBear Software, Tata Consultancy Services Limited., Tech Mahindra Limited., Tricentis LLC., Wipro Limited., Xoriant Solutions Pvt. Ltd., Zensar Technologies Limited., Zycus Inc.
What Geographic Markets Are Powering Growth in the Automation Testing Market?
North America was the largest region in the automation testing market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the automation testing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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