Bone Broth Protein Market Outlook 2025-2032

The global bone broth protein supplement market reached US$89.99million in 2024 and is expected to reach US$165.34million by 2032, growing at a CAGR of 7.9% during the forecast period 2025-2032.

The market includes protein supplements made from simmered animal bones, rich in collagen, supporting joint, muscle, skin, and gut health, driven by demand for natural, functional nutrition.

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☛ Bone Broth Protein Supplement Market Recent Developments 2025:

United States: Recent Industry Developments

✅ In October 2025, ZXCHEM Group launched HydroBRTM, a new line of beef and chicken bone broth protein powders. The product targets fitness enthusiasts and aims to expand the company's functional protein portfolio.

✅ In September 2025, Vital Proteins introduced an enhanced bone broth protein powder with higher collagen content. The launch focuses on joint health and overall wellness, catering to growing consumer demand for functional nutrition products.

✅ In August 2025, Kettle & Fire expanded its retail presence with a new plant-based bone broth protein line. The product emphasizes sustainable sourcing and clean-label ingredients, supporting preventive health and gut wellness.

Japan: Recent Industry Developments

✅ In 2025, Japanese wellness brands are exploring functional protein blends incorporating bone broth, with pilot launches focusing on immune and gut health.

✅ Local startups are experimenting with flavored bone broth protein powders to cater to the health-conscious urban population.

✅ Retail chains in Tokyo are expanding premium bone broth protein offerings in response to rising preventive nutrition trends.

South Korea: Recent Industry Developments

✅ In 2025, South Korean functional food brands introduced limited-edition bone broth protein beverages for immunity and wellness.

✅ Innovative formulations combining collagen and herbal extracts are being tested in major metropolitan markets.

✅ Online health platforms are promoting bone broth protein as part of daily wellness subscription kits.

Europe: Recent Industry Developments

✅ In 2025, European brands are launching grass-fed bone broth protein powders emphasizing clean-label, ethically sourced ingredients.

✅ The UK market saw new collagen-enriched bone broth supplements targeting fitness and anti-aging segments.

✅ Germany and France witnessed pilot launches of ready-to-drink bone broth protein beverages, appealing to busy professionals seeking convenient nutrition.

☛ Bone Broth Protein Supplement Market Trends:

North America region dominates the market, capturing the largest revenue share of 32.45% in 2024.
Dietary supplements under application type of segment dominate the market, capturing the largest revenue share of 53.05% in 2024.
☛ Bone Broth Protein Supplement Market Competitve Landscape:

The global bone broth protein supplements market is highly competitive, driven by a mix of international and regional players striving for product innovation, clean-label efficiency, and cost leadership.
Companies focus on expanding product portfolios, optimizing distribution networks, and adopting sustainable sourcing and energy-efficient production processes to gain a competitive edge.
Research Methodology

We follow a hybrid research approach, combining qualitative insights with rigorous quantitative analysis to deliver reliable and comprehensive market intelligence. Our process begins with extensive secondary research, drawing on trusted industry reports, proprietary databases, and credible market sources. This is then reinforced through targeted primary research, including structured surveys and in-depth interviews with industry leaders, subject matter experts, and key market participants.

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☛ Segment Covered in the Bone Broth Protein Supplement Market:

By Source: Chicken Bone Broth, Beef Bone Broth, Turkey Bone Broth, Fish Bone Broth, Other Sources (Pork, Bison, etc.)
By Nature: Conventional, Organic
By Form: Powder, Liquid/Ready-to-Drink, Capsules/Tablets
By Application: Sports Nutrition, Functional & Wellness Foods, Dietary Supplements, Other Applications
By Distribution Channel: Supermarkets/Hypermarkets, Health & Specialty Stores, Online Retail/E-commerce, Drug Stores & Pharmacies, Direct-to-Consumer (D2C)
Report Insights Covered: Competitive Landscape Analysis, Company Profile Analysis, Market Size, Market Share, Market Growth
☛ This Report Includes:

✔ Comprehensive go-to-market strategies with actionable insights.

✔ Unbiased evaluation of overall market performance.

✔ Deep-dive analysis into development trends, competitive landscape, supply-demand dynamics, YoY growth, benchmarking, vendor mapping, market access, and overall progress.

✔ Tailored regional and country-level reports with detailed localized analysis available on request.

✔ Identification of niche segments and high-growth regions presenting strong opportunities.

✔ Accurate regional forecasts using both top-down and bottom-up approaches.

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☛ Regional Analysis for Bone Broth Protein Supplement Market:

⇥ North America (U.S., Canada, Mexico)

⇥ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)

⇥ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)

⇥ South America (Colombia, Brazil, Argentina, Rest of South America)

⇥ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)

☛ FAQ's

Q1: What is the current size of the Bone Broth Protein Supplement Market and its future potential?

A: The Bone Broth Protein Supplement Market was valued at US$89.99million in 2024 and is expected to reach US$165.34million by 2032

Q2: How fast is the Bone Broth Protein Supplement Market expected to grow in the coming years?

A: The market is forecast to expand at a robust CAGR of 7.9% between 2025 and 2032, signaling strong global growth and investment potential.

Q3: Which regions are dominating the Bone Broth Protein Supplement Market and which are fastest-growing?

A: North America dominates with 32.45% share in 2024.

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